Stack

Stack is an end-to-end SaaS-based solution (by the team behind Appodeal’s award winning ad monetization platform) that scales mobile app business growth and drive profit by synthesizing User Acquisition, Ad Monetization and Business Intelligence.

Stack is an independent ad tech market player that strives to clear the way for publishers and advertisers to collaborate directly. In an industry known for being opaque, Stack aims to increase transparency and empower mobile app businesses with the technology and data they need to thrive in a highly competitive landscape.

Key features

Appodeal – Intelligent ad mediation with 60+ ad demand sources in one SDK
BidMachine – Open-source programmatic ad exchange
DataCore – Impression-level ad revenue business intelligence solution
AppGrowth – ROI-driven user acquisition powered by machine-learning

For more information, please visit explorestack.com or reach us at sales@explorestack.com.

Offices

San Francisco, United States
Barcelona, Spain
Minsk, Belarus

Stack Data

Founded:	2015
Employees:	100-125
Social Presence:	12k+

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Stack Info

Types:	Ad Servers, DSPs, SSP
Ad Formats:	Banners, In-App, Interstitial, Native, Rewarded Video, Rich Media, Video
Models:	CPA, CPI, CPM
Trading Models:	Programmatic, Real Time Bidding, Self Service

Stack Videos

Lifecycle Marketing: From Getting Started to Scaling Up Connecting with your customers from their very first purchase or action to far beyond never goes out of style — but how you reach those customers and how you stack your lifecycle marketing teams to support that customer journey must evolve at each stage of growth
Delivering Personalisation Among Data Chaos In this short talk, David Crouchley of mParticle was joined by Karan Gupta from Marley Spoon and Julian Wilden from C&A

Stack Podcasts

#224: Breaking down the Subscription Value Loop strategy with Phil Carter, Growth Advisor at Elemental Growth In the future, history textbooks will be telling the story of how, at the beginning of the second decade of the 21st century, we all collectively jumped into the world of mobile apps
#167: Monetization tool stack best practices, Alex Kudelka, Co-Founder & CRO at Glassfy Morning
#123: Leveraging mobile games ad tech for non-gaming apps with Andrey Kazakov, Vice President of Demand at AppLovin You know, quite often in marketing a strategy that was proven to be really effective in one area, finds its second application with the other
#115: Chasing app users’ rapidly changing interests with Fabien-Pierre Nicolas, Advisor at SmartNews If you app marketer, one of the things at your job that rises your pulse and eyebrows is the mobile churn
#111: Push Notifications with Nicole J Castillo, Senior Director, Mobile Products at NewsCorp How do you get your app users’ attention and communicate something to them? Well, if you could just be next to them, if you could just live in their neighborhood that would be easy to do

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