Anne Freier, Author at Business of Apps

Anne Freier

: anne@sokomedia.net

Instagram trials Shops tab

Anne Freier | July 16, 2020

Podcast ad revenues to jump 15% to $1 billion despite coronavirus

Anne Freier | July 16, 2020

Mobile Advertising

Reddit adds postbacks for better mobile ads measurement

Anne Freier | July 16, 2020

Snapchat tests TikTok-inspired vertical swipe

Anne Freier | July 15, 2020

App Annie launches new mobile app performance suite

Anne Freier | July 15, 2020

WhatsApp Business launches new tools for businesses to engage with customers

Anne Freier | July 14, 2020

Downloads and usage of transportation apps reveals shifting trends post-COVID-19

Anne Freier | July 14, 2020

Lockdowns boost app usage and in-app spending during Q2 2020

Anne Freier | July 13, 2020

Facebook SDK leads popular apps like Spotify to crash

Anne Freier | July 13, 2020

Quibi fails to convert free trial users to subscribers

Anne Freier | July 10, 2020

TikTok rolls out self-serve advertising platform globally

Anne Freier | July 10, 2020

Will TikTok be banned in the US?

Anne Freier | July 10, 2020

96% of consumers interacted with influencers at similar rates during pandemic

Anne Freier | July 9, 2020

Emotion of surprise boosted performance of video ads by 360%

Anne Freier | July 9, 2020

Mobile Advertising

Instagram launches TikTok competitor Reels in India following Chinese app ban

Anne Freier | July 8, 2020

Fiksu launches self-serve CTV ad platform

Anne Freier | July 8, 2020

Mobile Advertising

Pokémon GO posts $3.6 billion in user spending

Anne Freier | July 7, 2020

Uber acquires food delivery app Postmates

Anne Freier | July 7, 2020

Post-pandemic social media usage unsustainable

Anne Freier | July 6, 2020

Emerging app developers should favour smaller stores

Anne Freier | July 6, 2020

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