Facebook Audience Network

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Facebook Audience Network is the extension of the Facebook Ads platform on mobile apps and web, launched in 2014, to reach audiences outside of the Facebook app and its website.
The Facebook ad server allows advertisers to reach people that are registered on Facebook off the platform without compromising on targeting precision and achieve one or more of the following objectives – brand awareness, traffic, conversion, app install, product catalog sales, video views, and reach.

Powered by Facebook with high targeting precision, 40% of the top 500 mobile apps are integrated with the system
Supported ad formats include banner, interstitial and native
The following platforms are supported: iOS, Android, Windows Mobile, Unity, tvOS

Facebook Audience Network Info

Platforms:	Android, IOS, Unity, Windows Phone
Key Markets:	Global
Types:	Mobile Ad Network, Mobile Ad Server, Social Ads
Ad Formats:	Banners, Interstitial, Native
Models:	CPA, CPC, CPI
Targeting:	Audience, browser, Carrier, Demographic
Trading Models:	Fully Managed
Tracking:	Custom

Facebook Audience Network News

Majority of apps still have SDKs accessing private user data Posted on February 06, 2019 by Anne Freier Meanwhile, the Facebook Audience Network ranked second among all the ad network SDKs, having been integrated into more....
Mobile rich interstitial adverts show greatest monetization power according to new Appodeal report Posted on December 22, 2017 by Anne Freier Rewarded video eCPMs also grew across the Facebook Audience Network and AdMob, deeming them “must add ad networks for rewarded videos in 2018”,....
mobyaffiliates releases research on Top Mobile Ad Servers 2017 Posted on October 31, 2017 by Artyom Dogtiev MoPub, Facebook Audience Network, Admob by Google, Yahoo App Publishing, Mobvista, MobFox, Epom, Propeller Ads,....
Week in Review – What happened in mobile advertising this week Posted on August 11, 2017 by Anne Freier We’ll start with Facebook Audience Network, which this week, promised to minimize the fat thumbs issue – i.
Fat thumbs: Facebook Audience Network wants to decrease the number of accidental clicks on mobile adverts Posted on August 09, 2017 by Anne Freier With more than half of clicks on mobile adverts made accidentally, Facebook Audience Network has announced a new initiative to decrease the number of users unintentionally....
Gaming apps with rewarded video ads generate 10%-15% more five-star reviews Posted on August 07, 2017 by Anne Freier With 80% of mobile time now spent in-app and games presenting the largest app sector, Facebook Audience Network commissioned a study into the mobile gaming sector to find out more about advertisers,....
Facebook rolls out rewarded video ads for app developer and boosts Messenger bot interactions for businesses Posted on June 29, 2017 by Anne Freier "Facebook Audience Network's diverse advertiser pool and precise targeting capabilities are unique differentiators.....
Facebook rolls out full-width mobile advertising format Posted on May 26, 2017 by Anne Freier Facebook has just rolled out a new full-width advertising format for mobile advertisers on the Facebook Audience Network.
Three Tips to Improve Mobile Advertising ROI Posted on March 06, 2017 by Jamie Giggs According to a survey of IHS Technology, in the first half of last year, commissioned by the Facebook Audience Network, consumers are 20-60% more likely to engage with native ads than banners.
5 Tips For Effective Facebook Campaigns Posted on November 28, 2016 by Jamie Giggs Facebook News Feed (on Facebook’s mobile app), Facebook Audience Network (network of partners outside of Facebook) and Instagram.

Facebook Audience Network Rankings

Top Ad Servers (2018) Posted on October 25, 2017 by Artyom Dogtiev Appnexus Facebook Audience Network Google Ad Manager Admob by Google Oath Ad Server Epom Ad Server....

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Facebook Audience Network Reviews

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