Mobile Marketing

Updated: December 6, 2021

Find a mobile marketing company to work on your mobile product or app marketing needs. In this section, we’ve gathered marketing companies that have built solid expertise in developing app marketing strategies, both native and paid mobile user acquisition, app analytics, KPI measuring, and more. Working with a single company with expertise in multiple app marketing areas allows you to be more efficient in your mobile marketing efforts. We’ve listed here for you the leading mobile app marketing companies.

What is Mobile Marketing?

Mobile marketing is a digital marketing strategy that aims to reach a target audience across various mobile devices. Almost everything you do on a desktop is now achievable on mobile, so neglecting your mobile marketing strategy isn’t an option. In a nutshell: it’s any marketing activity that happens on a mobile device.

Mobile app marketing itself is a strategy within mobile marketing that focuses on engaging mobile app users at every critical stage of their user life cycle. Primarily, mobile app marketing is about creating app marketing campaigns that consistently communicate with your users. A successful way of doing this is through app marketing agencies rather than doing it yourself.

App Marketing Agency Website Screenshot

Source: PreApps

Mobile Marketing Agencies – What Do They Do?

Mobile marketing agencies are hired for the direct purpose of boosting visibility for apps so they can maximize their potential. Specific benefits of using mobile marketing agencies include the following:

  • Helping users to discover your app through ads
  • They can take care of app store optimization (ASO)
  • They can provide onboarding support for customers using the app
  • You’ll get access to a team with highly specialized skills that know what they’re doing
  • They can be experts with media buying, which can instantly increase your purchasing power

There are many more reasons to use a mobile marketing agency for your app marketing. This is merely a snapshot of the benefits.

Mobile Marketing Channels

There are numerous marketing channels used in any great mobile marketing campaign. Different marketing channels include:

  • Incentivized user downloads – a very effective way of boosting install rates
  • Social media advertising – Facebook advertising has seen impressive results, as have other social media platforms such as Twitter
  • Mobile app wall advertising – a non-intrusive method of advertising, delivering higher conversion rates
  • TV advertising – expensive and certainly not available for everyone, but it has proved to generate results
  • Email marketing – 48% of emails are opened on a mobile device
  • Mobile content marketingcontent that informs, entertains and provides value

Many marketing agencies take on app marketing projects. Here we’ve put together for you a list of the best.

List of mobile marketing companies

FoundedEmployeesRevenuesSocialTraffic
201011-50$14m+9k+2,000

PreApps is the app marketing platform for app businesses to launch and market their app to significantly boost the number of downloads and increase sales. From first time app creators to Billion Dollar apps, PreApps signature programs have helped thousands of apps reach over 550,000,000 downloads so far.

Over the past 9 years, PreApps has developed proven programs that take a first time app business owner through a unique and seamless process to launch their app successfully and reach their business goals. 

  • Services: Pre-Launch Beta Testing, App Review Submission, Publicity, Video Demo Creation And Distribution, ASO
  • Offices:  Boston, US
  • Tagline: #1 App Marketing Agency

 

Learn more about PreApps

Yodel Mobile

The leading global app marketing consultancy

10
(12 votes)
(12) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
200711-50-5k+1,000

Yodel Mobile is the leading global app marketing consultancy and Mobile Agency of the Year 2019, specialising in launching and scaling apps.

Since their inception in 2007, they’ve launched and aided the growth of over 200 apps. They work with clients from single territory start-ups to established, multi-territory, international brands such as mytaxi, NBCUniversal, UKTV, Bauer Media, Fujifilm, The Economist, Teletext Holidays and Gymshark.

  • Services: Launch or scaling strategy, Organic acquisition, Paid user acquisition, Retention and engagement, Data
  • Offices: London, UK.
  • Tagline: Global and local marketing expertise for app driven businesses

 

 

 

Learn more about Yodel Mobile

Mobupps

Complete mobile marketing

(0) REVIEWS
Mobupps is a mobile marketing agency which operates a mobile ad network (including direct app publishers and sites)....

Mobupps is a mobile marketing agency which operates a mobile ad network (including direct app publishers and sites) and a DSP integrated with the biggest ad exchanges. Mobupps offers quality user acquisition and uses real-time optimization to reach campaign goals.

