Self Service Advertising Networks

Updated: July 2, 2020

Self-Serve advertising networks provide advertisers with digital platforms to launch and optimize ad campaigns, get comprehensive reporting and reach different audiences via multiple targeting options. One of the latest examples of big Self-Serve platforms is Snapchat Ad Manager, just like Facebook Ads, Twitter Ads or Google AdWords platforms it provides advertisers with best in class advertising platform to reach mobile audiences in scale. There is a clear trend in digital advertising – all ad platforms move towards Self-Serve to increase its efficiency and allow advertisers to be more efficient in their quest to reach target audiences.

List of self service ad platforms

Smadex

Mobile-first DSP For Transparent Performance (Apps/Branding/VAS)

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2011500-1000+100M$1.5k+2.5m+

Smadex is the mobile-first programmatic DSP engineered for growth.

We are a technology company led by engineering and data science, focused on uprising the global mobile programmatic landscape through our ad tech solutions.

Using a combination of our own programmatic advertising technology, machine learning, and first-party data, we have over a decade partnering with apps, brands and performance marketers to achieve their growth goals. 

We take transparency very seriously. To guarantee our fully transparent platform remains that way, Smadex programmatic partners with the leading third-party platforms to provide innovative solutions and independent measurement at the very core of our service. 

Learn more about Smadex

Headway

Marketing Powered By Technology

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2010--20k-

Headway is a leading data-driven app growth marketing company servicing mobile apps, brands, and ad-tech companies worldwide. Headway’s mobile-first DSP, Smadex, integrates with partner platforms to offer brands seamless data-driven digital solutions. Headway provides optimized and targeted ad campaigns, empowered by Machine Learning, and guided by experienced growth experts. Headway is a business unit of Entravision Communications Corporation (NYSE: EVC), a diversified global media, data and technology services company.

  • Mobile platforms: Android, IOS
  • Campaign types: Mobile Ad Network, Mobile DSP
  • Ad formats supported: Banners, Content Lock, Interstitial, Native, Video
  • Targeting: Custom
  • Key Markets: Europe, Latin America, Middle East, South East Asia, USA
Learn more about Headway
FoundedEmployees
201251-200

Zoomd is a public traded company on the Toronto Stock Exchange (TSXV:ZOMD) with global offices in Canada, Brazil, S.Korea, Singapore, Israel, Mexico and Bulgaria. Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform.

Learn more about Zoomd

myAppFree

High Quality Mobile Traffic & Exclusive Placements on SONY Xperia, Native SDK

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
20132-10$8.9m+7k1.36m+

myAppFree is a performance-based advertising platform, founded in 2015 in Italy by Massimo Caroli and Riccardo Fuzzi, that matches advertisers and publishers. One of the unique features it offers in terms of inventory for advertisers is an access to 40 million plus Sony Xperia smartphone users, as well as own App Discovery that features the best mobile apps for users to discover.

  • Mobile platforms: Android, iOS, Windows Phone
  • Campaign types: CPA, CPC, CPI
  • Ad formats supported: Banners, Interstitial, Native, Notifications
  • Targeting: Audience, Geo, Interests, OS, Platform
  • Key Markets: Asia, Europe, Latin America, USA
Learn more about myAppFree

ConsoliAds

Top In app Monetization & Promotion Platform

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201611-503k

ConsoliAds Pte Ltd. is MENA and APAC’s mobile ad mediation and promotion platform. It provides advertisers with access to publishers inventory in more than 12,000 apps that deliver over 350 million ad impressions and helps to reach impression-to-install conversion up to 10%, the platform is capable to deliver CPI around $.0.40.

  • Mobile platforms: Android, IOS, Mobile Web
  • Campaign types: CPC, CPI, CPM
  • Ad formats supported: Native, Video, Interstitial, Rewarded Video, Banner and Icon
  • Targeting: Country, Demographic, Device, Geo, OS, Time
  • Key Markets: CPC, CPI, CPM
Learn more about ConsoliAds

Adsperfection

Adding perfection to advertising

10
(1 vote)
(1) REVIEWS
EmployeesSocial
2-10100

Adsperfection is an ad tech company that helps brands and developers with users acquisition and in-app monetization. With Adsperfection advertisers can acquire engaged and paying users for their app/product/service, as well as buy media at scale and get advanced solutions for preventing fraud. Publishers can boost their eCPM with flexible ad formats, use high impact monetization solutions and arrange direct deals from most recognizable app developers worldwide.

