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  Euros 2024 sees a surge in food delivery, gaming, and mobility app usage Posted on July 17, 2024 by Nayden Tafradzhiyski Leading analytics and attribution companyAdjustlookedat the install and session trendsof appsduring the first few weeks of the Euro and....

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  How to leverage Halloween and upcoming holidays for campaign success Posted on November 01, 2024 Adjust’s data highlights this growth in 2023.
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  The rise of AI-driven virtual assistants: Marketing in a new era of digital services Posted on August 29, 2024
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  Digital currencies 2022 playbook Posted on April 11, 2022 What’s behind the success of crypto apps? Adjust’s all-in-one playbook dives into benchmarks and challenges behind some of the most-used crypto....
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  An Interactive Partner Benchmark report: the mobile advertising top media sources Posted on October 18, 2021 To help marketers do just this, Adjust’s has released its first-ever, interactive Partner Benchmarks tool.
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  How to promote your brand on Connected TV Posted on July 20, 2021 Adjusts and DCMN’s latest guide looks at the ins and outs of advertising on Connected TV.

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  Panel: Changing Views for Measuring for Success in the Privacy-First Era Among the experts on this panel are Vittorio Boccanera, Senior Growth Manager at Monzo, Cansu Bengu Agaoglu, Head of Sales (Central Europe) at Adjust, and Javier Portillo, Senior Data Scientist & Marketing Measurement Specialist at Flix
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  Next Gen Measurement How Modern Growth Marketers are Adapting Strategies to Drive Growth Watch this session from APS NYC where Emily Cash of Adjust chats with Yi Gong of Tilting Point and Rockford Yapp of Public
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  PANEL: Modern Growth Mindset Watch this video for a panel discussion about growth mindset and how we can embrace industry changes as an opportunity for growth and innovation
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  How to leverage assets to increase retention and engagement Watch this video for a panel discussion about leveraging assets to increase retention and engagement
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  Effective Marketing Strategies to Attract Most Valued Users Watch this panel discussion to learn more about how to optimize your campaign and acquire the most valuable users

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  #193: Subscription apps monetization in 2024: best practices with Léa Samrani, Product & Growth Consultant Today, of all business models the subscription model is the one that rules the world of mobile apps
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  #191: TikTok App Marketing Best Practices with Inna Sumovska, Senior User Acquisition Manager, Hily It’s 2024 and we are all suppose to talk about Generative AI 24/7 but remember what was at the center of attention for so many app marketers before the ChatGPT arrival? Right – TikTok and marketing your apps on TikTok
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  #189: SKAN 4.0: the 2024 hands-on insight with Pablo Pérez González, Performance Marketing Director at Admiral Media Every change in the app ecosystem, especially when it comes to tools and solutions introduced by Apple or Google, goes through a cycle – first you get a mix reaction, some people are thrilled, some are shaking their heads and rolling up their eyes, then they learn to adapt to this change – you can complain as much as you want but you aren’t in a position to cancel it, you need to adjust your workflow to move forward
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  #154: The App Store is 15 years old with Simon Dussart, CEO at Adjust   Here is a question you may not expect – do you remember yourself when you were 15? And the tough one for all parents – do you remember your kids when they’re 15? Today we’ll be talking about the very special 15-year-old “kid” – the App Store from Apple
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  #123: Leveraging mobile games ad tech for non-gaming apps with Andrey Kazakov, Vice President of Demand at AppLovin   You know, quite often in marketing a strategy that was proven to be really effective in one area, finds its second application with the other

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