CPI Advertising Networks

Updated: February 21, 2020

Cost per install (aka CPI) is one type of the CPA model and it is a payment model publishers and advertisers launch ad campaigns with. It implies charging for an instance when a mobile app copy is installed on a smartphone or tablet computer. To calculate cost per install total, expenditure on ads to drive app installs should be divided over a total number of installs that were generated with those ads. Currently an average cost per install is roughly $1.24 / per install. Among all payment models established in mobile advertising, this is one of the most important for app developers, because it allows them to calculate ROI of their investments in app advertising. In this directory we’ve curated all the best CPI Advertising Networks for you.

CPI Guide

CPI (otherwise known as Cost Per Install) is a model that is largely specific to mobile applications. Essentially, a brand is charged a fixed rate only when the app is installed by the user.

CPI Rates

Here are some CPI offers along with their platform and country below.

Platform/Network Country CPI Rates
Facebook Ads US $1.8
Twitter Ads US $2.53
Instagram Ads US $2.23
Search Ads US $1
Average iOS App US $2.07

Source: Business of Apps

List of cost per install (CPI) ad networks and traffic sources

AdColony

The In-App Marketplace for Brands

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2008400$192m+25k4m+

Founded in 2011, AdColony was created by mobile developers, for mobile developers and has grown into one of the largest mobile advertising and monetization platforms in the world with a reach of more than 1.

Learn more about AdColony

Adperio

Redefining Mobile Performance Marketing, One Action at a Time

(0) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
199451-200$15.7m1.5k-

SPOTAD

The lead DSP in Mobile UA

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201211-502k+

Spotad is a performance-based Demand-Side-Marketing-Platform, helping mobile app developers acquire and engage with their target audiences. Key Features Performance driven Mobile experts Utilize data for better targeting and optimization Using self-developed ML model Full control of the creative assets for a better user engagement.

Learn more about SPOTAD

DGTG

Mobile Advertising across all GEOs and Ad formats

10
(4 votes)
(4) REVIEWS
FoundedEmployeesSocial
201511-501k+

DGTG is a marketing company which offers mobile and desktop advertising solutions to companies looking to reach the audience in tier1 and tier 2 countries. We have our in-house media buying team along with our own tech and design teams.

Learn more about DGTG

ConsoliAds

Top In app Monetization & Promotion Platform

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201611-503k

ConsoliAds Pte Ltd. is MENA and APAC’s top mobile ad mediation and promotion platform. Our footmark is spread globally across multiple regions, head quartered in Singapore, regional office operating in Dubai and development house in Pakistan.

Learn more about ConsoliAds

Headway

Marketing Powered By Technology

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2010--20k-

Headway is a leading data-driven growth marketing company servicing mobile apps, brands, and ad-tech companies worldwide. Headway’s mobile-first DSP, Smadex, integrates with state-of-the-art partner platforms to offer brands seamless data-driven digital solutions.

Learn more about Headway
FoundedEmployeesRevenuesSocialTraffic
201111-50$5m+1.5k+2.5m+

Smadex is an all-in-one programmatic DSP built for the performance marketer. Designed to maximize mobile customer acquisition, Smadex integrates the best in-app ad exchanges, mobile ad serving capabilities, targeting, bidding algorithms, and reporting, into one intuitive platform.

Learn more about Smadex

myAppFree

High Quality Mobile Traffic & Exclusive Placements on SONY Xperia, Native SDK

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
20132-10$8.9m+7k1.36m+
...technologies and anti-fraud tools to grant a high level of security; Performance-based solutions (including CPI, CPC and CPA) to meet your own KPI and marketing goals in user acquisition and revenues.

myAppFree is the performance-based advertising platform that matches both advertisers and publishers’ needs. It gives access to exclusive traffic sources and placements, including over 40 million Sony Xperia smartphones, myAppFree powered apps, SDK & smart notifications.

Learn more about myAppFree

MobAir

Monetize your audience to the fullest!

10
(5 votes)
(5) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201551-200-1k-

MobAir is a leading mobile advertising technology company that provides a complete package of user acquisition services. Our solutions allow flexible promotion on any scale, and our team makes the process safe and effortless.

Learn more about MobAir

Monetizer

1 Trick to Make More Money Per Click

10
(1 vote)
(1) REVIEWS

At Monetizer we offer a variety of different promotion methods including mobile redirects, popups, direct links and our unique back button script. These are all ready to go by simply copying & pasting the code on to your site.

Learn more about Monetizer

Spartamobile is international mobile ad network which helps the advertisers all over the world to burst their apps to the top by providing only HQ traffic to the applications. We have more that 3000 active publishers all over the world who will be glad to provide you with the quality service.

Learn more about Spartamobile

SmartyAds

The Full-Stack Programmatic Ad Platform

10
(1 vote)
(1) REVIEWS
CPI Platform is a solution from SmartyAds that helps to leverage all advantages of the cost per install....

 SmartyAds is cutting-edge programmatic advertising platform tailored to the needs of supply and demand partners, data management platforms, ad networks, and agency trading desks. SmartyAds technology allows to create, launch, manage, and analyze digital ad campaigns in the most convenient way.

