AppLovin offers a comprehensive platform where app developers of all sizes can connect with their ideal consumers and get discovered. Founded in 2012, the company is focused on helping both indie and established developers grow, with the expertise and insights they need to finance, market, and expand their businesses – all in one place. App developers view AppLovin as a trusted partner, the rare company that understands what it takes to succeed in the mobile app ecosystem and has the ability to help them reach their goals. Learn more at www.applovin.com.
Key Features
- Use data to reach new consumers on mobile
- Marketing platform grows your reach to acquire new customers
- Consumer actions give you data, so you can adapt your strategy
- Access to a large database of mobile users
- Use algorithms to select new users who are likely to download
- Achieve your marketing goals by driving app engagements and more
- Use real-time data to make the right decisions
- AppLovin uses data to acquire new users who are likely to download your app
- Optimise and measures your campaigns
- Acquire new consumers in the geographic regions you need
AppLovin Offices
China
Galaxy Soho B, Dongcheng Qu
Beijing 100020, China
Germany
Brunnenstr. 11a
10119 Berlin, Germany
Ireland
Suite 201, 16 Fitzwilliam Place
Dublin 2, Ireland
Japan
5-29-9-701 Jinguumae
Shibuya-ku, Tokyo-to 150-0001, Japan
South Korea
Posco P&S Tower, 17 F
Yeoksam-dong, Gangnam-gu, Seoul
US
Silicon Valley Office
849 High St.
Palo Alto CA 94301
Key People
Adam Foroughi – CEO, Co-Founder
Adam Foroughi is co-founder and CEO of AppLovin, a platform that provides marketing automation and analytics for mobile and Apple TV apps.
AppLovin Jobs and Careers
AppLovin lists available jobs and positions here with openings in their offices in Palo Alto, Dublin, Beijing, Berlin, Tokyo and Seoul across roles in Game Development, Business, Engineering, iOS Development, Designers and Analysts.
You can find employee reviews of AppLovin on the company’s Glassdoor profile here.
AppLovin Info
| Platforms: | Android, IOS, Mobile Web |
|---|---|
| Key Markets: | USA |
| Types: | Mobile Ad Network |
| Ad Formats: | Custom |
| Models: | CPA, CPC |
| Targeting: | Custom, Retargeting |
| Trading Models: | Fully Managed |
| Tracking: | Custom |
AppLovin acquires Machine Zone to bolster mobile game app development Posted on May 15, 2020 by Anne Freer AppLovin, the mobile games marketing provider, announced that it has acquired Machine Zone for an undisclosed....- Google's share of app retargeting climbs 44% rivalling Facebook Posted on April 01, 2020 by Anne Freer Additionally, ironSource, Unity Ads and AppLovin emerged at the top of the AppsFlyer chart controlling 35% of the gaming app install market,....
- AppLovin invests in game studios to diversify app marketing business Posted on September 09, 2019 by Anne Freer Mobile app marketing company AppLovin announced investments in various game studios ahead of a possible IPO.
- Facebook is top ad network choice for rewarded video ads Posted on June 27, 2019 by Anne Freer ...impressions. Facebook was also found to provide a good amount of impression at an attractive eCPM, whilst Vungle and Applovin ranked second and third.
- Snap rises up ranks for latest AppsFlyer performance index Posted on March 20, 2019 by Anne Freer AppLovin ranked third begind Google and Facebook in the gaming rankings.
- Singular releases ROI Index for top mobile ad networks Posted on February 12, 2019 by Anne Freer Among them are Jammp, Aarki, ironSource, Vungle, AppLovin, and ChartBoost all of which provide improved transparency.
- Rewarded video monetisation grows in US and East Asia Posted on December 06, 2018 by Anne Freer AppLovin and Facebook performed highest for the format’s monetisation power ranking.
- Mobile rich interstitial adverts show greatest monetization power according to new Appodeal report Posted on December 22, 2017 by Anne Freer Meanwhile, AppLovin ranked as the top monetization network for rewarded video and video interstitial ads.
- mobyaffiliates releases research on Top Mobile Ad Servers 2017 Posted on October 31, 2017 by Artyom Dogtiev ...Epom, Propeller Ads, Appodeal, Smaato, OpenX, AdColony, Fyber, Aerserv, Inneractive, Tapsense, Tapdaq, Applovin, Sizmek and Clickky.
- mobyaffiliates releases research on Top App Install Ad Platforms 2017 Posted on September 22, 2017 by Artyom Dogtiev ...Google Universal App Campaigns, Snapchat Ads, Pinterest Promoted Pins, InMobi, Tapjoy, Chartboost, Applovin, Appnext, AdCash, Yeahmobi, Clickky, Iconpeak, DAU-UP ClicksMob, minimob, Digital Turbine, Consumer....
- The blurry lines between supply and demand sources Posted on May 07, 2020 Ad networks becoming publishers… AppLovin’ is the best example of this trend.
- Full Circle: Monetizing Your App in 2020 Posted on February 03, 2020 Monetization and UA providers like Applovin, Ironsource (and yes, AdColony) also have a massive pool of advertising performance data but....
- The role of an affiliate manager in CPA networks Posted on December 12, 2018 ...buy CPM or CPC traffic on RTB-powered ad platforms or DPSs like Google Adwords, Facebook Ads, Nexage, Applovin, Revmob, others.
Our monthly #AskTheDev Live is coming up next week! Featuring Ignacio Ortiz from Etermax together with our own Jess… https://t.co/4M4uOzBmnR
(about 1 day ago)App Annie: Mobile gamers broke app store records in Q2 2020 https://t.co/6IrkjLVCbW via @VentureBeat. Growth in t… https://t.co/y86Zg7r5uL
(about 2 days ago)While we continue to educate ourselves on how to be better allies to our Black community, sharing some of the local… https://t.co/rKuo1XGJUP
(about 3 days ago)AppLovin strengthens its executive team with four hires | Pocket https://t.co/jrlP1xuxIr | PGbiz https://t.co/JUebJl5IUT via @pgbiz
(about 4 days ago)In our next #AskTheDev event we will be discussing the impact of creatives into game development with Ignacio Ortiz… https://t.co/l05JU13zpL
(about 4 days ago)
- AppLovin Cares: Giving Back in Support of Black Lives Matter Posted on 08th July 2020 (about 4 days ago)
- The Evolution of Hyper-Casual Games Posted on 06th July 2020 (about 6 days ago)
- Why Data and Game Design Should Always go Hand in Hand Posted on 02nd July 2020 (about 1 week ago)
- Let’s Get Digital: How To Drive Digital Event Registrations Posted on 30th June 2020 (about 2 weeks ago)
- Ask the Dev Live: Fanatee on the Move From Ad Waterfalls to In-App Bidding Posted on 23rd June 2020 (about 3 weeks ago)
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