Social Media Marketing Resources
Social Media Marketing News
82% of marketers agree: Facebook is best for lead generation on social media
Posted on November 05, 2019 by Anne Freer
Automation will be a major component for 69% of respondents to improve their social media marketing efficiency.
Techlash: consumers are increasingly worried about privacy issues
Posted on September 27, 2019 by Anne Freer
As online and social media marketing grows, 65% of Americans are worried that feelings of isolation and depression....
Majority of ad spend still goes to Facebook News Feed despite Instagram Carousel ads performing well
Posted on September 19, 2019 by Anne Freer
...Stories, Suggested Video, and Instream Video placements (combined 10%), according to a new report from social media marketing firm Socialbakers.
Influencer posts on Instagram increased 150% in North America
Posted on April 30, 2019 by Anne Freer
...150% between 2018 and 2019 in North America, according to a new report by Socialbakers, the AI-powered social media marketing platform.
For majority of marketers influencer strategies continue to grow in importance
Posted on April 04, 2019 by Anne Freer
Whilst social media marketing and online video still dominate, influencer marketing outscored programmatic and....
2019: eCommerce retailers become ad companies & personalised stories are key to reach consumers
Posted on December 17, 2018 by Anne Freer
However, the top four channels for conversion are social media marketing (53%), paid display (43%), email marketing (41%) and SEO (38%).
Instagram users are more engaged than Facebook users
Posted on December 11, 2018 by Anne Freer
When it comes to social media marketing in 2019, Instagram leads according to research by Socialbakers.