  • Mobile platforms: iOS, Android
  • Campaign types: CPA, CPC, CPI, CPL, CPM, CPS
  • Ad formats supported: Banners, Interstitial, Native, Video
  • Targeting: Custom
  • Key Markets: Australia, Canada, France, Germany, India, Italy, Japan, South Africa, Spain, UK, USA
Learn more about Adsperfection

Everyads

Exclusive CPI/CPA offers with top payouts

10
(1 vote)
(1) REVIEWS

Everyads is an international mobile marketing agency. We\'re based out of Moscow, New York and Shanghai and connect the best, largest advertisers with top tier publishers. From mobile media planning to celebrity endorsement we are the 1 stop-shop for anything you need for your Apps and Games.

Learn more about Everyads
FoundedEmployeesSocial
201451-2002k+

Clickadu is a multi-format advertising network. We provide a technical solution both for advertisers and webmasters to monetize\buy the website audience.

Learn more about Clickadu

App Samurai

Self-Service Mobile Advertising Tool for Startups

10
(2 votes)
(2) REVIEWS

Mobile ad planning, execution and analysis are complicated for startups because they cannot reach all available app marketing tools. App Samurai makes it easy for them without requiring in-depth mobile advertising knowledge! Thanks to App Samurai, you can easily create, manage, and measure acquisition campaigns, boost campaigns, and video campaigns to acquire qualified users.

Learn more about App Samurai

Appreciate

Achieve massive incremental growth and ROI for your app!

10
(2 votes)
(2) REVIEWS

A

Learn more about Appreciate

Adcash

Performance Marketing Made Easy

5
(3 votes)
(3) REVIEWS

YouTube Ads

Be seen where everyone is watching

10
(1 vote)
(1) REVIEWS

SPOTAD

The lead DSP in Mobile UA

10
(1 vote)
(1) REVIEWS
FoundedEmployeesSocial
201211-502k+

ClearPier Performance

Performance marketing that outperforms

10
(1 vote)
(1) REVIEWS

ClearPier Performance provides performance-based advertising to help mobile app advertisers acquire their new users wherever they are in the digital world. Its innovative platform nxus® processes in excess of 6 billion data points a day, to drive superior campaign performance. This enables ClearPier Performance team to:

  • Maximise ROI
  • Get you real app users and safeguard quality with TrafficGuаrd™
  • Scale campaigns to get fast access to your next app users

Features:

  • Mobile platforms: Android, Desktop, IOS, Windows Phone
  • Campaign types: CPA, CPI, CPL, Pay Per Call
  • Ad formats supported: Display
  • Targeting: Custom
  • Key Markets: Global
Learn more about ClearPier Performance

AdTapsy

Helping App Developers Monetize their Apps

10
(1 vote)
(1) REVIEWS

Avazu Mobile

A Global Mobile Ad Display Company

10
(1 vote)
(1) REVIEWS

Appness

Creative & Media Buying Lab for Mobile Advertising

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201651-200-1k+70,000+

Appness is a creative & media buying lab for mobile advertising that provides marketers with access to the human cloud: freelance ad designers and in-house advertising professionals powered by the platform’s intelligent ad optimization algorithms. The Appness platform was designed to eliminate the major problems encountered by advertisers in implementing ad campaigns and to support companies that lack expertise in user acquisition by streamlining and automating media buying processes. Headquartered in Cyprus, Appness currently works with 1,000+ ad designers from all around the world and employs 50+ qualified advertising experts.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPI, CPL, CPS
  • Ad formats supported: Banners, Video
  • Targeting: Custom
  • Key Markets: Global
Learn more about Appness

TikTok is a short-form video app that has yet to launch official ad units for brands. With that said, its increasing popularity has put it on the radar for big brands eager to use the platform to advertise. Influencer campaigns on TikTok have been used by brands such as Universal Pictures, but TikTok is not currently involved with all of them.

