Top Mobile Video Ad Networks (2020)

Updated: January 15, 2021

This section is dedicated to mobile advertising networks that support the video ad format. Currently, video ads are the most effective type of digital advertising there is — this is especially true with mobile advertising.

Thanks to giant video content platforms such as YouTube — with its 1.5 billion monthly active users — and Facebook — with 500 million people watching videos daily — video advertising has become mainstream; 60% of marketers used video ads in 2016, and this number keeps going up.

Pre-roll video ad example

Source: Lungfish

Video Ads Benefits

Mobile video advertising is a popular and growing area in advertising which publishers use for monetization. This ad format and its placement options include pre-roll, mid-roll and post-roll.

There’s little doubt that video advertising is the future. Just adding a video ad on a product page, for example, can drastically boost the chances of a sale — this is true on both mobile and desktop devices. The other advantage that comes included with this is that users more often than not like to share videos, increasing an advertiser’s level of exposure with each share.

Video ads are uniquely able to convey a lot of useful information in a relatively short period. Whether the advertiser is showcasing a product or just increasing brand awareness, they’re a very effective way of getting the message across. Video ads are often trackable, as sites like YouTube and Facebook provide a detailed breakdown of the data so advertisers can, in turn, shape their brand. Understanding how many times a video has been shared, where, and how many times it has been liked only improves an advertiser’s chances of reaching their audience.

Other benefits include:

  • Videos help you to climb the Google ranks.
  • This form of advertising can motivate even the most hesitant customer.
  • Most advertisers, on both mobile and desktop, are satisfied with the results of a video campaign.
  • A wealth of mobile targeting options include geo, contextual and behavioural.

Video Ads eCPMs

Here are some of the biggest video ads offers along with their platform, rates and country.

Platform/NetworkCountryeCPMs/Revenues
AdmobUKAround $10 for Android and $17 for iOS
AdmobUSAround $13 and iOS is around $16
AdmobJapanAndroid is around $14 and iOS is around $22
YouTube (Pre-roll, mid-roll, post-roll)USUp to $15
AppodealUSAverage at: $6.27
AppodealWorldwideAverage at: $3.08

Source: Blognife, Appodeal

Below we’ve listed the best mobile video advertising networks and platforms so you can get up and running without difficulty.

List of mobile and in-app ad companies

AdColony

The In-App Marketplace for Brands

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2008400$192m+25k4m+
AdColony is known for its exclusive Instant-Play™ HD video, Aurora™ HD Interactive video, and playable technologies, its global performance advertising....

Founded in 2011, AdColony was created by mobile developers, for mobile developers and has grown into one of the largest mobile advertising and monetization platforms in the world with a reach of more than 1.5 billion users globally. AdColony is known for its exclusive Instant-Play™ HD video, Aurora™ HD Interactive video, and playable technologies, its global performance advertising expertise, its programmatic marketplace, and its extensive ad SDK footprint in the top apps worldwide.

  • Mobile platforms: Android, IOS
  • Campaign types: CPM
  • Ad formats supported: Rich Media, Video
  • Targeting: Demographic
  • Key markets: US
Learn more about AdColony

PubMatic

The Future of Programmatic. Delivered

10
(1 vote)
(1) REVIEWS

PubMatic delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. With our leading programmatic mobile advertising platform, publishers and app developers can leverage the open exchange as well as advanced deal models to maximize their monetization and gain access to brand budgets.

  • Mobile platforms: Android, IOS
  • Campaign types: CPA, CPC, CPI, CPL, CPM
  • Ad formats supported: Banners, In-App, Interstitial, Native, Rewarded Video, Rich Media, Video
  • Targeting: Publisher, Geo, Audience Segment, Ad Format, Platform, Domain / App, Viewability
  • Key markets: Global
Learn more about PubMatic
FoundedEmployees
201351-200

Jampp unlocks programmatic advertising to drive incremental performance.

