Qualitative analytics for iOS and Android apps

(2 votes)
(2 votes)


Smartlook is an analytics solution for websites that answers the “whys” behind your visitors’ actions. Brands can easily understand how visitors precisely interact with their website by: 

  • Watching recordings of every user, and seeing exactly what they see, down to the same resolution.
  • Using automatically tracked events generated within the website, from tapping a button to typing text.
  • Building conversion funnels and finding out where most of their users are leaving the site (and seeing what they did before they left).
  • Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements.

Smartlook cuts out all the guesswork and gathers brands’ data clearly together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers and developers to constantly improve each website by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving your UX.

With REST API, brands can integrate Smartlook’s data with their designated analytical tools to give them more powerful, tailored analytics using their existing, and familiar, infrastructure.

Smartlook started in 2016 and currently has more than 300,000 users across the globe including companies like Paxful, Sky, Volvo, Vogue, Papa Johns, Miele, and Livestorm.

The company has received numerous awards and recognition including G2 Crowd Awards for “Top 100 Software Products” and “Best Products for Marketers,” as well as being named on Deloitte’s Technology Fast 50 in Central Europe.

Smartlook recently raised $3.6M in Series A funding led by Airbridge Equity Partners. The funding enables the company to accelerate growth, launch new product offerings, increase sales, and hire new employees.

Why Smartlook

Powerful filters – Zoom in just a couple of seconds before it happened. Using advanced filters, follow specific events or select users at a particular phase of your funnel.

Team-oriented – Share all important analytics with your colleagues exporting your dashboard or final reports. 

Easy to learn – Smartlook School will provide you with essential knowledge of effective analytics. Consistent and accessible design is mostly self-explanatory.

Attractive pricing – Cost-effective paid packages can cut substantial monthly expenses in comparison to other major providers.

Notable Clients

Key Person

Petr Janošík-Founder & CEO of Smartlook

Office Location

Šumavská 524/31
602 00 Brno
Czech Republic


We’re hiring! Find our latest opportunities on our Careers page here.

Smartlook Features

  • Session Recordings
  • Automatic Event Tracking
  • Heatmaps
  • Conversion Funnels
  • Overview Dashboard
  • Scheduled Email Reports
  • Developer API
  • Mobile SDK
  • Anomalies Email Reports
  • Premium Integrations
  • Permission System

Smartlook Data

Social Presence:30k

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Smartlook Info

Platforms:Android, HTML5, iOS, Mobile Web, Windows Phone
Groups:App Analytics
Smartlook News
Smartlook Insights
Articles from the Smartlook blog:
Smartlook Competitors and Alternatives

Smartlook Reviews

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