Measure Protocol

We turn consumer data into product advantage.

(1 vote)
(1 vote)

Measure Protocol is a consumer intelligence data technology that helps businesses be more competitive by understanding consumers’ digital behaviors. In a climate where reliable and actionable behavioral data has become difficult to obtain, we answer business-critical questions by leveraging inaccessible consumer behavioral data.

Key Features

  • Competitive intelligence. Take a deep dive into competitor apps, to keep track of their wins and losses.
  • Consumer intelligence. Deepen your understanding of what users do beyond your app to gain perspective on new ways to drive revenue.
  • Insights Intelligence. Fill the gaps by adding hard-to-get iOS data insights to get the full perspective of the market and expand your growth.



Owen Hanks

25 years senior management media, tech, and advertising. Mobile pioneer, ad tech veteran. Founded and sold Appealing Media to YuMe, IPO on NYSE for YuMe in 2013.

Measure Protocol Data


Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Measure Protocol Info

Groups:App Analytics, Facebook Marketing, Instagram Marketing, Snapchat Marketing, Social Media Marketing, TikTok Marketing
Measure Protocol Insights
Latest Tweets from Measure Protocol:
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    Which #apps are people engaging with the most? Our new, interactive page tells you! We round up #data collected by…

    Retweet Reply Favorite (about 4 days ago)
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    We'll be at the @PGBiz Conference in London today and tomorrow! Find out what's missing from your game & player…

    Retweet Reply Favorite (about 6 days ago)
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    Our co-founder and CMO, Paul Neto joined the Infotools, Insights powered by Harmoni #mrx #podcast to talk about som…

    Retweet Reply Favorite (about 10 days ago)
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    Attending the @TweetMRS conference on 14 March? You don't want to miss the 3:10 pm session chaired by our Sabrina T…

    Retweet Reply Favorite (about 12 days ago)
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    TikTok is dominating across categories. SHEIN is taking market share in the shopping App world. Women are spending…

    Retweet Reply Favorite (about 17 days ago)

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