Appnext is a leading mobile discovery platform, helping millions of users experience apps at the right moments throughout the day. Every day over 700M users worldwide are interacting with Appnext-powered app recommendations tailored to their preferences, daily habits, and unique real-life context.
Leading mobile and in-app advertising since 2012, when it was founded by Elad Natanson , Appnext has disrupted the mobile industry, allowing app marketers to seize unique contextual user moments to get their apps discovered, and used again and again. We are proud to bring a better, more efficient way to experience smart devices, helping thousands of mobile businesses grow, monetize and shape the future of mobile.
Key Features
- 50 billion app requests monthly
- 95K developers
- Over 750 million unique users
- Get access to thousands of campaigns from top utilities, games, and brands’ apps
- Over 180 countries
- Get direct-buy requests from hundreds of Appnext’s leading advertising partners
- Video across all ad formats, including native ads
- Location-based targeting
- Appnext Actions – an unparalleled product that allows any app to seamlessly connect its users to services they need for a better, more efficient day
- Self-serve marketing platform
Appnext Offices
Cyprus
1 Anapafeseos, 1st floor, Limassol, Cyprus, 3095
Tokyo, Japan
Shibuya Dogenzaka Tokyu Bldg, 1-10-8 Dogenzaka, Shibuya-ku, Tokyo 150-0043, Japan
Beijing
2358 Taikang Finance Tower, 38, Dongsanhuanbeilu Chaoyang district, Beijing, China
Bangalore, India
2nd floor, Dayanandsagar university, Hosur Road, Bengaluru
Lviv
9, Zamknena,
Lviv, Ukraine
Seoul
#105, 18F, 373 Gangnam-daero, Seocho-gu, Seoul 06621, Korea
Tel Aviv
30 Sheshet HaYamim,
35th Floor, Ramat Gan, Israel
San Francisco
535 Mission Street, 14th Floor San Francisco, CA 94105
Key People
Elad Natanson – Founder, CEO
Elad has over 15 years of starting up tech and internet companies, imagining and developing ideas from the ground-up. Passionate about building new products and changing the world, he’s an obsessed entrepreneur. He loves hearing about new ideas and ventures and invests occasionally.
Appnext Jobs and Careers
Appnext lists available jobs and positions here with openings in their offices in Bangalore, China, Cyprus, Israel and San Francisco across roles in Business, Management and Sales.
You can find employee reviews of Appnext on the company’s Glassdoor profile here.
For Publishers
Appnext offers a self-service platform that allows mobile app developers to place CPI bids. The company welcomes developers of both apps and games.
Ad formats for publishers include:
- Interstitial
- Native ads
- Rewarded video
- Full-screen video ads
The Appnext Timeline uses behavioral and location-based user insights to provide a match for request and player. Appnext offers a single SDK for both iOS and Android.
For Advertisers
For advertisers Appnext offers the ability to connect to key mobile app publishers. In addition to this, advertisers only pay for actual installs on the network. The key features of the Appnext advertising platform are as follows:
- App install and re-engagement campaigns
- Granular intention-based targeting
- Advertisers can set their own rates
The self-service platform allows advertisers to manage their ad campaigns and to optimize them as they progress.
