This guide will cover everything from being a gambling affiliate, how you stand to benefit from getting involved, and how to choose the best gambling affiliate programs.
Top Gambling Affiliate Networks
Gambling affiliate networks connect publishers (affiliates) with affiliate programs that allow them to promote gambling-related offers.
Gambling offers are a profitable niche in mobile affiliate marketing as consumers like to bet on the go.
These types of offers can provide mobile publishers with high payouts, and they get supported by large brands.
Our directory has a collection of the top gambling affiliate networks for your mobile marketing strategy.
What is a gambling affiliate?
Simply put, a gambling affiliate is an online marketer that drives traffic to gaming operators.
Affiliates play a vital role in the gambling industry as they drive substantial numbers of people over to gambling products and services.
In turn, affiliates get rewarded with large commissions–some of the best available–and can make a consistent income.
Top Gambling Affiliate Networks
High-quality traffic is important in this vertical, and players usually have to sign up for casino games before affiliates get paid.
The networks’ business models vary, but the best will allow you to earn a steady income over time.
Below you’ll find the main pros and cons of gambling affiliate marketing:
Pros
- High commissions with many offers; the ability to earn consistently is more than possible.
- Flexible work that allows you to work from your laptop wherever you are in the world.
- A good number of payment methods, with most networks offering your preferred choice.
- Weekly payments are feasible if required by marketing affiliates–this depends on the network.
- Using a CPA plan allows you to get paid per player registration, which you can use to upgrade your site.
- You can sometimes receive commissions for the lifetime of the player you have referred to a network.
Gambling affiliate program example
Source: MelBet
Cons
- Staying up to date with compliance is a must, and this vertical requires you to be aware of changing regulations.
- High-quality traffic can be challenging to find if you don’t already have established channels.
- Income is unlikely to be consistent when starting, and you’ll need a lot of drive and focus.
- Casino networks can shut down without warning–it’s best to stay on top of new and emerging ones so you can migrate.
In a nutshell: gambling affiliate offers can be very profitable.
With names such as Golden Star and Luckybet offering great affiliate programs, there’s a lot of potential for affiliate marketers and brands.
Other benefits of these programs include the following:
- High commissions and great revenue shares are the norms.
- The traffic conversion tends to be very high due to the increasing popularity of online gambling.
- Some programs offer hybrid tariffs.
How does gambling affiliate marketing work?
The most typical way it works is through an individual–an online affiliate marketer–promoting a specific website or offer.
Affiliates use referral links and banners to encourage the audience to visit the online casino site in question.
Although less common, affiliates can also direct players via a comparison site–these websites help players select the best casino programs on the market.
The comparison site will often list each casino’s best offers and promotions, encouraging players to click through and sign up.
There are three primary ways in which an affiliate can get paid in this vertical, as follows:
- Cost per action (known as CPA)
- Revenue sharing
- A combination of both methods
With the CPA model, the affiliate gets paid when the customer completes a specific action.
Revenue sharing is where an affiliate receives a percentage of the casino’s revenue from the player they brought to the site.
Both methods can be used simultaneously; for example, affiliates may get a one-off payment for the customer clicking through to the site and then a revenue percentage when the customer continues to put new deposits down and play games.
Gambling affiliate network example
Source: 888casino
Gambling marketing affiliates need to understand what their customers want, and affiliate networks can help with this through analytics, marketing materials, and dedicated advice.
Some of the best gambling affiliate networks include the following:
- 22Bet Partners Program
- BoyleSports Affiliate Program
- 888 Affiliate Program
- Onyx Affiliate Program
- Ace Lucky Affiliate Program
- Nektan Affiliate Program
- AffAlliance Partner Program
- Betdaq Affiliate Program
- Lucky Duck Affiliates
- Bingomum Bingo Site
A good affiliate program is one in which the products you promote are high-quality and trustworthy.
The best programs ensure that online casino players deposit frequently–this helps you secure a regular income each month.
There’s a lot of potential in this vertical, especially for those with channels already set up.
For those just starting, you can still achieve a great deal; just keep in mind the time and effort required.
How can you benefit from gambling affiliate networks?
There are many benefits, and like other forms of affiliate marketing, once you get comfortable in this vertical, the sky’s the limit.
Gambling affiliates typically receive some of the highest commissions available, with revshare commissions up to 45%–sometimes topping off at 55%.
The minimum withdrawal amounts can be as little as $50 with various payment methods available, including Neteller, Skrill, bank wire transfer, Bitcoin, Litecoin, and Ethereum.
