Tapjoy

Powering rewarding mobile

6
(10 votes)
(10) REVIEWS
6
(10 votes)
(10) REVIEWS

Tapjoy is an advertising and app monetisation platform that offers a novel way for users to engage in mobile advertising. Instead of clicking on banner ads, Tapjoy offers users virtual currency for watching video ads, subscribing to services, and downloading promoted apps. Users can then spend that virtual currency on unlocking in-app content from publishers.
Tapjoy offers developers a way to monetise users who do not have credit cards or do not wish to spend real currency on app content. For brands and advertisers, the network’s Pay Per Engagement model offers a unique way to distribute apps and collect market data, and potentially offers a more reliable ROI than typical CPC or CPM networks.

  • List apps and games in the Tapjoy Ad Marketplace on a Pay-Per-Install basis
  • Various ad options available including full-page interstitials (Featured Ad Unit), banners, video and direct response campaigns
  • Real-time reporting available for deep insights into app/game performance
  • Developers can access the Tapjoy Fund for working capital to improve free-to-play apps and games

Tapjoy Info

Types:Mobile Ad Network
Ad Formats:Content Lock, Interstitial, Offer Walls
Models:CPC, CPI, CPM
Trading Models:-
Tapjoy News
Latest Tweets from Tapjoy:
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    Brace yourselves: Q4 is coming. As brands and advertisers gear up for the hectic holiday season, find out how footw… https://t.co/qVllBsIyih

    Retweet Reply Favorite (about 39 days ago)
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    Find out how game dev IGG used our MobileVoice® market research solution to gain valuable audience insights about t… https://t.co/wxFBDEeXvQ

    Retweet Reply Favorite (about 41 days ago)
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    How can DTC brands continue to fuel growth in an increasingly saturated marketplace? Diversification is key. Find o… https://t.co/7JLxNj4bi5

    Retweet Reply Favorite (about 43 days ago)
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    DSPs and SSPs? In this economy? Find out the major differences between demand-side and supply-side platforms in thi… https://t.co/p3T9I0Lotp

    Retweet Reply Favorite (about 46 days ago)
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    If you're just starting to dig in to the overwhelming world of mobile market research, let us guide you! Our beginn… https://t.co/islHln2HTR

    Retweet Reply Favorite (about 48 days ago)
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Tapjoy Reviews

6 Users (10 votes)
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