  • Mobile platforms: iOS, Android
  • Campaign types: CPI
  • Ad formats supported: Custom
  • Targeting: Custom
  • Key markets: UK, USA
Learn more about TikTok Ads

Vungle

Leading video monetization platform

8
(4 votes)
(4) REVIEWS

Vungle is one of the leading performance marketing platforms for app advertisers. It brings advertisers mobile users through engaging video ads. They rely on Vungle’s creative optimization technology, targeting, and HD video ad delivery to reach and acquire high-quality users globally. Top mobile publishers rely on Vungle to generate revenue with engaging video ads.

  • Mobile platforms: Android, IOS, Windows Mobile, Amazon
  • Campaign types: CPI, CPA, CPM, CPCV
  • Ad formats supported: Video, MRAID
  • Targeting: Custom
  • Key Markets: Europe, US, China
Learn more about Vungle

Pinterest Ads

Visual discovery, collection, and storage tool

10
(1 vote)
(1) REVIEWS

Promoted App Pins is a mobile app advertising platform from Pinterest. It allows app marketers to generate installs via pins.Pins associated with iOS or Android apps have an app icon and install button attached to them for mobile users to tap on and download an app. Among Pinterest mobile measuring partners are Adjust, AppsFlyer, Kochava, TUNE and Apsalar.

  • Mobile platforms: iOS, Android, Windows Phone
  • Campaign types: CPA
  • Ad formats supported: App Icon
  • Targeting: Custom
  • Key markets: Global
Learn more about Pinterest Ads

NativeX

The leader in native advertising for mobile games

(0) REVIEWS

Digital Turbine

Right App. Right Person. Right Time

10
(2 votes)
(2) REVIEWS

Digital Turbine is a mobile app advertising platform for app delivery and discovery. The company is double down on a mobile native format to allow advertisers cut through the noice and reach out their target audience. Digital Turbine bypasses app stores and partners with major global telecom companies to introduce apps to mobile users with sponsored recommendations and native preloads.

  • Mobile platforms: iOS, Android, Mobile Web
  • Campaign types: CPC, CPI
  • Ad formats supported: Banners, Interstitial, Native, Offer Wall
  • Targeting: Geo, OS
  • Key Markets: Asia, Europe, USA
Learn more about Digital Turbine

Facebook Ads

The biggest digital advertising platform

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
200736,00055,800m17m27,000+

Facebook Ads is the biggest digital advertising platform with a major focus on mobile ads. It features the best ad format, targeting and reporting capabilities in the industry. The platform allows mobile app advertisers to run ad campaigns on their choice on Facebook itself, its Messenger app, Instagram, Audience Network (to show ads across the web) and its app for businesses Workplace.

  • Mobile platforms: iOS, Android, Web
  • Campaign types: CPI, CPM
  • Ad formats supported: banners, carousel banners, video, slideshow
  • Targeting: age, gender, location, device, mobile OS, OS version, interests, mobile user language.
  • Key markets: global
Learn more about Facebook Ads

Pocketmath

A Powerful Mobile DSP at Its Finest

10
(1 vote)
(1) REVIEWS

StackAdapt

The #1 programmatic native advertising platform

(0) REVIEWS

Persona.ly

Your marketplace for direct deals

(0) REVIEWS

Persona.ly  is a tech product company driving mobile user acquisition for brands and app developers, operating world-wide. Using their proprietary bidder and machine-learning algorithms Persona.ly team offers transparent, performance-based, highly-targeted app install and retargeting solutions.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPE, CPI
  • Ad formats supported: Banners, Interstitial, Offerwalls, Rewarded, Rich Media, Video
  • Targeting: Custom
  • Key Markets: US, South Korea, Japan, Russia, South East Asia and India
Learn more about Persona.ly

SelfAdvertiser by Intango

Self-Service Platform for Advertisers

(0) REVIEWS

ArmorAds is a global mobile advertising company with a focus on advanced data-driven ad campaign optimization capabilities and an in-house-built anti-fraud technology to shield advertisers from malicious activities. The company’s team is committed to protect advertisers from brand damage and revenue loss and to empower them to generate predictable ROI.