A demand-side platform (DSP) at heart, Jampp leverages unique contextual and behavioral signals to deliver customers and in-app purchases through programmatic user acquisition and retargeting.

We simplify programmatic growth for some of the biggest names in mobile.

Learn more about Jampp

Headway

Performance and Programmatic solutions for apps, brands and VAS marketers

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2010--20k-
All Mobile Formats All IAB Standard Display, Native, Video and Cutting Edge formats accepted Assisted Bidding Smadex proprietary machine learning....

Headway is a leading data-driven app growth marketing company servicing mobile apps, brands, and ad-tech companies worldwide. Headway’s mobile-first DSP, Smadex, integrates with partner platforms to offer brands seamless data-driven digital solutions. Headway provides optimized and targeted ad campaigns, empowered by Machine Learning, and guided by experienced growth experts. Headway is a business unit of Entravision Communications Corporation (NYSE: EVC), a diversified global media, data and technology services company.

  • Mobile platforms: Android, IOS
  • Campaign types: CPA, CPI
  • Ad formats supported: Banners, Content Lock, Interstitial, Native, Video
  • Targeting: Custom
  • Key Markets: Europe, Latin America, Middle East, South East Asia, USA
Learn more about Headway
FoundedEmployeesRevenuesSocialTraffic
201251-200---

Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform. The Company’s User Acquisition platform unifies more than 600 media sources under one dashboard including Google, TikTok, Samsung premium inventory and much more.

  • Business Models – Choose your preferred business model CPC/CPI/CPO/CPE/CPA
  • Fraud – Detection as part of the platform, adding you an extra layer of safety
  • Measurement – integrated to all major 3rd party mobile measurement solutions
  • Cost-efficiency – Save countless resources by managing all campaigns under one screen
  • Data Play – Enjoy machine decisions based on more than 500Million data points a day
Learn more about Zoomd

Smadex

Mobile-first DSP For Transparent Performance (Apps/Branding/VAS)

10
(2 votes)
(2) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2011500-1000+100M$1.5k+2.5m+

Smadex is the mobile-first programmatic DSP engineered for growth.

We are a technology company led by engineering and data science, focused on uprising the global mobile programmatic landscape through our ad tech solutions.

Using a combination of our own programmatic advertising technology, machine learning, and first-party data, we have over a decade partnering with apps, brands and performance marketers to achieve their growth goals. 

We take transparency very seriously. To guarantee our fully transparent platform remains that way, Smadex programmatic partners with the leading third-party platforms to provide innovative solutions and independent measurement at the very core of our service. 

Learn more about Smadex

Hitapps

Complex digital advertising solutions that drive results.

10
(2 votes)
(2) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201710-50---

Hitapps focuses on your success as a whole. Perhaps you can manage a small-scale campaign but, if you want to develop an impactful ads campaign, it’s better to let us take over.

  • Advertising agency
  • RTB solution
  • Social advertising
  • Apps publishing
Learn more about Hitapps

Bidease

#1 DSP for mobile app marketers

10
(3 votes)
(3) REVIEWS
FoundedEmployeesSocial
201711-503k+

Bidease is a mobile DSP platform for mobile marketers. Its built on a foundation of proprietary programmatic advertising technology, Machine Learning, and first party data. Bidease team optimizes campaigns across all major mobile formats for desired post-install behaviors at no risk to its clients’ bottom line.

  • Mobile platforms: iOS, Android, Mobile Web
  • Campaign types: CPI, CPA, CPM
  • Ad formats supported: Banners, Interstitial, Native, Rewarded Video, Video
  • Targeting: Carrier, Device, Gender, Geo, Interests, IP, OS
  • Key Markets: global
Learn more about Bidease

Gimbal

Grow Your Business with the Power of Location

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2012----

Gimbal translates location data into intent, conversion, and insight for marketers trying to reach consumers and businesses wanting to improve their customers’ lives.