The best gambling affiliate networks offer marketing tools such as banners, landing pages, and exclusive promo codes to help you drive traffic to casino sites.
Of particular note is the number of GEOs available, ranging from a few countries such as the UK, US, and the Netherlands to offers worldwide.
New gambling affiliate offers are frequent and change as often as each week, so there are plenty of opportunities.
There’s also the flexibility of the role and the ability it gives you to earn passive income anywhere–something increasingly in demand today.
Gambling affiliate network example
Source: NetHive
Gambling affiliate programs such as Ignition Casino offer what’s known as “lifetime cookies”. These cookies are something to look out for (as we’ll see in the next section).
With lifetime cookies, there’s no expiry date for when players must sign up and perform actions (for affiliates to get paid).
That’s without mentioning how common it is to see large welcome bonuses, with prizes of $2000 and higher available for new affiliates.
Gambling marketing affiliates can use a range of content to promote offers too, from their sites to social media and YouTube channels.
Those with an existing audience won’t find it takes that long to start earning passive income, which can turn into a full-time career down the line.
Some of the most successful gambling affiliates in the UK earn over £20,000 per month.
As long as you’re realistic about the time and effort involved, the benefits of using gambling affiliate networks speak for themselves.
What to look for in gambling affiliate networks?
How do you choose the best gambling affiliate program with so much choice? We’ve listed some key areas to look at before signing up.
Cookie lifespan
Cookie lifespans vary significantly for each gambling affiliate program, but ideally, you want to look for networks that offer at least 30 days–the most common lifespans are 15, 30, and 45 days.
The best networks offer lifetime cookies with no time limits in which you need to get players signed up–look for these whenever possible.
Commission rates
Like cookies, commission rates vary greatly, with some gambling affiliate networks offering commission rates of 25% while others go up to 55% or more.
You shouldn’t only look for the highest commission rates; think about the model and how you get paid as well. For example, CPA is a standard model that can ensure a stable income.
Withdrawal threshold
Few affiliates want to build up vast amounts before they can withdraw their hard-earned money.
Luckily the best gambling affiliate networks offer low withdrawal amounts, with $30 not being that difficult to find.
Remember to think about how you want to receive your money as well. Standard payment methods include Neteller, bank wire transfer, PayPal and Bitcoin.
What are the biggest gambling affiliate offers and their platform?
Here are some of the biggest gambling affiliate offers along with their platform in the table below.
| Platform/Company | Affiliate Offer | Payout Data |
| Fruity Affiliates | 30-40% revshare via promotion | Payments made by the 10th each month |
| Golden Star | 50% revshare | Monthly, several payment methods |
| Gunsbet | Revshare model | Choice of payments |
| Earn Big Affiliate | 30-50% revenue sharing | No payment threshold |
| Viks | 20-40% revshare | €50 commission threshold |
| BitStarz | 25-40% revenue share | No payment threshold |
| Fortune Affiliates | Rev share offer for the first 3 months of 30%, 40% and 50% | Fast payment option |
| Luckybet | 25% to 40% profit sharing | Additional revenue from referral activity |
| Ladbrokes | Dedicated affiliate program | CPA, Revenue Share, Hybrid |
Here we’ve put together the best gambling affiliate programs and networks that cover offers for all major mobile operating systems.
Get started with the best gambling affiliate networks
Gambling affiliate networks allow you to earn reliable passive income with great sign-up bonuses.
If you have a channel you can use to promote gambling products and services, they’re more than worth a look–just ensure you and the network stay compliant.
Check out our top gambling affiliate networks list and start supercharging your income. We’ve put together the best gambling affiliate networks below.
List of gambling affiliate programs and offers
| Employees | ||||
|---|---|---|---|---|
| 10-50 |
CrakRevenue is an international and industry-leading CPA Network specializing in web traffic monetization and online marketing solutions. Driven by performance and results, CrakRevenue leads the next phase of affiliate marketing thanks to a skilled team of professionals.
Learn more about Vortex Alpha
| Founded | Employees | Revenues | Social | Traffic |
|---|---|---|---|---|
| 2006 | 51-200 | $100m+ | 20k+ | 400,000+ |
CrakRevenue is a CPA-based advertising platform that connects advertisers and publishers. It provides affiliates with three plans (Active Affiliate, VIP Affiliate and Elite Club), all of which has Help Desk included, hundreds of offers and 5% lifetime referral program. On top of that for the second and third plans it offers a dedicated affiliate manager, exclusive offers and promotions, annual payout bumps and more.
