Offer Wall Ads

Updated: July 2, 2020

Offerwalls are dedicated places inside mobile apps to list multiple offers that provide users with rewards or varies incentives in exchange for completion of specific actions – download an app, watch a video ad, make in-app purchase and more. Offerwall companies provide mobile publishers a convenient way to advertise multiple digital products or mobile apps and for app developers to monetize their apps. For many app developers, due to high level of competition, it’s become extremely difficult to generate revenue with selling app copies directly. For the last several years offerwalls have become a new way developers can make money with their app inventory. We’ve gathered and listed the most important Offer Wall Advertising Networks here.

Offerwalls Guide

Offerwalls list multiple offers that give users a reward or incentive for engaging with them. These are often in exchange for specific actions being performed. They are a popular choice for mobile app developers and can command high eCPM prices.

Offerwalls ad example (Source: MobileContentLocking)

Offerwalls eCPMs

Here are some of the biggest offerwall eCPMs along with their platform and country in the table below.

Platform/NetworkCountryeCPMs/Revenues
Ironsrc (Android)USBetween $30 to $80
Ironsrc (iOS)USBetween $50 to $120
ChartboostUSAverages at: $40
TapjoyUSAverages at: $60
EnhanceUSAverages at: $50

Source Ironsrc, Enhance

List of offerwall monetization companies & networks

FoundedEmployees
201251-200

Zoomd is a public traded company on the Toronto Stock Exchange (TSXV:ZOMD) with global offices in Canada, Brazil, S.Korea, Singapore, Israel, Mexico and Bulgaria. Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform.

Learn more about Zoomd

Zucks is a Japan-based mobile advertising platform strong in the Asian mobile market. They offer a large number of campaigns supporting iOS and Android, driving app downloads as well as CPI,CPA and CPC.

Learn more about Zucks

Leadbolt

High performance mobile advertising

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2010152$6m+8k90,000+

Leadbolt is a high performance mobile advertising platform for user acquisition and in-app monetization. The company is focused on helping mobile advertisers to reach and acquire loyal users at scale, leveraging its direct relationships and dynamic ad-serving technologies. Leadbolt’s AI and Machine Learning based algorithms assist advertisers with advanced targeting that captivates best-fit audiences to achieve deeper user engagement with maximum ROI.

  • Mobile platforms: iOS, Android, Windows Phone
  • Campaign types: CPC, CPM, CPI, CPV
  • Ad formats supported: Native, Video, Interstitial
  • Targeting: country, region, carrier, connection type, mobile platform, OS version, device, category
  • Key Markets: Australia, Brazil, Canada, China, Global, India, Russia, UK, USA
Learn more about Leadbolt

Appitate

One team. Different Vectors. Highest Profit.

10
(3 votes)
(3) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
20152-10-129-

Appnext

The Leading Mobile Discovery & Re-engagement Platform​

10
(2 votes)
(2) REVIEWS

Appnext is a mobile app discovery company with a platform that operates on a self-serve CPI bidding basis. It was founded in 2012 by Elad Nantason. Appnext’s ad solution features extensive database of 700 million mobile app users that get Appnext-powered app recommendations based on their habits and preferences. It operates in 180 countries, has a community of more than 30,000 developers, where any new advertiser can get to know fellow developers and get valuable hints for launching his own ad campaigns.

  • Mobile platforms: iOS, Android
  • Campaign types: CPI, CPC
  • Ad formats supported: Interstitial, Native Ads, Notification, Rewarded videos, Actions
  • Targeting:  (City, State), Device, Direct Buy (advertise on specific app/ game), OS (platform and version targeting)
  • Key Markets: Global
Learn more about Appnext

NativeX

The leader in native advertising for mobile games

(0) REVIEWS

Playhaven

Actionable analytics for developers

(0) REVIEWS

ChartBoost

For developers, by developers

10
(1 vote)
(1) REVIEWS

Chartboost is an in-app monetization and programmatic advertising company, founded in 2011 by Sean Fannan and Maria Alegre in San Francisco, US. Chartboost mobile ad network provides advertisers with a platform for a cross-promotion with native ads, sophisticated targeting and tracking. Also the company provides mobile game owners with developer-t0-developer mobile ad marketplace to exchange ads inside their apps directly.

  • Mobile platforms: iOS, Android
  • Campaign types: CPC, CPI
  • Ad formats supported: Content Lock, Interstitial, OfferWall, Video
  • Targeting: Custom
  • Key Markets: global, United States
Learn more about ChartBoost

Vserv

Mobile ad exchange for premium ads

(0) REVIEWS

Admost Mediation

Maximize your mobile ad revenue!

