Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affle’s Consumer platform is used by online & offline companies for measurable mobile advertising, its Enterprise platform helps offline companies to go online through platform-based app development, enablement of O2O commerce and through its customer data platform.
Affle India successfully completed its IPO in India on 08.08.19 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore based promoter for Affle India and its investors include Microsoft, D2C (an NTT DoCoMo subsidiary), Itochu, Bennett Coleman & Company (BCCL) amongst others.
|Key Markets:||Australia, Brazil, Canada, China, France, Germany, India, Indonesia, Israel, Japan, Malaysia, Middle East, New Zealand, Singapore, South East Asia, South Korea, UK, USA|
|Types:||Mobile Ad Network|
|Ad Formats:||Banners, Interstitial, Native, Notifications, Offer Wall, Rich Media, Social, Text, Video|
|Models:||CPA, CPC, CPD, CPI, CPM|
|Trading Models:||Fully Managed, Real Time Bidding, Self Service|
|Tracking:||ad2campaign, Appsflyer, Custom, HasOffers, Mobile App Tracking, RAT|
Google ditches 'Universal' in its Universal App Campaigns Posted on February 25, 2019 by Anne Freier ...decided to rebrand its Universal App Campaigns to just App Campaigns leaving some media outlets somewhat baffled.
Anuj Khanna Sohum talks about how data powers contextual mobile marketing Posted on October 23, 2018 by Artyom Dogtiev Anuj Khanna Sohum is the Founder, Chairman & CEO of Affle.
Get in touch for a memorable MAC'18 experience with ClickDealer Posted on September 20, 2018 by Artyom Dogtiev ...gadget giveaway for our partners and peers, so don't forget to grab an extra business card and join the raffle for a smart travel companion.
Android devices keep sending user location data even when location services have been disabled Posted on November 24, 2017 by Anne Freier ” The decision by Google to collect user location data without their consent has baffled many in the industry.
ClickDealer is going to Russia for Moscow Affiliate Conference 2017 Autumn Edition Posted on September 25, 2017 by Artyom Dogtiev Remember to keep a business card for the raffle we will be running at the spot - there will be some hot prizes.
PacketZoom boosts mobile app performance - Micromax pushes ad experience with Affle Posted on June 13, 2017 by Anne Freier Micromax partners with Affle Micromax, the Indian consumer electronics company has partnered with mobile audience intelligence....
The Super Affiliate System - Everything You Need To Know Posted on September 20, 2016 by Artyom Dogtiev 1 Raffles Boulevard Suntec City, Singapore 039593 Venue.
RT @MarTechAdvisor: Mobile Marketing Company, @affle’s CEO Shares Business Lessons on IPO Win https://t.co/YKKVkDZOkH #MarechAdvisor #Mart…(about 21 hours ago)
RT @BloombergQuint: “We’re not so focused on impressions and clicks but actually focused on driving return on investments for advertisers,"…(about 1 day ago)
'Affle focused on driving higher returns for advertisers by delivering higher conversions vs. just impressions and… https://t.co/1CBAUeEJ85(about 2 days ago)
Gulrez Alam - Chief Investment & Strategy Officer, Affle sharing his thoughts on "Marketing Automation Reigns Supre… https://t.co/hmQG6roA7I(about 6 days ago)
Congratulations to Aditya & Mukul for completing significant milestones at Affle. Wish you a lot more success. Con… https://t.co/gTE6QsizVv(about 6 days ago)
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