Learn more about SmartyAds

Everyads

Exclusive CPI/CPA offers with top payouts

10
(1 vote)
(1) REVIEWS
At Everyads, we make being mobile a priority! Our exclusive inventory works on CPI and consists of both displays and videos.

Everyads is an international mobile marketing agency. We\'re based out of Moscow, New York and Shanghai and connect the best, largest advertisers with top tier publishers. From mobile media planning to celebrity endorsement we are the 1 stop-shop for anything you need for your Apps and Games.

Learn more about Everyads

Woobi

In-Game Advertising & Monetization Solutions

10
(1 vote)
(1) REVIEWS

Woobi is an in game advertising company, specializing in the development of native advertising and monetization solutions for desktop, social and mobile games. Our new groundbreaking patent pending technology - DMA (Dynamic Mindset Advertising), is all about displaying the right content to the right user while in the right mindset, thus determining not only which content to display to whom and when, but just as important when not to display an ad as to not interrupt the user\'s experience.

Learn more about Woobi
...Global scope of mobile users in over 190 countries Support of all type of campaigns (CPM, CPC, CPA, CPI, etc) and irregular creatives High level of user targeting by different parameters Unique algorithms....

AdBlueDigital delivers mobile ads that make an impact. This network works with a great amount of publishers and biggest advertising platforms, which allows to reach unique inventory in over 190 countries.

Learn more about AdBlueDigital

StartApp

Mobile monetization and marketing

10
(2 votes)
(2) REVIEWS

Founded in late 2010, StartApp provides today\'s mobile ad industry with next-level smart targeting and groundbreaking ad units. Through our programmatic ad platform, we can deliver the best, most relevant ad at any time, helping publishers provide the most engaging user experience possible while simultaneously delivering the strongest results to mobile advertisers.

Learn more about StartApp

Wingoads

Web & Mobile traffic Ad network

10
(1 vote)
(1) REVIEWS

Wingoads is a CPM ad network targeting mobile clients offering mobile publishers and app owners a new way to monetize mobile and in-app traffic. Advertisers Billions of Impressions: Access to a large inventory from our self-service platform Global Traffic Reach: Boost your conversions by targeting the whole world, a few countries or only one country Advanced Targeting: Rely on our advanced targeting features (geo, language, OS, browser, sites, device.

Learn more about Wingoads

Doble Via Latam was born in 2004, with VAS services and in 2011 thinking about advertisers needs, they started with mobile advertising business. Positioned at an international level they have vast experience in mobile and video advertising business.

Learn more about Doble Via Latam

ReGaming

Gaming Apps Promotion Platform

6
(2 votes)
(2) REVIEWS

ReGaming is an international corporation in the digital marketing industry, specializing in cross-device mobile gaming apps advertising. • High Efficient Orangear Platform. • ReGaming is all about innovative approach in mobile advertising solutions.

Learn more about ReGaming

Zucks

No.1 Ad network in Japan

10
(1 vote)
(1) REVIEWS
...They offer a large number of campaigns supporting iOS and Android, driving app downloads as well as CPI,CPA and CPC.

Zucks is a Japan-based mobile advertising platform strong in the Asian mobile market. They offer a large number of campaigns supporting iOS and Android, driving app downloads as well as CPI,CPA and CPC.

Learn more about Zucks

URBAN CONNECTION

Holistic approach towards buying and analyzing media

(0) REVIEWS

We are a worldwide mobile performance marketing company empowering user acquisition and monetization for mobile developers & brands at scale. We have an holistic approach towards buying and analyzing media, we use real time data to generate data mining and visualize trends to acquire and engage USERS with a larger LTV.

Learn more about URBAN CONNECTION

FraudScore

Fraud Detection & Prevention Platform

10
(1 vote)
(1) REVIEWS
Action is developed for CPI, CPA, CPL traffic analysis and is widely used by Advertisers, CPA Networks and Advertising agencies.....

FraudScore is an online ads fraud detection platform that specializes in traffic analysis for advertising networks, direct advertisers & agencies. FraudScore’s main goal is to assist marketers in detecting fraudulent activities in both mobile & web traffic.

Learn more about FraudScore

Adzmedia

AdzMedia - A Global DSP and RTB for Mobile Advertising

10
(1 vote)
(1) REVIEWS

Adzmedia exchange is a global mobile ad network with exclusive mobile traffic and ad campaigns. Adzmedia exchange enables app developers and mobile web publishers to focus on building new apps, games and mobile websites whilst accessing global advertisers and the latest mobile advertising approaches.

Learn more about Adzmedia

Hyper Ad Exchange

Global programmatic native ad platform

10
(1 vote)
(1) REVIEWS

App Samurai

Self-Service Mobile Advertising Tool for Startups

10
(2 votes)
(2) REVIEWS

Mobile ad planning, execution and analysis are complicated for startups because they cannot reach all available app marketing tools. App Samurai makes it easy for them without requiring in-depth mobile advertising knowledge! Thanks to App Samurai, you can easily create, manage, and measure acquisition campaigns, boost campaigns, and video campaigns to acquire qualified users.

Learn more about App Samurai

 

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