App Industry News

The latest news from the global app industry

Brand loyalty: 70% of consumers want more discounts and offers

Anne Freer | March 5, 2021

Mobile Advertising

Pinterest adds video advertising

Anne Freer | March 5, 2021

Vungle acquires GameRefinery to bolster mobile app ad insights

Anne Freer | March 4, 2021

Mobile Advertising

Hyper casual games account for 31% of downloads in 2020

Anne Freer | March 4, 2021

TikTok launches Business profile section

Anne Freer | March 3, 2021

Teen banking app Step reaches 1 million users

Anne Freer | March 3, 2021

Instagram adds Live Rooms for collaborative livestreams

Anne Freer | March 3, 2021

New mobile game retention guides reveals best strategies

Anne Freer | March 2, 2021

Mobile ad company AdColony sold to Digital Turbine for $400 million

Anne Freer | March 2, 2021

Mobile Advertising

Consumer spend on dating apps 52% higher in 2021

Anne Freer | March 1, 2021

Facebook launches rap app BARS

Anne Freer | March 1, 2021

Wallapop marketplace app raises €157 million

Anne Freer | March 1, 2021

App users will spend $270 billion in apps by 2025

Anne Freer | February 26, 2021

Vidmob raises $50 million to expand mobile video ads

Anne Freer | February 26, 2021

Mobile Advertising

Business app downloads jumped 132% last year

Anne Freer | February 25, 2021

KptnCook recipe app gets cash injection from Miele

Anne Freer | February 25, 2021

Twitch wants to move beyond live-streaming of games

Anne Freer | February 24, 2021

Spotify to launch audio advertising marketplace

Anne Freer | February 24, 2021

Mobile Advertising

Mobupps releases iRTB – an easy restrictions control feature for its ad platform

Partner Post

App Radar acquires TheTool to boost mobile app marketing

Anne Freer | February 23, 2021