Programmatic Advertising Resources
Top Influencer Marketing Platforms (2018)
Posted on August 29, 2018 by Artyom Dogtiev
...This includes results and key performance benchmarks, relationship management, workflow automation, programmatic influencer identification and end-to-end measurement.
Top Affiliate Networks (2018)
Posted on August 02, 2018 by Artyom Dogtiev
Mobideais a programmatic network for affiliate marketers.
Top Ad Servers (2018)
Posted on October 25, 2017 by Artyom Dogtiev
Real Time Bidding (RTB)
Top App Install Ad Platforms (2019)
Posted on August 17, 2017 by Artyom Dogtiev
5 billion, and both direct and programmatic supply, over 85% of top grossing developers trust their ad budget to AdColony and consistently....
Top Mobile Ad Networks 2018
Posted on May 16, 2017 by Artyom Dogtiev
...advertising industry continues to grow it becomes more and more obvious that moving all operations into programmatic area is the only way to go.
Programmatic Advertising News
58% of marketers aren't satisfied with existing attribution models for digital ads
Posted on August 12, 2019 by Anne Freier
When it comes to programmatic, 80% of respondents are already investing in programmatic ads.
Fyber unveils new ad mediation platform to streamline app bidding process
Posted on August 06, 2019 by Anne Freier
...game developers will be able to customise and monetise their ad experiences for a more flexible in-app programmatic experience.
60% of marketers plan to up programmatic audio spend
Posted on July 17, 2019 by Anne Freier
Marketers are planning to invest more heavily into programmatic audio over the next 18 months, according to new research from Xaxis and IAB Europe.
SCRUFF acquires gay community and dating app Jack'd
Posted on July 14, 2019 by Ben Heathcote
In the coming months, Jack’d members can expect to see the removal of all programmatic advertising, enhanced controls over privacy and security, and new features such as improved....
53% of European brands consider China a good opportunity for programmatic digital ad investment
Posted on July 08, 2019 by Anne Freier
Brands globally are planning to invest more heavily in China driven by programmatic digital ads.
UK advertisers find digital audio ads to be among most effective
Posted on July 05, 2019 by Anne Freier
Programmatic audio has also gained in importance as 73% of advertisers consider digital audio a great....
Amazon disrupts digital ad duopoly poised to capture 8% of market in 2023
Posted on June 25, 2019 by Anne Freier
The study indicates that 75% of mobile and web ads will be delivered via AI-based programmatic technologies in 2023, because ad platforms will increasingly focus on contextual ads whilst....