Tune is an attribution analytics platform for mobile marketers. The Tune marketing console helps you evaluate campaign performance for each of your media partners, boost your organic results using app store analytics, and maximise your users’ value with in-app marketing. Tune offers the following:
- Unifies measurement across user acquisition, discovery, retention and engagement
- Attribution analytics for accurate campaign performance insights
- App store analytics to maximise installs
- Build user segments to tailor in-app marketing
|Groups:||App Analytics, App Store Optimization, Mobile Marketing, User Acquisition|
Gen Z prefer to view video content on mobile devices Posted on August 16, 2019 by Anne Freier Mobile video-centric campaigns are now a must to reach an audience as atuned to the moving image as Gen Z.
Majority of adblocker users understand importance of online advertising Posted on May 22, 2019 by Anne Freier “This is a generation in-tune with invasive advertising and are wary about the types of ads they expect to see in the future,”....
TripScout raises $2m to be 'first travel app you use every day' Posted on May 02, 2019 by Ben Heathcote
UK consumers feel ad fatigue due to over-targeting Posted on April 10, 2019 by Anne Freier ...brands and marketers to rebuild trust, they will have to adjust to a more finely balanced and well-tuned ad approach that doesn’t overshare.
Travel rewards app Miles closes $2.25m funding round Posted on April 03, 2019 by Ben Heathcote
Reddit adds app install and Conversion Pixel mobile ad options Posted on February 19, 2019 by Anne Freier ...had expanded its reporting tools accordingly by integrating with major providers including Adjust, Tune, Appsflyer, Kochava, Tenjin, Singular and Branch.
Adelphic integrates with Rubicon Project to update programmatic audio inventory Posted on February 13, 2019 by Anne Freier ...advertisers are able to buy domestic and international premium digital audio ad inventory including TuneIn and TargetSpot.
Urban Airship acquires Accengage to bolster mobile consumer engagement Posted on January 17, 2019 by Anne Freier ” Urban Airships clients include Fortune 100 companies such as ASOS, BBC, Caesars Entertainment, Jet Airways, Shop Direct, Vodafone and Zeit....
How important is the role of UA in Hyper Casual game development? Posted on August 07, 2019 They can then tune the gameplay mechanics based on this feedback.
How Artificial Intelligence helps photo and video startups to expand Posted on August 01, 2019 When you tune your camera to use AI and then start clicking pictures, you will soon observe that the camera now....
How to be the voice of the (app) user [video] Posted on July 16, 2019 ...who use the app, how she had conducted a research with multiple focus groups on multiple locations to tune in the app experience.
4 reasons why mobile attribution is important to marketers Posted on July 15, 2019 by analyzing which stages in the funnel have lower conversions, you can fine-tune the user journey andboost ROI by pushing more users to convert.
iOS App Store Optimization - 2010 vs 2020 Posted on June 18, 2019 Initially, Apple removed the App Store from the desktop version of iTunes, making it harder to reach app downloads directly from external websites.
In the end, a partner program with #networks is a partner program with *scale* -- and that's an investment that wil… https://t.co/63wMwDnjLc(about 7 days ago)
Working with #affiliate #networks is a lot easier than advertisers think. All it takes is the right technology, the… https://t.co/Z24BclwX9U(about 7 days ago)
Truth is, advertisers *need* networks to provide scale. #tune #ase19 #partnermarketing #affiliatemarketing… https://t.co/Z043do4XNT(about 7 days ago)
Advertisers often have an AND / OR attitude towards #networks. They think there are 3 options: work with *one*… https://t.co/bQgedgDXVb(about 7 days ago)
How do #partner marketers invest their #marketing dollars? In a portfolio of #partnerships, which can pay out big w… https://t.co/7Lnn70kap9(about 7 days ago)
- Ultimate Guide to Partner Marketing: Part 5 – Offer Management Posted on 29th July 2019 (about 3 weeks ago)
- 4 Reasons to Manage Your Marketing Partners Directly Posted on 23rd July 2019 (about 4 weeks ago)
- Ultimate Guide to Partner Marketing: Part 4 – Compliance and Communication Posted on 28th June 2019 (about 2 months ago)
- SSL Certificate: What It Is and Why Your Website Needs One Posted on 18th June 2019 (about 2 months ago)
- Ultimate Guide to Partner Marketing: Part 3 – Recruitment and Onboarding Posted on 13th June 2019 (about 2 months ago)
Top Mobile App Conferences and Events To Go To in (2019) Posted on January 31, 2018 by Jamie Giggs Israel Postback 2019 Postback 2019, organized by TUNE, provides attendees with the opportunity to meet, learn from and build relationships with some of....
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