Podcasts

The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps

#18: Full Funnel App Marketing with George Sharpe, founder of Favoured

#17: App marketing on TikTok with Tim Armoo, CEO of FanBytes

#16: 10 Actions marketers need to win mobile with Lexi Sydow, Data Analyst at App Annie

#15: The art of storytelling for app marketing during COVID-19 pandemic with Faye Liddle-Moore, Commercial Director, Northern Europe at Outbrain

#14: Marketing automation on mobile with Paul H. Müller, CTO & Co-Founder of Adjust

#13: User Acquisition Challenges: from gaming to food delivery, Anh Nguyen Director Of Performance Marketing at Wolt

#12: App growth strategy with Mick Rigby, CEO at Yodel Mobile

#11: App UA and retention via geo-localized ads with Marco Scabioli, Mobile Marketing Manager at FlixBus Munich

#10: Marketing mobile SaaS apps with Philipp Stelzer, Staff Product Manager for GoToMeeting

#9: Mobile app user acquisition with Omri Argaman, CMO of Zoomd

#8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine

#7: The State of Mobile 2020 with Paul Barnes, Managing Director EMEA at App Annie

#6: Influencer Marketing with Jidé Maduako, CEO of Yoke Network

#5: Better app marketing copy with Sandra Wu, Content Marketing Lead at Blinkist

#4: How to drive app installs with SEO with Kate Petrakova, Marketing Lead at Rocket Internet

#3: ASO and paid search synergy with CEO of App Radar, Thomas Kriebernegg

#2: App Users Communication Done Right with CEO of Apptentive, Robi Ganguly

#1: ASO Essentials with David Bell, CEO and Co-founder of Gummicube