Amazon DSP

Reach your audiences at scale wherever they are—on Amazon sites and across the web.


Amazon DSP, formerly known as AAP or Amazon Advertising Platform, is a Demand Side Platform from Amazon Inc. It’s part of its digital advertising platform. There are several features that set this platform aside from the rest in the industry. For starters, it uses exclusive Amazon audiences to reach highly targeted audience on and off Amazon. With Amazon DSP, advertisers can programmatically reach audiences both on Amazon sites and apps as well as through its publishing partners and third-party exchanges.

Amazon DSP Info

Ad Formats:Native, Video
Trading Models:Real Time Bidding, Self Service
Latest Tweets from Amazon DSP:
  • amazon

    @replyretweets We're sorry your item arrived in this condition. Please check return or replacement options here:…

    Retweet Reply Favorite (about 16 hours ago)
  • amazon

    @punkswife1 MMMM. Sounds like a delicious combo!! 🤤 What about your coffee accessories? 👛 Great cup and mug? 🥤 Frother? 🥛 Toppers!? 🍯

    Retweet Reply Favorite (about 19 hours ago)
  • amazon

    @elIiereads We could NEVER get in the way of a good #TBR! Please tell us you have an epic #TBR Amazon #wishlist?! 😍 📚 📚

    Retweet Reply Favorite (about 19 hours ago)
  • amazon

    @pudyscott 🏃 💨 + 📦 = 😀

    Retweet Reply Favorite (about 19 hours ago)
  • amazon

    @courtneyhepp As long as you own a pair of comfortable and non-stylish tennis shoes 👟 and a fanny pack 🎒 as well, w…

    Retweet Reply Favorite (about 20 hours ago)
Amazon DSP Competitors and Alternatives

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