Podcasts

The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps

#40: App Success in 2020 with Darius Mora CMO at Reflectly

#39: App retention: best practices with Anja Obermüller, Head of Product Marketing, Runtastic

#38: User Acquisition with Christian Eckhardt, CEO and Co-Founder at Customlytics

#37: Game Taxonomy and Analytics with Amir Ghodrati, Director, Market Insights at App Annie

#36: How to increase app retention with Darren Last, Digital Transformation Consultant at Shell

#35: TikTok audiences with Andre Kempe, Founder at Admiral Media

#34: Privacy & data in mobile with Alex Ritchie, Product Manager, Privacy and Data at AdColony

#33: Advertising on TikTok with Tiffany Ou, GM Americas at Nativex

#32: In-app bidding with Daniel Tchernahovsky, Managing Director, EMEA at Applovin

#31: A/B Testing for an app with Karan Tibdewal, Growth Consultant at Phiture

#30: When COVID-19 causes a spike in demand with Tina Zhang, Paid Acquisition Manager, Memrise app

#29: Third Party ad networks with Solange Baki, Growth Marketing Manager at Badoo

#28: App user experience: best practices with Daniel Ushida, App Growth Hacker at Growth Tribe Academy

#27: A/B Testing on Google Play with Susan Azari, Mobile App Commercial Lead at The Very Group

#26: How has Covid-19 affected travel apps? With Alexandra Lamachenka, Global Marketing Manager at Skyscanner

#25: Community-based app management: best practices with Ayat Baroudi, Head of CRM Marketing at Fishbrain

#24: COVID-19 impact on Snapchat with Samuel Bevan, Head of Emerging International, Advertising Solutions at Snap

#23: App Store Optimization for Google Play with Marie-Laure Cruyt, Chief Product Officer at AppTweak