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  Video streaming apps were the most heavily downloaded for subscriptions Posted on October 20, 2020 by Anne Freer ...more often to stream video and TV during lockdowns, according to research by app marketing platform Adjust.
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  Google adds new Lens functions for shopping and learning Posted on October 19, 2020 by Anne Freer In a blog post, the company explained that as people adjust to a new reality of using online learning and shopping more frequently, the search engine wants....
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  INCRMNTAL receives $1.4 million in funding to boost incremental measurement of app campaigns Posted on October 14, 2020 by Anne Freer ” The platform works by taking data via an API through mobile measurements partners including Adjust, AppsFlyer, Kochava, Singular and Apple’s SKAdNetwork.
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  Mobile shopping app engagement rates jump 40% in 2020 Posted on October 13, 2020 by Anne Freer ...40%. That’s according to new research mobile app marketing firm Liftoff in collaboration with app marketer Adjust.
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  Big hike in app sessions for banking and investment apps during lockdowns Posted on October 06, 2020 by Anne Freer ...The coronavirus crisis had a big effect on finch apps according to research by app marketing platform Adjust and app intelligence provider Apptopia.
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  Gamers want rewarded ads that are relevant to them Posted on September 14, 2020 by Anne Freer “As media plans are being adjusted to account for the massive increase in digital media consumption this year, a deeper understanding....
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  TikTok launches new feature to Stitch together content from other users Posted on September 07, 2020 by Anne Freer The option can be adjusted for each individual video.
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  Installs of health and fitness apps rose 67% during early lockdowns Posted on August 24, 2020 by Anne Freer That’s according to research by app tracking firm Adjust and fitness app Gympass.
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  RevenueCat announces $15 million Series A round to boost subscription app tool Posted on August 13, 2020 by Anne Freer ...managed to get the support queue under control, to keep the melting servers up and running, and to adjust to pandemic life.
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  Mobile advertisers adjust expectations for mobile ad budget growth Posted on August 12, 2020 by Anne Freer Marketers are adjusting their expectations for mobile ad growth in the UK for 2020, according to a report by WARC and....

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  Prototype vs Proof of Concept vs MVP in mobile app development Posted on October 19, 2020 ’ This method allows you to start the learning process immediately, and make adjustments along the way, by building a product and seeing if and how customers engage with it.
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  Empowering TikTok marketers with data [video] Posted on October 09, 2020 Isabel Ferreira (Director of Sales, UK & Ireland @ Adjust) presented at TikTok Marketing Strategies about how TikTok marketers should analyse data in order....
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  You’ve been given the gift of time on iOS 14 changes. Don’t waste it. Posted on October 07, 2020 If you share that information with your ad networks, they will also be able to adjust for the right amount of anonymized users and make predictive models for your future yield.
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  This year’s top app marketing trends Posted on October 05, 2020 automation, automation, and automation Research conducted by Adjust found that “marketers spend a disproportionate amount of time managing campaigns – like merging....
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  User acquisition tips and strategies for the mobile gaming industry Posted on September 10, 2020 By listening to the user acquisition team’s advice, developers can adjust the game to create a seamless experience when transitioning between unpaid and paid features,....

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  Top App Analytics Companies (2020) Posted by Artyom Dogtiev ...Marketing StrategyView moreTrafficGuard#1 ad fraud prevention for brands, networks and agenciesView moreAdjustMobile Measurement PartnerView more Top App Analytics Companies.
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  Top App Marketing Companies (2020) Posted by Artyom Dogtiev ...consist of – an app’s marketing potential analysis, the right app marketing channels to use, possible adjustments for your app’s marketing copy and creatives to produce.

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