  • Mobile platforms: Android, iOS
  • Campaign types: CPA, CPL, CPM, CPS
  • Ad formats supported: Banners, Native, Rich Media
  • Targeting: Audience, browser, Carrier, Country, Device, Geo, Language, Location, OS, Platform, Time, White & Black Lists
  • Key Markets: Global
Learn more about ArmorAds

Google Ads

Get your ad on Google today.

(0) REVIEWS

Google Ads acts as Google’s mobile advertising network, based on combining the Google Adwords ad buying interface with Google traffic sources such as it’s own platforms and servers as well as the legendary Admob platform.  Admob was founded in 2006 by Omar Hamoui and acquired by Google in 2009. They built one of the biggest ad networks on the planet, based on the value proposition a free ad generation tool to drive in-app installs and cross-promote apps. Google Ads proprietary IAP (in-app purchase) in-house ad format supply advertisers with app app users that, based on the platform’s data, will most likely to download / buy a particular mobile app. In July 2018 the platform was rebranded from AdMob to Google Ads.

  • Mobile platforms: iOS, Android, Unity, Cocos
  • Campaign types: CPM, CPC, CPI
  • Ad formats supported: Native, Video, Interstitial
  • Targeting: country, region, carrier, connection type, mobile platform, OS version, device, audience (user profile data)
  • Key markets: global
Learn more about Google Ads

Clickky

a full-stack network for mobile advertisers and publishers

10
(1 vote)
(1) REVIEWS

Affle

Consumer Intelligence Driven Mobile Marketing Platform

10
(1 vote)
(1) REVIEWS

App Booster

Self-service platform for mobile engagement and installs

(0) REVIEWS

Appitate

One team. Different Vectors. Highest Profit.

10
(3 votes)
(3) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
20152-10-129-

EvaDav

Buy and sell traffic, push-notification, native ads

10
(6 votes)
(6) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201651-200100k+1k+200k+

Epom Market

Ad Network & Self-serve DSP for programmatic advertising

10
(3 votes)
(3) REVIEWS
FoundedEmployeesSocial
2015100-12512k+

Targetoo

Programmatic Advertising Intelligence

10
(1 vote)
(1) REVIEWS

mobusi

Technology Media Company with a mobile-first and performance mindset

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2012100$3m+19k50,000+

mobusi,  part of Fibonad group, is a Technology Media Company with a mobile-first and performance mindset empowering both Advertisers and Publishers to reach and exceed their high demanding targets. The platform obtains over 5 million leads per month worldwide. We maximize revenue obtained by our media partners thanks to our global coverage and optimization algorithms. In House Technology, own DSP and advanced antifraud system, Monetization Solutions, exclusive offers and premium traffic. A Mediation platform.

  • Mobile platforms: iOS, Android
  • Campaign types: CPM, CPC, CPI, CPA
  • Ad formats supported: Interstitial, Banner, Video
  • Targeting: country, carrier, OS, device, browser, wifi / mobile connectivity
  • Key Markets: Global
Learn more about mobusi

LinkedIn Ads

Reach your ideal customers on the world's largest professional network

10
(1 vote)
(1) REVIEWS

Dejavu Technology

White Label Advertising Server

(0) REVIEWS

CPAlead

35 Million Installs Don't Lie - CPAlead delivers VALUE for App Owners & Mobile Affiliates

10
(2 votes)
(2) REVIEWS

Google App Campaigns

Universal App campaigns that streamline the process for you

10
(1 vote)
(1) REVIEWS

Silverpush

Universal interface to your mobile audience

(0) REVIEWS

Rocket Fuel

Predictive Marketing Platform

(0) REVIEWS

Instagram Ads

Drive awareness and increase your customer base

10
(1 vote)
(1) REVIEWS

Veziron Media DSP

Combines unique data with a new ML optimization platform to deliver on complex branding and performance goals

(0) REVIEWS

Gimbal

Grow Your Business with the Power of Location

(0) REVIEWS

 

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