Mobupps is a global frontrunner in mobile ad-tech solutions. As an established player, we are well-known in the market and have developed an extensive network for channel partners to leverage media, placement opportunities, and client insights.
We have provided advertisers and publishers with accurately targeted users based on their KPIs and business models for over 15 years.
Our strengths:
- User acquisition. Our platform connects advertisers and publishers with precisely targeted users based on their key performance indicators (KPIs) and business models.
- Media Targeting: We offer the most effective means of optimizing monetization for our clients by using real-time, actionable data and cutting-edge technology.
- Monetization. By attracting the best offers and careful monitoring, we ensure tangible conversion results for end users with utmost precision.
- Mobupps team aims to revolutionize mobile marketing globally and deliver the best value for advertisers’ and publishers’ media using our proprietary technologies, experience, and first-class partnership opportunities.
Mobupps Proprietary Technologies
MAFO – in-house technology for user acquisition, marketing automation, and media monetization.
Features:
- Maximizing yield value: attracting dynamic pricing and campaign optimization ensuring the highest value for ad placements
- Budget optimization: preselecting ideal campaigns for every placement and predicting results with extreme accuracy
- Creatives and links checker: guaranteeing the best user experience and highest CTR and CR rates.
- Full control ability: checking statistics, quality metrics, and fraud levels for real-time optimization
- Eternal support: Extensive sales and account managers team in 8 different locations worldwide to onboard a direct demand variety
MAFO’s cross-device customer acquisition engine integrates with diverse ad channels globally:
- across in-app, mobile web, and desktop
- via Mobupps’ CTV channels, on a Pay-Per-Performance model
- with fully compliant Email, Native, and Display ad formats
- via in-house product review & buying recommendation portals (Buying.Expert)
- through Mobupps-R, the remarketing division
MobUppsX – performance-driven access to the programmatic world
Features:
- MobUppsX PMP deals: access to unique supply on special terms.
- MobUppsX DSP: targeting audiences uniquely selected for brands to maximize performance.
- MobUppsX exclusive SSP and iRTB integration: access to our proprietary SSP with 10,000 publishers and worldwide supply ensuring performance.
Our DSP is integrated with SSPs are going through a moderation and verification process to ensure high-quality traffic and real user supply. We also integrated with tools like Pixalate, IAS, OMSDK, and MOAT.
i/RTB – Real-time bidding platform that improves media trading efficiency and optimizes media fees with direct access to 100+ major SSPs and DSPs worldwide.
Features:
- Automated budget saving by white and blacklisting in real-time
- Bid optimization for cost efficiency and supply path optimization
- Campaign control by targeting, constraints, budgets, and presetting before reaching KPIs
- Expert team will be on hand to help you with every step of the way
Brand Safety and Protection:
- Ads.txt compliant with more than 60% coverage
- sellers.json complaint
- Ad verification by GeoEdge
- Pixalate Pre and Post-bid IVT monitoring
- Internal tools for real-time fraud alerts and optimization
Podcast
Check out our podcast here
Careers
We’re hiring! See our careers page for more information and join a winning team.
Mobupps Services
- Targeting
- Monetization
- User Acquisition
- Programmatic campaigns
- Holistic mediation
Team
Office Locations
HEADQUARTERS
HaTikshoret 7, Ashdod
Israel
+972 86229900
Mobupps Data
| Founded: | 2008 |
|---|---|
| Employees: | 51 - 100 |
| Revenues: | - |
| Social Presence: | 12k of followers on LinkedIn |
| Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
Mobupps Info
| Types: | DSPs, Mobile Ad Network, SSP |
|---|---|
| Ad Formats: | Banners, Content Lock, In-App, Incentivized Ads, Interstitial, Native, Offer Walls, PopUnder, Rewarded Video, Rich Media, Social, Text, Video |
| Models: | CPA, CPC, CPI, CPL, CPM |
| Trading Models: | Real Time Bidding |
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App Leaders 2024: Celebrating innovation and excellence in the app industry Posted on December 17, 2024 by Nayden Tafradzhiyski ...Americas at Mintegral Ariel Sultan, Product Marketing Manager at Adobe Yaron Tomchin, CEO at Mobupps Steven C.
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Mobupps Reviews
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