Amazon DSP

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Amazon DSP, formerly known as AAP or Amazon Advertising Platform, is a Demand Side Platform from Amazon Inc. It’s part of its digital advertising platform. There are several features that set this platform aside from the rest in the industry. For starters, it uses exclusive Amazon audiences to reach highly targeted audience on and off Amazon. With Amazon DSP, advertisers can programmatically reach audiences both on Amazon sites and apps as well as through its publishing partners and third-party exchanges.

Amazon DSP Info

Platforms:	Android, IOS
Key Markets:	Global
Types:	Mobile DSP
Ad Formats:	Native, Video
Models:	-
Targeting:	-
Trading Models:	Premium, Real Time Bidding, Self Service
Tracking:	In-House

Amazon DSP Rankings

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Amazon DSP Reviews

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