Appnext Info
| Platforms: | Android, Corona, HTML5, IOS |
|---|---|
| Key Markets: | Global |
| Types: | Mobile Ad Network |
| Ad Formats: | Interstitial, Notifications, Offer Wall |
| Models: | CPI |
| Targeting: | Channel, Country, Device |
| Trading Models: | Cross Promotion |
| Tracking: | ADX, Appsflyer, Mobile App Tracking, Server |
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How to choose the best CPI Mobile Demand Side Platform Posted on July 04, 2018 by Artyom Dogtiev AppNext This company allows advertisers to reach customers from over than 230 countries. -
Year ahead: The top mobile and in-app advertising predictions for 2018 Posted on December 21, 2017 by Anne Freer Appnext - Elad Natanson, Founder and CEO Our industry is in a constant state of change - It is maturing.... -
Finalists Announced for The Inaugural App Growth Awards Posted on November 03, 2017 by Artyom Dogtiev ...TheTool by PickASO Priori Data Best App Engagement Platform Appboy (soon to be Braze) Appnext Discovery Platform Urban Airship Engage Leanplum The MobileBridge Platform Best App.... -
mobyaffiliates releases research on Top App Install Ad Platforms 2017 Posted on September 22, 2017 by Artyom Dogtiev ...Universal App Campaigns, Snapchat Ads, Pinterest Promoted Pins, InMobi, Tapjoy, Chartboost, Applovin, Appnext, AdCash, Yeahmobi, Clickky, Iconpeak, DAU-UP ClicksMob, minimob, Digital Turbine, Consumer Acquisition,.... -
mobyaffiliates releases research on Top Mobile Ad Networks 2017 Posted on July 07, 2017 by Artyom Dogtiev ...Leadbolt, CPALead, Epom, YeahMobi, Mobusi, Propeller Ads, MobAir, Avazu, Adcash, msales, Mobobeat, Appnext, minimob, AppsUnion, You can read the full guide here: Top Mobile Ad Networks 2017 Guide. -
Week in Review – What happened in mobile advertising this week Posted on June 30, 2017 by Anne Freer Appnext has made quite a splash this week when it launched Appnext Actions, a patent-pending product.... -
Appnext positions itself ahead of the game by launching Appnext Actions, the first AI-based solution for mobile search Posted on June 29, 2017 by Anne Freer "Appnext Actions puts actions first and apps second by enabling users to search for services rather than.... -
Movers & Shakers - Appnext, Smaato and Amobee announce new talent appointments Posted on June 16, 2017 by Anne Freer Manish Singh Rajawat joins Appnext Mobile discovery firmAppnext has hired Manish Singh Rajawat to join as General Manager in....
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Top 5 Ad Summit Insights To Consider In Your Digital Strategy Posted on June 01, 2017 by Artyom Dogtiev ...major industry players like Ironsource, GeoEdge, Matomy, Freewheel, Wittyfeed, Outbrain, Softonic, appnext, Appsflyer, startApp, DTscout. -
mobyaffiliates releases research on 2017's Top Mobile DSPs Posted on May 31, 2017 by Artyom Dogtiev Dataxu, Tapad, Rocket Fuel, MediaMath, Bucksense, Applift, Fiksu, Appnext, Taptica, Centro, Liftoff, Jampp, StrikeAd Sizmek, PocketMath, Smaato, Avazu, Yeahmobi, Kwanko....
Warmest wishes to our customers and partners in India. Happy Republic Day! #HappyRepublicDay #IndianRepublicDay… https://t.co/UPmemne2PR
(about 1 day ago)
We’re proud to announce a record milestone in India: becoming a ‘Recommendation Unicorn’ serving 2B app recommendat… https://t.co/Ujobek05aN
(about 3 days ago)
Don't miss out on this opportunity to get your app in front of new users and re-engage with existing on the top mob… https://t.co/uKNzNZWvjU
(about 6 days ago)
Want intent-driven mobile users to discover your games directly on their device? Talk to us at @wnconf about our un… https://t.co/U371XoTfav
(about 13 days ago)
SiliconIndia selected Appnext as one of their #Company_of_the_Year thanks to Appnext unique recommendation engine… https://t.co/nfO7qnenjN
(about 18 days ago)
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Top App Install Ad Platforms (2019) Posted on August 17, 2017 by Artyom Dogtiev ...Applovin Fluent InMobi Startapp Instal Mintegral GOWIDE ClearPier Performance Appnext NativeX Adcash Yeahmobi Iconpeak MiniMob Digital turbine Consumer Acquisition.... -
Top Mobile Ad Networks 2019 Posted on May 16, 2017 by Artyom Dogtiev ...Adsperfection DGTG YouAppi AdAction Interactive Taptica CrossInstall Madvertise Appnext Liftoff Applike Mobvista Propeller Ads Youmi Smaato ArmorAds ClearPier.... -
Top Mobile Advertising Companies (2019) Posted on May 12, 2017 by Artyom Dogtiev Appnext –is one of the leading discovery platforms that recommends users with the apps and services.... -
Top DSPs (2019) Posted on May 12, 2017 by Artyom Dogtiev ...Criteo Dynamic Retargeting StackAdapt Appreciate Dataxu MediaMath Bucksense AppLift Appnext Basis by Centro Liftoff Jampp Crimtan PocketMath Smaato Kwanko Mobile....
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