Unity Ads

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Unity Ads is the ad monetization solution for mobile games from Unity Technologies. It enables mobile game developers to monetize their entire player base, via ads that are native to Unity-based games. Thanks to its smooth integration, Unity ads allow game developers to target players that are most likely to be interested to try a particular game. Also it allows game developers to increase LTV (lifetime value) of their player base.

The platform is compatible with all game engines including Corona, Marmalade and Adobe Air among others, and works with Android 2.3 upwards and iOS 4.0 onwards, giving it large reach on the market. It is also mediation-ready, being coded to accept plug-ins from SkyRocket and MoPub.

Industry-leading eCPM
High global fill rate
Built-in to the Unity Engine
Used by Ruzzle: over 35 million players in 128 countries.
Over 200 million installs in 3 years
Near-real-time reporting with web dashboard and API.

Unity Ads Info

Types:	Ad Servers, Mobile Ad Network
Ad Formats:	Banners, Interstitial, Video
Models:	CPI, CPM
Trading Models:	Real Time Bidding

Unity Ads News

ROI Index shows a 29% drop in diversity in mobile ad networks Posted on February 08, 2022 by Anne Freer Among the top 10 mobile ad networks according to ROI, Facebook, Google Ads, Apple Search Ads, Unity Ads and Snapchat lead.
Apple Search Ads lead retention and volume rankings Posted on October 21, 2021 by Anne Freer In Western Europe, however, retention was led by ironSource and Unity Ads took the lead in volume rankings.
Unity and Snap team up for better mobile app ads Posted on December 22, 2020 by Anne Freer Game maker Unity teamed up with Snap to supply its Unity Ads to developers and Snapchat advertisers.

Unity Ads Insights

Global mobile game advertising and monetization in H1, 2020 [white paper] Posted on July 27, 2020 In spite of Google Ads and Facebook’s dominance in the global market, ironSource, Unity Ads, AppLovin and Nativex rose in the outburst of global gaming to grab 43% of the creative in....
APAC emerges as the fastest-growing mobile app market Posted on November 11, 2019 ...process. ConsoliAds provides ad mediation for over 20 renowned digital ad networks including Google Admob, Unity Ads, IronSource, and AdColony.

Latest Tweets from Unity Ads:

The Last Tinker: "I highly recommend this as a buy!" http://t.co/1zGCjkjdCJ @gametactics
(about 2962 days ago)
The Last Tinker: "Quite unique in today's market place." http://t.co/QUNdCZkMnI @PushStartMedia
(about 2965 days ago)
The Last Tinker: "Interesting characters that are just full of life." http://t.co/vJKvMMYEoF @PushStartMedia
(about 2966 days ago)
RT @LOOTent: Check out @gamespot's great #E3 coverage of our #PS4 port of @MimimiProd's THE LAST TINKER: CITY OF COLORS! http://t.co/yPcqNO…
(about 2967 days ago)
The Last Tinker: 4.6/5 "...Mimimi Productions have created a game that can pack a punch..." -Mash http://t.co/BlUsJforJZ
(about 2967 days ago)

Unity Ads Rankings

Top Ad Servers (2022) Posted by Pia Subramaniam ...Ads 28 1 Facebook Audience Network 27 14 SupersonicSDK 18 9 VungleSDK – iOS 17 9 IronSourceSDK 17 9 Unity Ads 16 8 AppLovin 16 8 IN Mobi 15 8 MoPub 12 6 ByteDance UnionAD 12 6 TapjoySDK 10 5 Fyber 8 4 AdColony 7 4 Chartboost 7 4 Source:....
Rewarded Video Ads Posted by Artyom Dogtiev ...iOS Facebook US $12 on Android and $16 on iOS Tapjoy US $13 on Android and $12 on iOS Unity Ads US $9 on Android and $8 on iOS Local Advertisers India Android is around $1, iOS....

Unity Ads Competitors and Alternatives

OpenX

Powering People‑Based Marketing Across the Open Web

Kevel

Build a custom ad server in just weeks.

AdPushup

Ad Revenue Optimization

Adlane

Ad Network for Publishers and Website Owners

Veziron Media DSP

Connecting global brands to captivated audiences

PubMatic

The Future of Programmatic. Delivered

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