AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 8,000+ technology partners make better business decisions every day.
To learn how to grow your business with attribution data you can trust please visit www.appsflyer.com.
Website screenshot
Source: AppsFlyer
Key Features
- Attribute every app install to the marketing campaign and media source
- OneLink Universal Deep Linking attributes leads from any marketing activity
- Deep integrations with nearly every marketing platform
- Retargeting attribution provides accurate attribution
- Take control and enforce IOs
- Connect web activity with AppsFlyer data
- Overview dashboard provides the trends and insights every mobile marketer needs to know
- Dynamic cohort and retention reports
- Simple to use drag-and-drop editor
- 24/7 access to all user-level mobile attribution
AppsFlyer Deeplinking Features
AppsFlyer’s deep linking helps brands increase installs, revenue, and LTV. It includes the following dedicated features:
- Deploy Any Use Case: Simplify growth and acquisition with one link
- Capitalize on Your Assets: Maximize ROI on owned, paid, and earned media
- Personalize Onboarding: Delight users with contextual experiences powered by user data
- Optimize Conversions: Create user experiences that spur higher intent
AppsFlyer Deeplinking screenshot
Source: AppsFlyer
AppsFlyer OneLink: How To Convert Users From Owned Media
AppsFlyer shows you how to get started with their OneLink solution in the video below:
Source: AppsFlyer
AppsFlyer Offices
Here are the central AppsFlyer offices located around the globe.
San Francisco, CA, US (HQ)
100 First Plaza, 100 1st St, San Francisco
New York, NY, US
79 Madison Ave
Buenos Aires, AR
5218 El Salvador
Beijing, CN
Chao Wai S O H O (C Zuo）
Berlin, DE
68 Friedrichstraße
Bengaluru, IN
Regus Centre Services Bangalore Pvt. Ltd. Level 2
Key People
Oren Kaniel – CEO and co-founder
Oren runs a customer-obsessed company that aims to provide an exceptional experience to all stakeholders: clients, partners, employees, candidates, vendors, the entire market and our communities.
AppsFlyer Jobs and Careers
AppsFlyer lists available jobs and positions here with openings in their offices in London and Japan across roles in Sales, Marketing and Development.
You can find employee reviews of AppsFlyer on the company’s Glassdoor profile here.
AppsFlyer Info
| Platforms: | Android, iOS |
|---|---|
| Types: | Ad Network, Ad Server, Agencies, App Ad Services |
| Groups: | App Analytics, App Store Optimization, Apple Search Ads, Mobile Marketing |
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How ATT opt-in rates affected installs and mobile ad budgets in 2021 Posted on December 22, 2021 by Anne Freer ...Transparency (ATT) opt-in rates reached 46% over the last few months of 2021, according to data released by AppsFlyer.
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HUAWEI Ads secures App Growth Awards win at annual event Posted on December 14, 2021 by Artyom Dogtiev ...advertising – it has also been described as ‘one of the fastest-growing platforms in Europe’ by AppsFlyer.
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Apple Search Ads lead retention and volume rankings Posted on October 21, 2021 by Anne Freer ...volume, according to the latest Performance Index from app and mobile marketing measurement platform, AppsFlyer.
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Consumer spending in eCommerce apps climbs 55% Posted on October 11, 2021 by Anne Freer That’s according to AppsFlyer’s latest State of eCommerce App Marketing report.
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AppsFlyer launches Conversion Studio to make user acquisition easier to understand Posted on September 14, 2021 by Anne Freer Mobile and app marketing expert, AppsFlyer, recently launched the Conversion Studio, which is a solution that helps advertisers measure....
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Downloads of fintech apps up 132% Posted on June 10, 2021 by Anne Freer ...app downloads have increased 132% globally according to the latest report from app marketing expert AppsFlyer.
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Opt-in for app tracking on iOS 14 much higher than previously thought Posted on April 13, 2021 by Anne Freer According to AppsFlyer research based on an analysis of 300 apps the numbers are much higher than previously assumed. Overall,....
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App uninstall rates were 70% higher in 2020 Posted on February 02, 2021 by Anne Freer That’s according to new research from AppsFlyer.
