This guide will cover the best HTML5 app development services, how much it costs, top app development features, and how you stand to benefit from using HTML5 app development companies.
The best HTML5 apps are used as a simpler alternative to native app development. They are coded to be served over the web to a variety of devices.
Top HTML5 App Developers
HTML5 app developers can design these web applications for smartphones and tablets, including those that use Android as their OS. HTML5 apps are cross-platform and can be used as cloud-based instant apps.
In our directory, we’ve listed the top HTML5 app developers for you so you can easily find what you’re looking for.
This guide will cover everything you need to know about HTML5 app development.
What is an HTML5 app?
HTML5 (HyperText Markup Language) is the 5th and final revision of the markup language framework.
An HTML5 mobile app itself is effectively a web page or a series of web pages that are designed to function across mobile devices.
HTML5 mobile apps are web-based, and the content is searchable; they can also be updated quickly and effectively.
App Development Buyer's Guide
Download our App Development Buyer’s Guide to get a full list of the best service providers on the market to choose from. You will also learn about types of app developers, different app development platforms, app developer locations, app development costs, how to select the right one for your business, as well as the questions to ask any of those companies you will be evaluating.
If you need to update, add and change content regularly, an HTML5 app can be a great option for your business and can significantly boost your SEO efforts.
The best HTML5 app developers
We’ve listed the best HTML5 app developers below.
1. NMG Technologies
NMG Technologies is an app development company that offers a wide range of services, including web and mobile app development, fintech solutions, custom software development, and digital marketing.
NMG Technologies developed an innovative HTML5 app for a global eCommerce platform aimed at enhancing the shopping experience for users across different devices. The app leverages HTML5’s rich multimedia capabilities, offering integration of videos, real-time notifications, and interactive features.
In addition to its eCommerce functionality, the app also includes HTML5-powered features such as offline storage, which enables users to continue browsing (even without an internet connection).
Overview
NMG Technologies serves a global client base that includes startups, SMEs, and large enterprises. The company strongly emphasizes quality, timely delivery, and customer satisfaction.
Their client base spans various industries, including healthcare, finance, retail, and education.
Services
NMG Technologies provides its customers with the following services:
- Custom platform development using advanced tools and years of experience
- Development of native and cross-platform mobile apps for iOS and Android
- Focuses on creating user-friendly, scalable apps tailored to the client’s specific needs
2. Designli
Designli is a software development firm that offers a comprehensive range of services, including UX/UI design, mobile app development, web app and cross-platform development. Their approach focuses on delivering high-quality, user-friendly solutions tailored to meet the specific needs of their clients.
Designli developed a cutting-edge HTML5 app for a global travel company designed to help users plan and book their trips with ease. The app allows users to browse destinations, create personalized itineraries, and access real-time information about flights and accommodations.
Since its launch, the app has seen significant growth, with a 50% increase in daily active users and a 30% increase in bookings made through the platform. The stats highlight the success of using HTML5 to create a versatile and user-friendly app that meets the needs of modern travellers.
Overview
Designli was founded in 2013 by Joshua Tucker and Keith Shields. The company is based in Greenville, South Carolina, and provides design and development services, particularly for custom restaurant mobile and web apps.
Services
Designli provides its customers with the following services:
- Offers professional design services to craft intuitive and visually appealing user interfaces
- Helps clients define their product goals, target users, and market strategies
- Builds apps that work across multiple platforms, ensuring broad accessibility and functionality
3. Trango Tech
Trango Tech is a tech services and app development company aimed at helping businesses enhance their digital presence, streamline operations, and innovate their product offerings.
Trango Tech developed an HTML5-based app for a retail company to enhance its eCommerce platform. The app allowed users to browse products, place orders, and track shipments (all within a smart, cross-platform experience).
The app significantly improved customer engagement, with a 35% increase in the time spent on the site and a 20% boost in sales after the launch.
Overview
Trango Tech was founded in 2017. The company was established to provide innovative tech solutions, particularly in the areas of restaurant mobile app development, web development, and IT consulting.
