AppsFlyer

AppsFlyer Info

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  App Growth Awards entries close in 2 weeks Posted on September 14, 2023 by Fiona McGregor

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  What Android marketers can learn from iOS apps to prepare for the privacy-driven future Posted on May 22, 2023
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  How can app marketers maintain a profitable subscription model? Posted on November 10, 2022
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  How marketers can protect apps from fraud and safeguard ad spend   Posted on September 28, 2020

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  The Cross Platform Opportunity for Mobile Apps CTV Beyond Connected TV (CTV) viewership, engagement and advertising has been steadily rising in recent years and in the U
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  PANEL: App Growth Strategies 2023 Watch this video for a panel discussion about app growth strategies for 2023
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  The Future of Attribution AppsFlyer’s Mati Bochenczak discusses the prospects for mobile attribution in the future
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  What is Return on Experience and how to measure it We are introduced to return on experience, its advantages, and how to evaluate it by Laura Davis and Richard Earnshaw of AppsFlyer
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  How to navigate the maze of new Privacy Regulations and the Data Clean Room environment In this video, join Darren Elliott of AppsFlyer as he discusses how to navigate the maze of new privacy regulations and the data clean room environment which may allow you to build crucial market insights about your product

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  #137: The Future of App Attribution with Mateusz Bochenczak, Apps & Mobile Gaming Measurement at Appsflyer   One of the biggest causes of our fears and worries is uncertainty
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  #21: COVID19 app marketing update - trends & tools with David Llewellyn, Director of Marketing EMEA at AppsFlyer   What helps us deal with uncertain situations? Hard data and analysis
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  #8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine   More than two million apps are available in the Google Play store and 1

• My ROAS is dropping! What should I do? Navigating the ever-changing digital marketing landscape can be quite a challenge, especially when you need to prove the value of every single dollar you spend. This can be especially difficult when your...
• Bridging the gap between online and offline retail After almost two years of pandemic-affected high streets, in-store shopping is back in a big way. And it’s not just that shoppers are flocking to shops simply because of the novelty of being able to...
• Where to invest: the value of continuing to invest in paid media during a recession Few businesses – if any – have escaped the fallout from the global economic conditions of the last few years. Many countries have been forced to take austerity measures in the wake of rising inflation,...
• Driving loyalty and lifetime value (LTV) in challenging economic conditions The shopping experience is ever-changing. After a booming ecommerce app market that was accelerated by the pandemic, in-person shopping returned in a big way in 2022 as people flocked back to shopping...
• Discipline before cuts: how to approach rough times methodically Rising interest rates have made it challenging for startups to secure funding from venture capitalists. And those existing investors? They’re cracking the whip, demanding nothing less than a clear...

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