Learn more about Mobupps

Airship

Mobile Marketing Solutions

10
(1 vote)
(1) REVIEWS
Airship is a mobile marketing company covering myriad solutions to monetize your app, from mobile marketing automation....

Airshipis global mobile app marketing automation platform that helps brand owners to grow their business. Plus to the extensive suite of app marketing tools, it provides sophisticated mobile analytics system. It features user-level customer intelligence tool to reveal mobile app users cohorts that drive revenue, tools to predict and prevent mobile app churn, as well as to track mobile users behavioral patterns.

  • Type: in-app analytics, Marketing analytics
  • Pricing: available upon request
  • Demo: available
  • User guide: available

 

Learn more about Airship

AppsFlyer

Mobile marketing attribution and analytics

10
(1 vote)
(1) REVIEWS

A mobile app tracking and attribution analytics platform for app developers and marketers, Appsflyer is trusted by, among others, the Wall Street Journal, L’Oreal and Trivago. It’s a one-stop-shop for marketing analytics with an active fraud solution and has partnered with Twitter and Google too.

  • Type: App advertising analytics, Marketing analytics
  • Pricing: 30-day trial period with Basic plan, the Custom plan price is available upon request
  • Platforms: iOS, Android, Windows & Xbox, Amazon, tvOS, Unity, Cordova, Marmalade, Cocos2ds, Adobe Air, React Native

 

Learn more about AppsFlyer

Performcb

#1 Performance Marketing Network Worldwide

10
(2 votes)
(2) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2002135-19k-

Perform[cb] is the #1 Performance Marketplace in the world, offering strategic plans tailored to meet their clients’ specific marketing goals – all while only paying for new customers versus simply impressions or clicks. Perform[cb], formerly Clickbooth, Adperio, and Ignite OPM, empowers brands to acquire new customers through incremental digital channels on a pay-for-results model. Our proprietary technology, specialized strategy development, and highly curated partner marketplace align “cost-per” pricing with customer lifetime value.

  • Products: Performance Marketing, Ad Fraud Tools, App Installs, Affiliate Marketing, App Marketing, Mobile Marketing
  • Tagline: #1 Performance Marketing Network Worldwide

 

Learn more about Performcb

Spyke Media

Dedicated to maximizing the success of our clients

10
(1 vote)
(1) REVIEWS
We assist our partners in all steps necessary to unleash their mobile marketing power.

Spyke Media is the full-service partner for Mobile Performance Marketing. We assist our partners in all steps necessary to unleash their mobile marketing power. From media planning and buying to ad creation, from campaign conception to real-time reporting and instant optimization, we at Spyke Media are dedicated to maximizing the success of our clients.

Learn more about Spyke Media

Tyroo

Innovation in performance advertising

10
(1 vote)
(1) REVIEWS

Tyroo is a part of SVG Media Group that was established in 2006. A front-runner in technology and innovation in the digital performance advertising space and headquartered in New Delhi, the company is leading Global Mobile Advertising Technology Platform.

 

Learn more about Tyroo

Leanplum

Fully-integrated optimisation solution for mobile apps

10
(1 vote)
(1) REVIEWS

Leanplum is a mobile engagement platform that includes app analytics, mobile marketing automation tools, solutions for mobile user retention, personalization and more. Leanplum uses multiple channels to help marketers to reach their customers – Push Notifications, Email, In-app messaging and Web Push Notifications.

  • Type: In-app analytics, App Marketing analytics
  • Pricing: Customized Enterprise Plan pricing is available upon request
  • Platforms supported:  Android, iOS
  • Demo: available
  • User guide: available

 

Learn more about Leanplum

Fourez

Grow the App users organically

10
(12 votes)
(12) REVIEWS
FoundedEmployeesSocial
201711-50100+
We have experienced marketing resources to help with mobile marketing and we have successfully delivered projects with high customer satisfaction.

Fourez is an end-to-end digital marketing and mobile apps development company with profound expertise in developing mobile application and crafting winning social media marketing campaigns. The team has in-depth experience in the fields of mobile application development and helped many individuals and organizations to develop mobile apps in platforms like iOS and Android.

  • Services: Digital Marketing, Mobile App Development & Promotion, Web Design & Development,
  • Offices: Tamil Nadu, India, Bangalore, India
  • Tagline: Grow the App users organically

 

Learn more about Fourez

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