Key features:
- Mobile platforms: Android, OS
- Campaign types: CPA, CPI, CPL, CPS
- Offer Types: Dating, Cam, Health, Adult Gaming
| Founded | Employees | |||
|---|---|---|---|---|
| 2016 | 10-50 |
| Employees | ||||
|---|---|---|---|---|
| 51-100 |
Become a CPA.DEALS affiliate and unlock the deals you cannot get on your own! We are looking for iGaming (Gambling) traffic! CPA.DEALS is a pioneer with the top and fastest payouts in the iGaming industry.
Learn more about CPA.DEALS
| Founded | Employees | |||
|---|---|---|---|---|
| 2016 | 10-50 |
PIN-UP Partners is an affiliate program and direct advertiser of such well-established brands as PIN-UP Casino and PIN-UP Bet. With diverse GEO coverage and presence in the CIS, Asia, and South America.
Learn more about PIN-UP Partners
Mobiglide is one of the leading digital performance marketing companies, they have extensive experience with advertising and product development. Specializing in full spectrum of mobile offers: eCommerce, Cost-Per-Acusition, App Install, Mobile Lead Gen, Trial campaigns, Our Artistry with consistency, Creativity, innovation has allowed us to grow globally. Its team specializes in helping local businesses advertise on social media.
Let Mobiglide experienced team of: Business Development Managers, Affiliate Managers, and Account Managers help grow your revenue, expand your portfolio, and extend your market reach. As mobile pioneers we are first to market in regions such as: Europe, LATAM, APAC and North America for emerging markets and new product releases.
Key features:
- Mobiglide partners with Fluent, InnoGames, Alibaba Group
- Has 6700+ active offers on the platform
- 3450+ registered publishers
- 20+ verticals
- Premium quality traffic and targeting
| Founded | Employees | |||
|---|---|---|---|---|
| 2022 | 10-50 |
Yellana is a worldwide CPA network that unites affiliates and direct advertisers on a way of growth It’s a part of RichAds advertising holding. Since 2017 RichAds earned trust of 110 000+ companies from all over the world, was named the best iGaming traffic source by SiGMA and now we’ve launched a new CPA-network.
Learn more about Yellana
| Founded | Employees | Social | ||
|---|---|---|---|---|
| 2014 | 11-50 | 1k+ |
MyLead is a global affiliate network that to this day has paid over $ 2 million to their users.
MyLead offers over 1,600 affiliate programs (including the most popular programs – e-mail submit, credit card submit, VOD, smartlinks, downloads and dating), seven monetization models, and dozens of different categories with various services.
With MyLead affiliates usually get paid within 48 hours, using bank transfer, PayPal, Skrill, Bank, Revolut, WebMoney and Bitcoin. MyLead team provides 24/7 support.
Key features:
- You can start generating revenue in 5 easy steps
- To this day $8 millions were paid to registered publishers
- 2,164 affiliate programs are registered on the platform
- MyLead has 166,000 publishers registered on the platform.
PayV Affiliate network (formerly known as WapEmpire) provides solutions for converting worldwide traffic on CPA, CPS and RevShare basis. Our company was founded in 2013 and has earned a good reputation for being a reliable partner to thousands of Webmasters, Media buyers, Advertisers and Affiliate networks.
Our main verticals are: Dating, Health/Nutra, Sweepstakes, Gambling, Adult, Entertainment and Mobile.
Our Affiliates enjoy a wide choice of offers, timely payouts, in-house tracking platform with detailed statistics and 24/7 support to help you with all inquiries you might have about working with PayV.
Key features:
- Pevshare payouts
- 24/7 support
- Safe & secure
| Founded | Employees | |||
|---|---|---|---|---|
| 2020 | 500-1001 |
Chilli Partners is an international affiliate program with exclusive HeySpin and DuxCasino casino offers.
The affiliate program works on CPA and RevShare with many international GEOs, popular among gambling users; accepts all traffic sources, including Facebook; provides applications for the traffic, weekly payments for TOP partners; provides turnover and cards for replenishing an advertising account on Facebook, if the partner needs them.
Key features
- Exclusive offers directly from the advertiser
- Weekly payments: Special terms and payments once per week for trusted partners
- Ready-made funnels: localized in-house funnels, tested creatives and landing pages, custom apps
- No negative carryover
- 24/7 Support
- No middlemen
- Powerful and intuitive in-depth analytics
- Expertise and guidance
- Flexible Commission plans: up to 50% lifetime Revenue share or a set CPA rate