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Over half of mobile marketers believe iOS 14 updates to affect them negatively Posted on November 03, 2020 by Anne Freer That’s according to a survey by AppsFlyer in line of the upcoming iOS14 updates in 2021.
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Mobile app uninstall rate after 30 days is 28% according to AppsFlyer Posted on May 21, 2018 by Anne Freer ...uninstall rate for apps after 30 days is 28% according to new data provided by app marketing company AppsFlyer.
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Everybody play the game: the game ecosystem as a unique and effective ad platform Posted on December 07, 2021 About a half of all gamers grant their permission for Ad Tracking, as vividly shown in the latest AppsFlyer report.
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App monetization strategies for iOS 14: the complete guide Posted on October 04, 2021 ...and making conversion values work for you Tactics that will help you optimize IDFA opt-in rates AppsFlyer’s suite of solutions for iOS 14 Download the guide.
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Using predictive models to triple ad performance. Bidease & inDriver case study Posted on September 09, 2021 AppsFlyer.
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New tech trends in gaming Posted on May 19, 2021 In their report, The State of Gaming App Marketing – 2020 Edition, AppsFlyer noted that demand for games in mobile app stores surged by 45% last year and that the amount....
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Skad Is here - now what? Posted on May 12, 2021 Initiatives like AppsFlyer Aggregated Advanced Privacy (AAP) are supposed to work despite not having opt-in.
Mobile marketers - what do you need to know in 2022? Performance marketing expert @sandrashuangwu gives the low d… https://t.co/KufGhCszTs
(about 18 hours ago)
RT @cohort_the: #mobilemarketing, January 19th: 1. Microsoft is buying Activision Blizzard for $70B 2. Animoca Brands raises $358.8M 3. Mo…
(about 20 hours ago)
It’s time to learn the do’s and nintedont’s of mobile gaming in Japan! 👾 Join us for a special webinar on Jan 20:… https://t.co/rF7cKlhTEV
(about 1 day ago)
Mobile marketers - 2022's top trends are out! Discover what industry experts are predicting 🔮… https://t.co/diMA5mmY5O
(about 1 day ago)
RT @cohort_the: #mobilemarketing, January 17th: 1. Headspace acquires Sayana 2. Tripling web-to-app installs and revenue (@AppsFlyer) 3.…
(about 2 days ago)
- Mobile marketing trends predictions for 2022 – the director’s cut Posted on 17th January 2022 (about 3 days ago)
- It’s time to come clean – Data Clean Rooms Posted on 12th January 2022 (about 1 week ago)
- Weeding out organic fraud Posted on 04th January 2022 (about 2 weeks ago)
- How to create a successful app landing page in 2022 Posted on 29th December 2021 (about 3 weeks ago)
- SKAdNetwork conversion value mapping data shows gaps between gaming and non-gaming apps Posted on 27th December 2021 (about 3 weeks ago)
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Growth Marketing Agencies Posted by Jamie Giggs ...doesn’t. Featured Growth Marketing AgenciesAdsCompass Global Ad network for Publishers and AdvertisersView moreAppsFlyerMobile marketing attribution and analyticsView moreAdColony The In-App Marketplace for BrandsView....
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Top Apple Search Ads Platforms (2022) Posted by Pia Subramaniam Apple Search Ads PlatformsREPLUGENABLING YOUR MOBILE GROWTHView moreAppsFlyerMobile marketing attribution and analyticsView moreSplitMetricsUnlock mobile growthView more Instantly....
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Top App Store Optimization Companies (2022) Posted by Artyom Dogtiev ...CompaniesAppTweak#1 ASO Tool for Apps & Games Driven by Data ScienceView moreSearchAdsHQUnlock mobile growthView moreAppsFlyerMobile marketing attribution and analyticsView more This guide goes over the different aspects....
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Top App Analytics Tools (2022) Posted by Pia Subramaniam Top App Analytics CompaniesAppsFlyerMobile marketing attribution and analyticsView moreASOMobileMobile app analytics based on machine....
AppsFlyer Reviews