Highlights include the following:

  • Location-based marketing
  • Identity-based platform
  • Foot Traffic Analytics
  • Custom Audiences
Learn more about Gimbal

App Growing Global

The Mobile Ad analytical intelligence worldwide

10
(4 votes)
(4) REVIEWS
EmployeesRevenuesSocialTraffic
11-50---

A

Learn more about App Growing Global

Mobupps

A One Stop Shop For All Your Mobile Marketing Needs

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
200811-50-5k-

Mobupps is are a performance-oriented ad network, with over 10 years of experience in mobile user acquisition. The network leverages an access to private media from over 4,500 direct app publishers, as well as direct integration to all of the major global traffic sources.

  • Mobile platforms: Android, iOS,
  • Campaign types: CPC, CPI, CPM
  • Ad formats supported: App Icon, Audio, Banners, Content Lock, Coupons, Custom, In-App, Incentivized, Interstitial, Native, Notifications, Offer Wall, Pop up, PopUnder, Redirect, Rewarded Video, Rewards, Rich Media, Search, Social, Text, Video
  • Targeting: App, Carrier, Category, Country, Demographic, Device, Network, White & Black Lists
  • Key markets: Global
Learn more about Mobupps
FoundedEmployees
201451-200
Push Notifications, Popunder, InPage Push, Instant Text Messages, Video Pre-Roll, SKIM.

We\'re a multi-format advertising network that operates in 200+ countries. Our aim is to provide wider ad coverage and traffic monetization within one platform. Key Features More than 15К active campaigns daily, that create a high traffic demand and high CPM.

Learn more about Clickadu

Appreciate

Achieve massive incremental growth and ROI for your app!

10
(2 votes)
(2) REVIEWS

Appreciate is a mobile app marketing platform running sixty billion daily auctions and enabling marketers to take control of their programmatic ecosystem.  In addition to extremely granular targeting, buyers have unconditional transparency at the exchange

Learn more about Appreciate

SmartyAds

The Full-Stack Programmatic Ad Platform

10
(1 vote)
(1) REVIEWS

SmartyAds DSP is a programmatic-buying platform for advertisers who search for safe, supreme-quality push traffic that converts in higher ROI, instant user engagement and retention.

Pricing & Features:

  • Push traffic for all screen types & sizes that translates in 200-400% higher ROI & conversions.
  • Easy to segment and personalize push creatives.
  • The broadest network of premium push traffic publishers and SSP partners (MoPub, MobFox, PubNative) with tested and localized landings across all geos and verticals.
  • In-app traffic from more than 1000 top-rated apps with push traffic for iOS & Android.
  • 30+ targeting options for geomarketing push campaigns Including geo-targeting, GPS, language, etc.)
  • Frequency capping, dayparting and sparring to fine-tune push advertising experience.
  • Comprehensive, easy-to-grasp statistics with an in-deep performance overview.
  • Third-party impression analytics tags support, API.
  • Rapid and easy campaign set up and creative approval.
  • Flexible CPM pricing model.
Learn more about SmartyAds
...for mobile retargeting Range of formats supported including banners, interstitials, rich media & video.

Splicky is the new Demand Side Platform (DSP) for the mobile channel using proprietary Real-Time Advertising (RTA) technology.  Their technology makes it simple to buy mobile ad impressions and clicks within mobile sites and apps – in real-time. Using just one platform, you have immediate access to all global mobile inventory which uses Real-Time Bidding (RTB) technology. Within a matter of minutes, your mobile ad campaigns can be displayed on a Cost Per Impression (CPM) and Cost Per Click (CPC) basis. Our platform allows you to target on individual Mobile Sites and Apps, giving you total control at campaign management-level.   Our detailed analysis gives you full insights on campaign performance enabling you to maximize your ROI.

