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Powerful knowledge bombs from ebooks, white-papers and presentations produced by the world’s top app and social media leaders

Featured Ad Fraud and Compliance: A Guide for Performance Marketers Ad fraud is alive and well – is your brand protected? This guide reviews the fraud-types we face today, the statistics surrounding them, and includes exclusive case studies for a real-life look into how fraud is caught and eradicated. Featured Ad fraud in 2020 – global ad fraud report for January-April 2020 FraudScore independent antifraud solution provider shares the ad fraud report for the first four months of 2020. What geos showed the maximum growth in fraudulent traffic during the global isolation? What app categories were the most troublesome? What categories... Featured Ad fraud in 2019 – global ad fraud statistics by FraudScore FraudScore independent antifraud solution shares comprehensive stats and data about online ads fraud in 2019. What were the most fraudulent geos? What types of ad fraud are on the rise? Trends and predictions for marketers. Featured How To Drive Installs on TikTok In this cheat sheet you will learn: How to use influencers + TikTok Ads to create “influencer retargeting” and achieve a CPC of 0.12. How to leverage music on TikTok to generate CPI’s 40% lower than Facebook & Instagram... Featured Sensor Tower’s 2020-2024 Mobile Market Forecast Learn how worldwide mobile revenue is expected to grow through 2024, including key mobile takeaways. Featured Q1 2020 Mobile App Report Read expert analysis on the App Store and Google Play in Q1 2020, trends during COVID-19, and more. Featured Ad fraud prevention Buyer’s Guide for ad networks Fraud prevention is not a tick box exercise, but a spectrum, with different solutions offering varying degrees of protection. But how do you find the most suitable and comprehensive solution for your business? Our Buyer’s Guide can help. Featured Acquire more paying users from your Facebook campaigns This guide for app marketers will help you increase those elusive paying users and see a higher return on your Facebook marketing investment. Packed full of expert tips and tricks to acquire more paying users with targeted Facebook marketing... Featured How we Drove 1M installs through TikTok Influencers Become a TikTok Influencer CPI Master. TikTok is a short-form video content platform advertisers are flocking to! We’re driving over 1M installs through TikTok Influencers and counting… Featured Monetization insights from top mobile publishers The AdColony Mobile Publishing Survey 2020 provides insights, benchmarks, and trends from the world’s top-grossing app developers.

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