Integral Ad Science

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Integral Ad Science (IAS) is a publicly traded technology firm based in the United States that assesses the worth of digital advertising placements. Integral Ad Science is noted for its TRAQ, a patented media quality index, and for tackling issues including fraud, viewability, and brand risk.

IAS maximizes the value of every impression by guaranteeing that advertising is seen by actual people in safe and appropriate venues, enabling contextual targeting, and optimizing supply chains. For the world’s largest brands, publishers, and platforms, our objective is to be the worldwide bar for trust and transparency in digital media quality. This is accomplished via data-driven technologies that provide actionable real-time signals and insight.

IAS’s core values:

Innovation
Accountability
Inclusiveness
Honesty, transparency and integrity
Customers come first
Risk-takers and action oriented

Key features:

We co-innovate with the ad tech community to create integrated solutions
We put our clients first, creating partnerships that solve your unique challenges
We move quickly to help our customers stay ahead of a rapidly shifting digital landscape

Office Locations

HEADQUARTERS

95 Morton Street, 8th floor

New York, NY 10014

USA

Rua Prof. Atílio Innocenti

165 Vila Nova Conceição

São Paulo/SP –CEP: 4538-000

Brazil

5th floor

16 New Burlington Pl

London W1S 2HX

United Kingdom

WeWork – 4 rue Jules Lefebvre

75009 Paris

France

12F Hibiya Mitsui Tower

1-1-2 Yurakucho Chiyoda-ku

Tokyo, 100-0006

Japan

Level 9 50 Pitt Street

Sydney, NSW 2000

Australia

Integral Ad Science Data

Founded:	20099
Employees:	600+
Revenues:	Over $100 Million
Social Presence:	8.8k
Website Traffic:	-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Integral Ad Science Info

Types:	Ad Fraud
Ad Formats:	-
Models:	-
Trading Models:	-

Integral Ad Science News

Contextually relevant ads boost purchase intent by 14% Posted on June 28, 2022 by Anne Freer ...improve brand favourability and consumer purchasing intent, according to the latest results of a study by Integral Ad Science.
IAS partners with TikTok on measurement tools for brand-safe campaigns Posted on May 12, 2022 by Anne Freer Integral Ad Science, the digital and mobile media quality tool, just partnered with short-form video....
Integral Ad Science adds new mobile campaign features Posted on April 11, 2022 by Anne Freer Mobile and digital ad impression expert, Integral Ad Science, announced a series of new features that provide advertisers with a unified view....
Brand risk for mobile video ads drops in UK Posted on October 19, 2021 by Anne Freer However, the study by Integral Ad Science found that brand risk across display formats remained high during the period rising....
Mobile ads 23% more memorable when ads match content Posted on September 08, 2021 by Anne Freer ...that match the content they are put into drove a 23% lift in activation according to new research from Integral Ad Science.

Latest Tweets from Integral Ad Science:

Digital advertising has a huge role to play in defunding #misinformation and protecting brand reputation online.… https://t.co/6fpK79Vorn
(about 6 hours ago)
Our EMEA MD, Csaba Szabo, sat down with London Daily News to discuss his background, ambition for the industry and… https://t.co/CQjQ8mOYQW
(about 6 days ago)
We’ve partnered with @Clinch_USA to integrate our 3rd-party verification into Flight Control! Advertisers can now a… https://t.co/YKl9UfXLmV
(about 7 days ago)
Today we launched our Quality Sync Pre-bid Segment. This new tool allows advertisers to streamline activations, red… https://t.co/jb9RJhLS7f
(about 9 days ago)
We are excited to share IAS was recognized by @adexchanger in this year's Programmatic Power Players list. We were… https://t.co/3FJwObIhPA
(about 12 days ago)

Articles from the Integral Ad Science blog:

IAS Cannes Lions Wrap Up Posted on 05th July 2022 (about 22 hours ago)
Introducing IAS Quality Sync Pre-bid Segments with Xandr Posted on 27th June 2022 (about 1 week ago)
Ad Context & Attention: The impact of contextually relevant ads on attention and outcomes Posted on 23rd June 2022 (about 2 weeks ago)
Amplifying Media Quality in Digital Audio Posted on 16th June 2022 (about 3 weeks ago)
Spotify and IAS Join Forces to Establish a Brand Safety Solution for Podcast Advertisers Posted on 15th June 2022 (about 3 weeks ago)

Integral Ad Science Rankings

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