Since its founding, Trango Tech has worked with clients across various industries to help them build custom software solutions that meet their business needs.
Services
Trango Tech provides its customers with the following services:
- Develops software that enhances enterprise-level systems and helps with automation, integration, and the management of data
- Offers cloud-based solutions for data storage, scalability, and infrastructure
- Provides customized platforms to help businesses sell products online
4. Slashdev.io
Slashdev.io is an app development company that connects businesses with top-tier remote software engineers. They offer flexible freelance contracts at competitive hourly rates, enabling companies to focus on their core competencies without the challenges of recruiting.
Slashdev.io developed an innovative HTML5-based app to streamline remote team collaboration. It offered a user-friendly interface that enabled teams to interact, share files, and manage projects (in real time).
Built with HTML5, the app leveraged advanced features such as offline support, push notifications, and live chat, ensuring that users can stay connected regardless of their location.
Overview
Slashdev.io was founded in 2019 by Michael Ballard and Patrich Söderström. Michael Ballard is the founder and CEO, bringing a background in software entrepreneurship and a passion for helping entrepreneurs.
Patrich Söderström co-founded the company, contributing to its mission of connecting businesses with top-tier software engineers worldwide. The company primarily works with SaaS and software product startups.
Services
Slashdev.io provides its customers with the following services:
- Delivers high-performance HTML5 mobile apps that boost engagement and reach
- Provides access to top-tier remote engineers to extend in-house teams
- Offers end-to-end software solutions, helping businesses design, develop, and deploy scalable apps
5. ELEKS
ELEKS offers a wide range of services to help businesses innovate, optimize operations, and drive digital growth across industries such as finance, healthcare, retail, and logistics.
The team is skilled in using the latest tech, including HTML5, which allows for creating responsive, cross-platform apps that run smoothly on any device. ELEKS has a (proven) track record of delivering high-quality solutions, making them capable of handling complex projects.
With their focus on user experience, performance optimization, and innovative design, they build HTML5 apps that often exceed client expectations.
Overview
ELEKS was founded in 1991 by Oleksiy Skrypnyk. The company started as a small software development firm in Ukraine. Since then, it has grown into a global tech solutions provider.
ELEKS has worked with prominent clients across various industries, including Hewlett-Packard (HP), Deutsche Bank, The World Health Organization (WHO), and Yelp.
Services
ELEKS provides its customers with the following services:
- Analyzes target audiences, competitors, and industry trends to shape HTML5 features
- Creates visually appealing and intuitive interfaces that enhance user engagement
- Assesses key business goals and then develops a strategic plan for mobile apps
6. App Maisters
App Maisters specializes in mobile app development and digital solutions. The company can develop apps that meet the specific needs of larger organizations.
App Maisters has developed HTML5 apps, including the Marrynation Web App, a matrimonial platform that matches users based on personal preferences. The app allows users to search for potential partners using various filters, providing a tailored matchmaking experience.
Another example is the Astros Foundation Web Application, an engaging sports-themed platform for elementary and primary-grade children. The site encourages reading by offering a captivating interface and a dynamic leaderboard, motivating children to explore various books.
Overview
App Maisters was founded in 2017 by Fahim Iqbal, the current CEO. Under Iqbal’s leadership, App Maisters has grown and established itself in the app development industry, helping companies across various sectors build innovative mobile apps.
App Maisters has worked with a variety of clients, including brands such as PepsiCo, ExxonMobil, and Shell.
Services
App Maisters provides its customers with the following services:
- Develops prototypes to visualize the app before full-scale development begins
- Builds apps that work across multiple platforms (iOS and Android) using frameworks such as Flutter, React Native, and Xamarin
- Crafts intuitive, attractive, and functional app designs
7. Light IT Global
Light IT Global is an app development company that delivers innovative web and mobile solutions for startups and enterprises. With over 18 years of experience, they have completed over 500 custom projects.