  • Easy to use interface with a self-serve platform and real-time analytics
  • Worldwide reach across a transparent publisher set
  • Wide range of targeting options including Geo+hyper location and support for mobile retargeting
  • Range of formats supported including banners, interstitials, rich media & video
Learn more about Splicky

Propeller Ads

Worldwide Performance Advertising & Self-Service Platform

9
(6 votes)
(6) REVIEWS

Propeller Ads is an online advertising company, founded in 2011. It maintains one of the biggest ad networks on the market, with over 1B daily advertising impressions across the globe. PropellerAds has more than 150,000 premium publishers’ sites registered in the network. In addition, PropellerAds offers such solutions as: performance based marketing for agencies & CPA networks, mobile app monetization with SDK integration, buying traffic via Real-Time Bidding model and more.

  • Mobile platforms: iOS, Android
  • Campaign types: CPM, CPA, CPL, CPC
  • Ad formats supported: Push Notifications, Interstitials, Popunder, Native Ads
  • Targeting: Language, OS, GEO, 3g/WiFi, Device type, Browser, Mobile Carrier, Day & time, User Activity (new)
  • Key Markets: Global
Learn more about Propeller Ads

Madvertise

Premium mobile advertising

(0) REVIEWS

Madvertise is an independent sales house for mobile advertising with headquarters in Paris, France and offices in Germany and Italy. The first marketing, technology and mobile advertising company listed on the stock exchange in France, founded in 2011 and overseen by Paul Amsellem. Madvertise reaches 71 million unique visitors across 6 countries (France, Germany, Italy, United Kingdom, Swiss and Austria) representing over 100 premium publishers in Europe.

  • Mobile platforms: iOS, Android
  • Campaign types: CPI, CPC, CPM, CPV
  • Ad formats supported: Banners, Rich Media, Video
  • Targeting:  Country, Demographic, Device, OS, Time
  • Key Markets: France, Italy, Germany
Learn more about Madvertise

KWANKO

The Mobile advertising network for Europe

10
(1 vote)
(1) REVIEWS

Instagram Ads

Drive awareness and increase your customer base

10
(1 vote)
(1) REVIEWS

EZmob

Maximise Mobile Traffic with EZmob

10
(2 votes)
(2) REVIEWS

Criteo Dynamic Retargeting

The advertising platform for the open Internet.

(0) REVIEWS
...The platform is used by more than 18,000 marketers all over the globe that rely on displaying their video and display ads on publisher's premium mobile, tablet and desktop ad inventory.

Criteo Dynamic Retargeting is an online retargeting platform for the ad solution from Criteo – one of the leading commerce marketing companies, founded in Paris, France. It went a long way from being a small start-up to the company with 2,700 employees in 30 offices around the globe and 1,2 billion ads served in 2017 alone. The platform is used by more than 18,000 marketers all over the globe that rely on displaying their video and display ads on publisher’s premium mobile, tablet and desktop ad inventory. Criteo Dynamic Retargeting platform helps brands to re-engage 90% of their target audience and increase their ROI up to 13 times.

  • Mobile platforms: Android, IOS,
  • Campaign types: CPC, CPM,
  • Ad formats supported: Banners, Video
  • Targeting: Custom
  • Key Markets: Global
Learn more about Criteo Dynamic Retargeting

CPAlead

35 Million Installs Don't Lie - CPAlead delivers VALUE for App Owners & Mobile Affiliates

9
(3 votes)
(3) REVIEWS

Affle

Consumer Intelligence Driven Mobile Marketing Platform

10
(1 vote)
(1) REVIEWS

Adsterra Network

Best Advertising Network, High Quality Traffic, Self-Service Platform for advertisers

9
(9 votes)
(9) REVIEWS

IconPeak

Monetize your full potential

10
(3 votes)
(3) REVIEWS

YouTube Ads

Be seen where everyone is watching

10
(1 vote)
(1) REVIEWS
...YouTube Ads you can reach potential customers and have them take action when they watch or search for videos on YouTube – and only pay when they show interest.

Vungle

Leading video monetization platform

8
(4 votes)
(4) REVIEWS
...Vungle is a mobile advertising start-up with offices in London and the US, specialising in localised video advertising across the iOS and Android platforms.

