Vungle

Vungle Info

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  Vungle acquires influencer marketing firm JetFuel Posted on June 17, 2021 by Anne Freer Vungle the mobile ad and app monetisation company has acquired influencer marketing platform JetFuel....
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  Adoption rates post-IDFA were just 13% Posted on May 21, 2021 by Anne Freer ...Alliance – a group of marketing companies including Liftoff, AdColony, Fyber, Chartboost, InMobi, Vungle and Singular – has shown that average adoption rates were just 13% within two weeks post-launch. Singular....
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  Vungle acquires TreSensa to expand app marketing tools Posted on May 20, 2021 by Anne Freer Mobile performance marketing platform, Vungle, just acquired TreSensa Technologies, a mobile ad creative tech company based in New York.
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  iOS 14.5: measure SKAdNetwork Conversion Values for free with Tenjin Posted on March 15, 2021 by Artyom Dogtiev Snap Ironsource Mintegral Unity Applovin Vungle Tapjoy The full list is available here.
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  Vungle acquires GameRefinery to bolster mobile app ad insights Posted on March 04, 2021 by Anne Freer Vungle the mobile performance ad company announced that it acquired mobile gaming analytics firm GameRefinery. Financial....
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  Mobile and app tech firms launch resource to help advertisers deal with IDFA Posted on February 19, 2021 by Anne Freer The Post-IDFA Alliancewhich consists of market leaders Liftoff, Fyber, Chartboost, InMobi, Vungle, and Singular recently launched the ‘No IDFA? No Problem’ resource that mobile advertisers....
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  Vungle acquires AlgoLift to improve mobile ad attribution Posted on October 14, 2020 by Anne Freer Mobile ad network and in-app monetisation platform Vungle just acquired AlgoLift the user acquisition automation platform based on lifetime value (LTV).
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  Singular announces partners with SKAN Posted on October 13, 2020 by Anne Freer ...include: Aarki AdColony Adikteev AppLovin CrossInstall Fyber ironSource Jampp Lifestreet Liftoff MOLOCO Remerge Snapchat Tapjoy TikTok Twitter Vungle.
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  TikTok ad spend jumps 75x in latest ROI index Posted on February 04, 2020 by Anne Freer Meanwhile, Vungle, ironSource and Tapjoy prove that you don’t need to be massive to make it onto the top 10 list....
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  App Growth Awards 2019 Finalists Announced Posted on October 28, 2019 by Business of Apps ioVungleBest App Engagement PlatformAffle for VizuryClevertapEMMALeanplumSwrveInfluencer Marketing CompanyFanbytesHYPROnalyticaViral....

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  Three pillars of in-app marketing success in the post-IDFA world Posted on February 22, 2021
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  In-App monetization during the time of Covid-19 Posted on April 08, 2020 We see from data on the Vungle network that an ad’s placement determines about 70 per cent of its success.
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  5 points that sum up mobile gaming in 2019 Posted on January 15, 2020 CVC invested in ironSource, Blackstone acquired Vungle, Adjust raised $227M, and Unity continued its M&A spree with the acquisition of live-ops company,....

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  Tomorrow, @pgbowen shares the solution to iOS 14.5 campaign measurement. Join him at MGS Scale at 10:10AM CT to lea… https://t.co/BVq9RObbxq

  (about 5 days ago)
  
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  Yesterday, Vungle entered the creator economy, announcing that we have entered into a definitive agreement to acqui… https://t.co/rHzteWhBdq

  (about 5 days ago)
  
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  https://t.co/ZyF6rRZzsK https://t.co/wISPbxYbC5

  (about 5 days ago)
  
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  RT @telenardo: Today we announced JetFuel has signed a deal to be acquired by @Vungle an ad network owned by @blackstone! It's a great out…

  (about 6 days ago)
  
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  RT @adexchanger: .@Vungle Is Acquiring Influencer Platform @jetfuel_it To Reach Those ‘Gen Z Eyeballs’ by @OSchiffey https://t.co/OjyrCLlypJ

  (about 6 days ago)
  

• Vungle Enters Into a Definitive Agreement to Acquire JetFuel, an Influencer Marketing Platform Posted on 15th June 2021 (about 7 days ago)
• 追跡型広告制限「Limit Ad Tracking（LAT）」とは？モバイルマーケティングへの影響は？ Posted on 15th June 2021 (about 1 week ago)
• アプリのトラッキング申告「ATT」とは？モバイルマーケティングへの影響は？ Posted on 14th June 2021 (about 1 week ago)
• What Is Limit Ad Tracking (LAT) and How Does It Affect Mobile Marketing? Posted on 04th June 2021 (about 2 weeks ago)
• What Is App Tracking Transparency (ATT) and How Does It Affect Mobile Marketing? Posted on 26th May 2021 (about 4 weeks ago)

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  Top Ad Servers (2021) Posted by Artyom Dogtiev ...AdMob 74 37 Google Mobile Ads 28 1 Facebook Audience Network 27 14 SupersonicSDK 18 9 VungleSDK – iOS 17 9 IronSourceSDK 17 9 Unity Ads 16 8 AppLovin 16 8 IN Mobi 15 8 MoPub 12 6 ByteDance....
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  Top Mobile Ad Networks (2021) Posted by Artyom Dogtiev ...continues to compete for mobile advertisers budgets, consists of Applovin, UnityAds, ironSource and Vungle.
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  Posted by Artyom Dogtiev ...below. Platform/Network Country eCPMs/Revenues Local Advertisers India Android is around $1, iOS is in the range of $5 Vungle US Around $5 for both formats Applovin US Around $12 to $15, both formats Tapjoy US $13 on....
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  Rewarded Video Ads Posted by Artyom Dogtiev ...$5 Adcolony UK $3-$5 for both formats Applovin US Around$12 to $15, both formats Vungle US Around $5 for both formats Source.

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