Light IT Global developed a web-based fitness tracking platform using HTML5, designed for startups looking to offer personalized workout and nutrition plans.
The platform integrated real-time analytics, gamification style elements such as achievement badges, and social features for users to connect and compete with friends. Using HTML5’s flexibility, Light IT delivered a smooth (and engaging) experience with minimal load times and optimized performance. The client reported a 40% increase in user engagement within the first three months.
Overview
Light IT Global was founded in 2006 in Ukraine. The company began as a small team of three individuals engaged in reconstructing local historic landmarks. Over time, it transitioned into a software engineering firm, expanding its services to include web and mobile development.
Light IT Global employs over 100 professionals and has completed over 500 custom client projects worldwide.
Services
Light IT Global provides its customers with the following services:
- Crafting intuitive and visually appealing designs that enhance the user experience and boost engagement
- Developing robust, secure, and scalable platforms that integrate with payment gateways
- Designing and building mobile apps for iOS and Android
Types of HTML5 apps
Examples of different HTML5 apps include the following:
- Static web apps
- Multiple page apps
- Animated web apps
- Dynamic web apps
- eCommerce web apps
- Portal apps
- Content management systems
HTML5 app developer example
Source: nixSoftware Engineering
HTML5 apps are written with responsive design methods that scale depending on the size of the device they’re currently being viewed on overall.
When a new update is required, the app is updated and tested and is then available for all devices immediately.
In contrast, native apps are written in the native language of the device or platform’s OS (Operating system); for instance, Android runs on Java or Kotlin.
One of the central benefits of HTML5 app development is that you’re only required to build a single app for all devices–keep that in mind.
Why should I develop an HTML5 app?
Writing native apps is costly and time-consuming, and app developers with skills for writing native apps are usually in short supply.
That’s because mobile apps need constant maintenance and bug-fixing and must be updated regularly. In other words: high ongoing costs.
With HTML5, none of that is necessary; you build the app once using the power of HTML5 and then deploy it to any mobile device.
HTML5 was written with mobile in mind first and foremost and has plenty of features that developers can use.
For example, HTML5 can take advantage of geolocation, motion sensors, and virtual keyboards.
Not to mention that an app developer can write an app that will deliver lower-resolution images to mobile users on slower networks and higher-resolution images to users on faster networks.
HTML5 app developer example
Source: MobileCoderz
HTML5 is more straightforward to use than the tools required to build native apps, and it takes less time to create apps from scratch overall as well.
HTML5 makes it easy to create and update apps, and you only have to maintain a single codebase and then deploy it to multiple platforms.
All of this results in a considerable amount of time and money being saved in equal measure. For certain companies, then, HTML5 is a better choice than developing a native app.
What is the HTML5 app development process?
You need to develop the best HTML5 app possible. One that loads quickly, runs smoothly, and offers an excellent all-around service.
Building an HTML5 app is about following a specific process that ensures nothing gets missed during development.
You can find a streamlined step-by-step guide to the app development process below.
1. Identify your niche
The first step to developing an HTML5 app is to select a suitable niche. You need to think about things like the type of app you wish to build, what it does, and, of course, which area you want to focus on.
2. Ensure compliance
You need to be sure you’re aware of what you’re legally allowed to do while developing an HTML5 app.
Most countries have a set of legal requirements that you must comply with, and each will typically follow safeguarding systems.
3. Competition analysis
You’ll need to analyze your competitors. Most niches are highly competitive due to the potential audience you can reach and the value you can offer.
It’s important to analyze your competitors, find out the advantages you have against them, and see how long it took them to become successful.
Doing so will put you in a much better position to be able to list the features of your HTML5 app and set out the value you offer.
4. Define your essential features
Now you need to choose the essential features for your HTML5 app.
You don’t need to cram your app with endless features, but you must create a strong solution with features that’ll make your HTML5 app more innovative and user-friendly.
Shortlist all those features you can’t imagine the app would function without, as this will provide a plan to move ahead.