(0) REVIEWS

Tapjoy is an advertising and app monetization platform that offers a novel way for users to engage in mobile advertising.. The Tapjoy mobile ad network services lineup are focused on helping premium mobile app publishers to increase revenue on each user they have. Tapjoy offers users virtual currency for watching video ads, subscribing to services, and downloading promoted apps. Users can then spend that virtual currency on unlocking in-app content from publishers. The key benefit that the company brings to the table is that it allows app developers and brands monetize users who do not have credit cards or do not wish to spend real currency on app content.

  • Mobile platforms: Android, iOS, Mobile Web
  • Campaign types: CPC, CPD, CPI, CPM
  • Ad formats supported: Content Lock, Interstitial, Offerwall, Rewards
  • Targeting: custom
  • Key Markets: Europe, India, Japan, Kenya, South Africa, UK, United States
Learn more about Tapjoy

Persona.ly

Your marketplace for direct deals

(0) REVIEWS

Persona.ly  is a tech product company driving mobile user acquisition for brands and app developers, operating world-wide. Using their proprietary bidder and machine-learning algorithms Persona.ly team offers transparent, performance-based, highly-targeted app install and retargeting solutions.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPE, CPI
  • Ad formats supported: Banners, Interstitial, Offerwalls, Rewarded, Rich Media, Video
  • Targeting: Custom
  • Key Markets: US, South Korea, Japan, Russia, South East Asia and India
Learn more about Persona.ly

SPOTAD

The lead DSP in Mobile UA

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201211-502k+

Airpush

Mobile RTB, ad network & Android monetization

10
(1 vote)
(1) REVIEWS

TabMo

Creative Mobile DSP

(0) REVIEWS

Clicxy is a mobile advertising platform founded by pioneers of online marketing. We strive to help you produce top revenue and maximize your traffic potential by following latest industry updates, leveraging our years of experience in mobile advertising and online affiliate marketing.

Learn more about Clicxy

Mobupps

A One Stop Shop For All Your Mobile Marketing Needs

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
200811-505k

Mobupps is are a performance-oriented ad network, with over 10 years of experience in mobile user acquisition. The network leverages an access to private media from over 4,500 direct app publishers, as well as direct integration to all of the major global traffic sources.

  • Mobile platforms: Android, iOS,
  • Campaign types: CPC, CPI, CPM
  • Ad formats supported: App Icon, Audio, Banners, Content Lock, Coupons, Custom, In-App, Incentivized, Interstitial, Native, Notifications, Offer Wall, Pop up, PopUnder, Redirect, Rewarded Video, Rewards, Rich Media, Search, Social, Text, Video
  • Targeting: App, Carrier, Category, Country, Demographic, Device, Network, White & Black Lists
  • Key markets: Global
Learn more about Mobupps

CPAlead

35 Million Installs Don't Lie - CPAlead delivers VALUE for App Owners & Mobile Affiliates

10
(2 votes)
(2) REVIEWS
...all members Wordpress plugin for easy setup File, link, and content lockers Virtual currency offer walls Mobile app ad solutions Achievements and point rewards CPAlead’s Offices HQ 7251 W.....

Affle

Consumer Intelligence Driven Mobile Marketing Platform

10
(1 vote)
(1) REVIEWS

BitterStrawberry.com

Ultimate Mobile Traffic Performance Technology Company

(0) REVIEWS

ironSource is the leading in-app video advertising platform. It is one of the biggest and oldest mobile advertising platforms launched in 2010. Focusing on mobile games, it makes free-to-play and free-to-use possible for over 1.5B people around the world. Over 80,000 app developers use its technologies to grow their businesses, among these such leading companies like Kongregate, Zeptolab, Big Fish Games, Zynga and Playrix.

  • Mobile platforms: Android, iOS, Windows Phone, Cocos, Amazon, AdobeAir
  • Campaign types: CPC, CPE, CPA, CPV
  • Ad formats supported: App Wall, Interstitial, Offer Wall, Video
  • Targeting: Custom
  • Key Markets: United States, Israel
Learn more about ironSource

Gimbal

Grow Your Business with the Power of Location

(0) REVIEWS

Clickky

a full-stack network for mobile advertisers and publishers

10
(1 vote)
(1) REVIEWS

Digital Turbine

Right App. Right Person. Right Time

10
(2 votes)
(2) REVIEWS

Digital Turbine is a mobile app advertising platform for app delivery and discovery. The company is double down on a mobile native format to allow advertisers cut through the noice and reach out their target audience. Digital Turbine bypasses app stores and partners with major global telecom companies to introduce apps to mobile users with sponsored recommendations and native preloads.

  • Mobile platforms: iOS, Android, Mobile Web
  • Campaign types: CPC, CPI
  • Ad formats supported: Banners, Interstitial, Native, Offer Wall
  • Targeting: Geo, OS
  • Key Markets: Asia, Europe, USA
Learn more about Digital Turbine

Tyroo

Innovation in performance advertising

(0) REVIEWS
Offer Walls, Banners, App Alerts, Expendables, Interstitial, Product Listing Ads.

 

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