Vungle is one of the leading performance marketing platforms for app advertisers. It brings advertisers mobile users through engaging video ads. They rely on Vungle’s creative optimization technology, targeting, and HD video ad delivery to reach and acquire high-quality users globally. Top mobile publishers rely on Vungle to generate revenue with engaging video ads.

  • Mobile platforms: Android, IOS, Windows Mobile, Amazon
  • Campaign types: CPI, CPA, CPM, CPCV
  • Ad formats supported: Video, MRAID
  • Targeting: Custom
  • Key Markets: Europe, US, China
Learn more about Vungle

Unity Ads

Maximize Your Game’s Revenue

(0) REVIEWS

unity Ads is the premier ad monetization solution for mobile games, it was launched by Unity Technologies in 2014. The mobile ad platform was designed to advertise mobile games and it’s catered to help game developers to monetize on their games more efficiently using video ads. Th unity Ads team is focused on delivering native video ads solution that allows game advertisers to get much more of game players making in-app purchases than industry standard 3% on average.

  • Mobile platforms: iOS, Android
  • Campaign types: CPM, CPI
  • Ad formats supported: Banner, Video, Interstitial
  • Targeting: device, connection, operating system, country
  • Key Markets: United States
Learn more about Unity Ads

Centro

Programmatic performance using the #1 Rated DSP by G2 Crowd.

(0) REVIEWS

Centro is advertising technology company, founded in 2001 in Chicago, US. Centro offers a DSP solution for both advertisers and publishers, as a hosted solution or a white label software. In 2016 the company got the IAB Sales Excellence Award.

  • Highlights: single dashboard to plan, run and analyze programmatic, direct, search and social media ad campaigns, storing data for all internal and external communications for an ad campaign, workflow automation, biz intelligence
  • AppsFlyer Performance Index: n/a
  • Tagline: Redefine Your Digital Media Buying
Learn more about Centro

Facebook Ads

The biggest digital advertising platform

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
200736,00055,800m17m27,000+
Banners, carousel banners, video, slideshow Targeting.

Facebook Ads is the biggest digital advertising platform with a major focus on mobile ads. It features the best ad format, targeting and reporting capabilities in the industry. The platform allows mobile app advertisers to run ad campaigns on their choice on Facebook itself, its Messenger app, Instagram, Audience Network (to show ads across the web) and its app for businesses Workplace.

  • Mobile platforms: iOS, Android, Web
  • Campaign types: CPI, CPM
  • Ad formats supported: banners, carousel banners, video, slideshow
  • Targeting: age, gender, location, device, mobile OS, OS version, interests, mobile user language.
  • Key markets: global
Learn more about Facebook Ads

mobusi

Technology Media Company with a mobile-first and performance mindset

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2012100$3m+19k50,000+

mobusi,  part of Fibonad group, is a Technology Media Company with a mobile-first and performance mindset empowering both Advertisers and Publishers to reach and exceed their high demanding targets. The platform obtains over 5 million leads per month worldwide. We maximize revenue obtained by our media partners thanks to our global coverage and optimization algorithms. In House Technology, own DSP and advanced antifraud system, Monetization Solutions, exclusive offers and premium traffic. A Mediation platform.

  • Mobile platforms: iOS, Android
  • Campaign types: CPM, CPC, CPI, CPA
  • Ad formats supported: Interstitial, Banner, Video
  • Targeting: country, carrier, OS, device, browser, wifi / mobile connectivity
  • Key Markets: Global
Learn more about mobusi

mediasmart

Self Serve Programmatic Platform For Incremental Growth

(0) REVIEWS

Persona.ly

Your marketplace for direct deals

(0) REVIEWS

Persona.ly  is a tech product company driving mobile user acquisition for brands and app developers, operating world-wide. Using their proprietary bidder and machine-learning algorithms Persona.ly team offers transparent, performance-based, highly-targeted app install and retargeting solutions.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPE, CPI
  • Ad formats supported: Banners, Interstitial, Offerwalls, Rewarded, Rich Media, Video
  • Targeting: Custom
  • Key Markets: US, South Korea, Japan, Russia, South East Asia and India
Learn more about Persona.ly