5. Build an expert team
An experienced team of experts will allow you to create a great app. Most brands alone won’t have the experience to develop an HTML5 app without support.
Therefore, be sure to hire a team of developers or work with a reputable app development company with the relevant expertise. You need to be able to build a competent HTML5 app without fuss along the way.
6. Estimate the overall cost
You need to consider many factors for determining the cost of your solution, from the app’s features to legal compliances.
It’s best to estimate before starting the HTML5 app development process–you can do this by preparing your project’s scope document with a budget and timelines.
HTML5 app developer example
Source: Damco
7. Produce an MVP
An MVP (minimum viable product) is the version of your app that serves as proof of your app’s concept and includes the minimum amount of features to be able to try it–it’s typically the most basic version of the app you’ll see. This is easier to achieve with HTML5 app in general.
This step enables you to get early feedback on the app and minimises the risk of your idea going wrong.
You’ll also be able to increase your app’s scope of improvement and reduce overall risk factors.
8. Upgrading, maintenance, and improving
Your app development process shouldn’t stop after the HTML5 app gets launched. Instead, keep improving and upgrading it as the feedback comes in–the process is a gradual one rather than instant.
The improvement of processes and products should be made by adopting new technologies and providing quick responses to customers’ problems–this ensures the app goes from success to success.
HTML5 app developer guide
HTML5 apps are increasingly driving revenue, and they are a key part of mobile app development, so you’ll need the best app developers for the job.
You can find our app developer guide here.
HTML5 app development best practices and features
Here are some of the main aspects to consider when developing a mobile HTML5 app, including best practices as well as essential and advanced features.
Encrypt your data
Encryption is the basic process of encoding information to protect it from anyone not authorized to access it.
When using app web services and APIs, you should not only implement an authentication plan, but the data across those services should also be encrypted.
Add unique app elements
While familiar design solutions offer a great starting point, don’t blindly follow an app design template–your HTML5 app design should be inviting enough to create a fresh experience.
For a unique design, you should deploy tools like surveys and ask your users what else they’d like to achieve, as well as explore competitors’ web apps and see what you could do differently to truly stand out.
HTML5 app developer example
Source: Jelvix
Streamline app features and buttons
The best HTML5 app design balances a feature-rich design with a clean and simple user experience. Web apps often have more space constraints than regular websites, too, so keep that in mind.
Be sure to prioritize the essential features on your web app’s homepage (and basic navigation and dashboard menus) and offer other options in a separate advanced features section.
Essential features
Your HTML5 app will need to offer a line-up of essential features.
The MVP is the minimum standard to showcase your product to your target audience, and the features must meet the most essential functions of mobile apps.
These are some of the key features your app needs to have:
1. Built-in integrations
HTML5 web apps include built-in features such as web storage, WebSockets, geolocation, offline support, WebRTC, and APIs for seamless integration with modern web tech.
2. Web notifications
Web apps can send real-time alerts using the Notifications API, keeping users informed even when the app is inactive.
3. Top-notch user support
Built-in chat, FAQs, and assistants enhance customer service and engagement.
4. Fast-loading content
Caching, lazy loading, and optimized assets ensure quick rendering and smooth performance.
5. Location-based services
The geolocation API enables apps to offer personalized content and navigation based on user location.
6. Easy-to-navigate UI
Responsive design, intuitive menus, and accessibility features improve usability across devices.
7. Fast loading times
Modern web tech, such as lazy loading, compression, and efficient coding, reduce page load delays.
8. Search options
Built-in search bars and indexing enhance user experience by enabling quick content discovery.
9. Strong data protection
HTTPS, encryption, and security APIs help safeguard user data and prevent cyber threats.
10. Bright and bold colours
Modern CSS and design frameworks allow for vibrant, eye-catching visuals that enhance branding.
Focus on HTML5 app features that provide the greatest value to your customers. Collect feedback, let users tell you what features make sense to them, and then implement the changes when possible.
