PubMatic delivers superior revenue to publishers by being an SSP of choice for agencies and advertisers. With our leading programmatic mobile advertising platform, publishers and app developers can leverage the open exchange as well as advanced deal models to maximize their monetization and gain access to brand budgets..
- Brand Spend: Access demand from brand advertisers to gain higher CPMs, increase the quality of advertisements, and improve user experience in your app
- Access to incremental demand: Increase competition for your app inventory and gain additional fill with PubMatic’s leading programmatic technology and parallel auctions that support multiple integration types.
- Flexible setup: We have a variety of integration options including SDK and non-SDK varieties that are compatible with the leading mobile ad stack setups as well as custom in-house varieties
- Dedicated Support: Get quick turnaround and the full support of an account team.
PubMatic is hiring! See our Jobs and Careers page here.
PubMatic Features & Services
- OpenWrap SDK
- PubMatic SSP
- Analytics & LLD
- Connect for Publishers
- Cross-screen video strategies
- Identity Hub
Lashanne is a mobile monetization expert, currently with PubMatic, where she is driving their mobile business globally. She specializes in working directly with major app developers to help them understand their monetization options, and how best to optimize programmatic yield. She is also a subject matter expert in offering buyers insights into mobile media and understanding the buyers’ needs to access mobile media. Her experience has equipped her to bridge the gap and deliver value to players in the monetization chain.
Redwood City, CA 9406
+1 (650) 331 3485
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+1 (646) 350 0314
82 Dean Street
London W1D 3SP
+44 203 693 4069
Hamburg, HA 20355
Oskar-von-Miller-Ring 20 80333 München
Oskar-von-Miller-Ring 20 80333 München
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+39 02 87259124
112 27 Stockholm
+46 733 423 425
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Sydney, NSW 2000
YM Terrace, Suite B
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Vasundhara Space Nagras Road
|Types:||Ad Servers, SSP|
|Ad Formats:||Banners, In-App, Interstitial, Native, Rewarded Video, Rich Media, Video|
|Models:||CPA, CPC, CPI, CPL, CPM|
|Trading Models:||Programmatic, Real Time Bidding|
Publishers struggle with cross-screen video targeting Posted on March 25, 2022 by Anne Freer According to research from digital and mobile experts PubMatic, 54% of publishers said that the ability to target audiences in a screen-agnostic manner was....
How these app developers increased eCPM 575% Posted on December 20, 2022 ...To maximize their revenue through unique, brand demand, two prominent mobile app developers added PubMatic’s OpenWrap unified auction solution to their monetization stack.
How in-app game developers can capitalize on new monetization opportunities Posted on October 27, 2022
Year of consumer growth, mobile takes center stage in 2021 planning Posted on February 16, 2021
A guide to getting ready for IDFA in 2021 Posted on February 08, 2021 ....
Lashanne Phang discusses the opportunity for publishers to grow incremental revenue and retain spend via brand adve… https://t.co/tzXTVPt1UE(about 1 hour ago)
RT @mediashotz: Global #adtech @PubMatic partners with @Comscore unit @proximic to drive ID-less targeting forward... #cookieless #datapriv…(about 3 hours ago)
We are excited to partner with Proximic by @Comscore to bring Predictive Audiences and Content Targeting solutions… https://t.co/jXG9pkdvmj(about 6 hours ago)
#DidYouKnow? The whole of March is called as the Women’s History Month!! On that note, here’s a special shoutout to… https://t.co/ucTjtShZcI(about 7 hours ago)
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