Pocketmath

A Powerful Mobile DSP at Its Finest

(0) REVIEWS
FoundedEmployees
201151-200

Pocketmath is the world’s fastest self-serve mobile advertising platform for buying programmatic real-time bidding inventory, launched in 2011. With a headquarter in Singapore, Pocketmath operates on a global scale. The company’s mobile DSP offers extensive targeting options including location, device, cherry-pick apps, audience, competitor app targeting, retargeting, demographic, wifi/carrier, and time of day scheduling.

Learn more about Pocketmath

ZEDO

PIONEERING LEADING DIGITAL AD SOLUTIONS

(0) REVIEWS
0 compliant, making it really efficient for advertisers to plan, execute and optimize their video ad campaigns.

ZEDO is a digital advertising platform for brands and agencies that’s been on the market since 1999. On top of being one of the industry veterans, there are several features that set this platform apart from competition. Namely – it is VAST 3.0 compliant, making it really efficient for advertisers to plan, execute and optimize their video ad campaigns. The platform’s SDK supports iOS, Android and Windows mobile OS to run display or video ad campaigns.

With ZEDO, advertisers can also inspect and analyze all media sources their ad campaigns to be run with, leverage advanced targeting, sophisticated reporting and 24×7 customer support.

Learn more about ZEDO

SPOTAD

The lead DSP in Mobile UA

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201211-502k+

Spotad is a performance-based Demand-Side-Marketing-Platform, helping mobile app developers acquire and engage with their target audiences.

Key Features

  • Performance driven
  • Mobile experts
  • Utilize data for better targeting and optimization
  • Using self-developed ML model
  • Full control of the creative assets for a better user engagement. From the Ad Design to the Ad Serving
Learn more about SPOTAD

Google Ads

Get your ad on Google today.

(0) REVIEWS

Google Ads (previously known as DoubleClick or DFP) is the Google’s SDK for in-app advertising, compatible with Android, iOS and Windows Phone. With the streamlined APIs everyone has come to expect from Google, this SDK features all ad formats, refined to fit any kind of mobile application. The ad server is available to customers of AdMob and DoubleClick for Publishers (DFP) customers.

  • Key features: powered by Google, suitable for both local and global ads, near 100% fill rate, Cost-Per-Click and Cost-Per-Call model based, comprehensive reporting, quick and robust support
  • Ad formats: banner, interstitial, video, native ad
  • Platforms support: iOS, Android, Windows Phone
Learn more about Google Ads

StackAdapt is a Toronto, Canada-based programmatic native advertising platform that provides both self-serve and hosted DSP solution for advertisers. Among platform’s distinctive features its easy-to-use interface, Machine Leaning algorithms that power its efficiency, real-time campaign optimization, intent-based targeting and retargeting capabilities, state-of-the-art fraud detection, transparent user data & inventory, award-winning customer support and no monthly minimums.

  • Highlights: native advertising, advanced targeting & retargeting capabilities, Machine Learning algorithms
  • AppsFlyer Performance Index: n/a
  • Tagline: The #1 programmatic native advertising platform
Learn more about StackAdapt

Magnite

The largest independent sell-side advertising platform, built from Rubicon Project & Telaria

(0) REVIEWS
Native, Pre-roll & Mid-roll & Post-roll video, Vertical Video, Reward Video, Outstream Platforms support:Android, IOS.

Magnite is the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. It offers a global exchange system for advertising, it connects ad sellers and ad buyers worldwide. Magnite’s ad server helps sellers (publishers) to get connected with premium buyers, showcase their inventory in a dedicated storefront, respond to a buyer’s RFPs and more, sellers (advertisers) can reach desired audience from a broad spectrum and from all over the world.