HTML5 app developer example
Source: Innowise
Advanced features
Advanced features are optional, but they allow your HTML5 app to offer value to users. Advanced app features include the following:
1. Inventory and category management
Web apps use databases and APIs to organize, track, and update products or resources in real time.
2. Map data
The Maps API enables integration with services such as Google Maps for location-based navigation and geographic visualization.
3. Enhanced audio processing
The Web Audio API provides advanced sound manipulation, spatial effects, and real-time audio editing.
4. AR
WebAR technologies and APIs allow augmented reality experiences directly within the browser without requiring additional apps.
5. Geo-tracking
The geolocation API enables continuous location tracking for personalized content, navigation, and analytics.
6. VR
WebXR and WebGL bring immersive virtual reality experiences to web apps, supporting 3D interactions and simulations.
7. AI support
Machine learning models and AI-powered APIs enhance automation, personalization, and intelligent decision-making.
8. Chatbots
Natural language processing (known as NLP) and AI-driven chatbots provide real-time support and customer assistance within web apps.
9. Smart data
Advanced analytics, AI-driven insights, and predictive modelling help web apps process and utilize data intelligently.
10. IoT integration
Web apps can connect with IoT devices via WebSockets and APIs to monitor, control, and analyze real-world data.
Of course, the more advanced features you add, the higher the cost of the app’s development. When deciding your budget, be sure to keep track of your overall costs.
How much does it cost to develop an HTML5 web app?
Development costs of HTML5 apps vary. Below are the average estimates, as well as a few other things to keep in mind:
- Simple app development price tag – $16,000 – $32,000
- Medium complexity app development price tag – $32,000 – $48,000
- Complex app development price tag – $72,000+
- The cost of hiring a US app developer is ~$105,000 per year
Depending on your business, you’ll need to have access to a few different teams that can assist you during the HTML5 app development process.
The good news is that it’s a flexible model where you can adjust the budget according to your need. That said, it’s best to contact an app development company for an estimate before doing anything else.
Mobile app users worldwide
Here are the number of mobile app users worldwide, including the predicted growth in the table below.
| Year | Mobile users |
| 2019 | 6.8 billion |
| 2020 | 6.95 billion |
| 2021 | 7.1 billion |
| 2022 | 7.26 billion |
| 2023 | 7.33 billion |
Source: Research Gate
How can I benefit from HTML5 app development services?
Partnering with HTML5 app development companies allows you to create apps that enable customers to connect with you on a new level.
These professional app developers let you take advantage of the significant opportunity available while keeping things as stress-free as possible.
Mobile app developers create beautiful apps that use the latest tools while meeting expectations.
HTML5 app developer example
Source: Evolfinity
Some of the key benefits of HTML5 app development companies include the following:
- Cheaper development costs — HTML5 apps are cost-effective, easy to develop and fast to deploy, and developers can supercharge them further.
- Superior functionality — App development companies provide excellent functionality and usability with top-notch features.
- Bespoke plans — Custom HTML5 app development plans that are designed to fit all needs.
- Enhanced security — HTML5 apps get built with increased security using the latest app encryption technology.
- Smarter data management — Efficient data management solutions that protect company data and help you stay web compliant.
- Expert-led communication — Communication at every key stage of your app development journey.
If you’re planning to design an HTML5 app, getting a free quote from mobile app development professionals is usually a smart move–this is especially true if you’re a beginner or just starting out.
Get started with the best HTML5 app developers
The most critical reasons for having a mobile HTML5 app are the following:
- Easy front-ends, drag-and-drop tools, discussion boards, and wikis
- Only one person is required to maintain a single code base
- You are not bound by the terms and conditions of competing app stores
- Due to their responsive nature, they look and function like native apps
- Developing an HTML5 app can be straightforward and quick
- There have been improvements to browsers and web tech, and apps can now harness these features
- These apps are cost-effective and quick to deploy
- Improved security features and cross-platform support
- Cleaner markup and overall improved code
There are a number of app development companies that take on HTML5 app development projects and have app developers with experience specifically catered to these apps. Here we’ve put together for you a list of the best.