  • Key features: 60,000+ app publishers, 1 million+ websites, 900,000 advertisers bid for publishers inventory
  • Ad formats: Native, Pre-roll & Mid-roll & Post-roll video, Vertical Video, Reward Video, Outstream
  • Platforms support: Android, IOS
Learn more about Magnite

Adform DSP

Activate the Full Potential of Digital Advertising

(0) REVIEWS

Adform is a Denmark-based advertising technology company. Its DSP solution provides advertisers with targeting and retargeting options to reach specific audience with all industry standard ad formats across all screens – desktop, mobile and tablet. Among its partners are AppNexus, Bid Switch, Teams, Pubmatic, OpenX, Oath, Rubicon.

  • Highlights: sophisticated bidding options, cross-device targeting, dealt-time algorithmic ad campaign optimization.
  • AppsFlyer Performance Index: n/a
  • Tagline: Activate the Full Potential of Digital Advertising
Learn more about Adform DSP

StartApp

Mobile monetization and marketing

10
(3 votes)
(3) REVIEWS

Startapp is a mobile advertising company. It provides a self-serve platform for advertisers to quickly build and launch ad campaigns, controlling audience, creatives and budget aspects of their campaigns. Among features that sets it aside from other ad networks are uniquely designed animated and interactive ads, data-enhanced targeting, using data derived from over 300,000 mobile apps and native ad units.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPC, CPI, CPM
  • Ad formats supported: App Icon, Full Page Ads, InApp Ads, Interstitial, Video
  • Targeting: App, Carrier, Competitors, Connection Type, Device, Gender, Geo, OS
  • Key Markets: Global
Learn more about StartApp
FoundedEmployeesSocial
2015100-12512k+

Stack is an end-to-end SaaS-based solution (by the team behind Appodeal’s award winning ad monetization platform) that scales mobile app business growth and drive profit by synthesizing User Acquisition, Ad Monetization and Business Intelligence.

Stack is an independent ad tech market player that strives to clear the way for publishers and advertisers to collaborate directly. In an industry known for being opaque, Stack aims to increase transparency and empower mobile app businesses with the technology and data they need to thrive in a highly competitive landscape.

Learn more about Stack

Taptica

Engage valuable users on mobile

10
(1 vote)
(1) REVIEWS
In-house ad serving platform delivers text, banner, full page and native video ads to mobile and tablet platforms Connect and work with RTB Exchanges, CPC networks and third....

Taptica is a mobile user acquisition platform, offering ML algorithms powered advertising solutions to brands and app developers. With a big network of approved publishers, Taptica is capable to reach more than 200 million mobile users worldwide. On the advertising side of things, the platform focuses on generating relevant and loyal audiences for apps and games and also offers a high volume of media, including RTB exchanges.

  • Mobile platforms: Android, IOS
  • Campaign types: CPA, CPC
  • Ad formats supported: Banners, Interstitial, Text, Video
  • Targeting: Custom
  • Key Markets: Latin America, USA
Learn more about Taptica

Smaato

Global RTB exchange for mobile ads

10
(1 vote)
(1) REVIEWS
...and functionality for both publishers and demand partners, supporting a variety of mobile display and video ad formats.

Smaato is a mobile advertising and app monetization platform. It features mobile-first ad network and ad server solution for publishers and app developers. Smaato hosts the largest independent mobile ad exchange with global reach. For advertisers it offers Smaato Demand Platform with advanced traffic optimization features, for publishers Smaato Publishers Platform that allows them to achieve high fill rates and yield high eCPMs.

  • Mobile platforms: Android, IOS, Mobile, Windows Phone
  • Campaign types: CPC
  • Ad formats supported: Banners
  • Targeting: country, publisher, app, ad format, device, connection type, GPS data, device ID
  • Key Markets: Germany, global
Learn more about Smaato

Zucks is a Japan-based mobile advertising platform strong in the Asian mobile market. They offer a large number of campaigns supporting iOS and Android, driving app downloads as well as CPI,CPA and CPC. It reaches over 10000 users each on Android and iOS. and can deliver both incentivized and non-incentivized ads.

  • Mobile platforms: Android, iOS, HTML5
  • Campaign types: CPA, CPC, CPI, CPM, CPV
  • Ad formats supported: App Icon, Banners, Interstitial, Native, Offer Wall, Rewards, Rich Media, Video
  • Targeting: Audience, Behavioral, Carrier, Channel, Content, Country, Custom, Demographic, Device, Language, OS, Platform
  • Key Markets: Global
Learn more about Zucks

Amazon DSP

Reach your audiences at scale wherever they are—on Amazon sites and across the web.

(0) REVIEWS

Amazon DSP, formerly known as AAP or Amazon Advertising Platform, is a Demand Side Platform from Amazon Inc. It’s part of its digital advertising platform. There are several features that set this platform aside from the rest in the industry. For starters, it uses exclusive Amazon audiences to reach highly targeted audience on and off Amazon. With Amazon DSP, advertisers can programmatically reach audiences both on Amazon sites and apps as well as through its publishing partners and third-party exchanges.

Learn more about Amazon DSP

Adobe Advertising Cloud

One demand-side platform to rule them all.

(0) REVIEWS

Adobe Advertising Cloud is a global cross-channel advertising platform from Adobe for brands and agencies to plan, buy, measure and optimize their ad campaigns. As an independent demand-side platform (DSP), Adobe Media Optimizer provides brand marketers with integration with the world’s best targeting, reporting and inventory partners. The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home channels with a single dashboard.

  • Highlights: programmatic ad campaigns capabilities that cover desktop, mobile, TV and offline out-of-home channels on a single platform and on a big scale
  • AppsFlyer Performance Index: n/a
  • Tagline: One demand-side platform to rule them all.
Learn more about Adobe Advertising Cloud

Veziron Media DSP

Connecting global brands to captivated audiences

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Veziron Media DSP is a Demand Side Platform, formerly known as Oauth DSP, for advertisers to programmatically monitor, create and manage ad campaigns. The platform offers advertisers Native, Mobile, Video, Branded Content and Premium Integrations formats to launch ad campaigns.

  • Highlights: 1 billion people reach, 200 daily cross-channel datapoint, unto 48% conversion increase thanks to ML algorithms
  • AppsFlyer Performance IndexSoutheast Asia/Up & Comers #5 (2018)
  • Tagline: Connecting global brands to captivated audiences
Learn more about Veziron Media DSP

OpenX

Powering People‑Based Marketing Across the Open Web

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OpenX is the world’s largest advertising technology company. OpenX online advertising marketplace is built on the principles of the open web.

With  OpenAudience™, publishers gain insights about their audience to be able to respect their privacy, build deeper understanding of people who interact with their ads and access custom audience profiles, built from OpenAudience data base.

On the advertising side, marketers can use OpenAudience™ to plan and buy with ease and performance on every screen across the open web. This is the tool for marketers to find the right person to approach with an ad, showcase their brand and hit their KPIs.

Learn more about OpenX

theTradeDesk

We’re transforming media for the benefit of humankind

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theTradedesk is one of the largest Demand Side Platforms on the market. Being a pioneer of a real-time bidding advertising technology, the company empowers ad buyers with one of the most advances set of bid capabilities on the market, as well as full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion. Among its clients are ad networks that are looking for a tech partner to provide new services in RTB, data owners looking to take advantage of the information they’ve accumulated, agency trading desks, to the most sophisticated buyers in RTB.

  • Highlights: pioneer in RTB tech, best bidding capabilities in the industry
  • AppsFlyer Performance Index: n/a
  • Tagline: We’re Transforming Media For The Benefit Of Humankind
Learn more about theTradeDesk

 

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