Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Locations
Stureplan 6 114 35
Stockholm
Sweden
60 Madison Avenue 8th Floor
New York
United States
Karl-Liebknecht-Straße 32, 10178
Berlin
Germany
R. Prof. Atílio Innocenti, 165 – Vila Nova Conceição, São Paulo – SP, 04538-000
Sao Paulo
Brazil
Barcastraße 5, 1st Floor – 22087
Hamburg
Germany
7th Floor, Building AB, Guanghua International, 10 Jintong West Road, Chaoyang District
Beijing
China
Weteringschans 89, 1017 RZ
Amsterdam
Netherlands
Kauppiaskatu 11 D 32, 20100
Turku
Finland
Verve Info
Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
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Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
Models: | - |
Trading Models: | Programmatic, Real Time Bidding |
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App Leaders 2024: Celebrating innovation and excellence in the app industry Posted on December 17, 2024 by Nayden Tafradzhiyski ...Massaro, VP of Partnerships Headlight Mark Menery, VP, Global Head of Sales at Dataseat (Now Part of Verve) Talha Mumtaz, Growth Manager at Phiture Lomit Patel, Chief Marketing and Growth Officer....
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The relevance-privacy balancing act matters more than ever Posted on December 02, 2024 That was one of the findings of a recent survey of 4,000 consumers by Verve into the current state of in-app users’ privacy perceptions and related behaviors.
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The mobile privacy dichotomy: Users’ complex relationship with data Posted on November 13, 2024 It’s also supported by Verve’s findings that almost seven in ten (68%) have more trust in data sharing than two years ago,....
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How open-source SDKs empower publishers in an increasingly walled industry Posted on October 15, 2024 Open-source ad SDKs, such as Verve’s HyBid SDK, are a key part of a future-proof app monetization strategy.
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Get on board with on-device cohorts Posted on August 06, 2024 AdExchanger/Verve Brands are in need of advertising solutions that align with their own commitments to data privacy.....
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#218: Future of advertising: privacy and AI with Gaylord Zach, Head of Mobile Product at Verve In this episode, we delve into the evolving landscape of digital advertising, where privacy and precision intersect
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
- ‘The tools are here, and they’re not asking for permission’: Industry reacts as AI steals the show at Cannes Lions With tech giants using Cannes Lions as a launchpad for their latest gen AI ad tools, this year’s festival felt like a tipping point for the industry. PMW spoke to 20 marketing leaders to take the temperature...
- Cookie Loss Didn’t Kill the Web, But AI Overviews Might The digital advertising industry spent years preparing for the demise of third-party cookies—an event that never fully materialized. But while we were focused on cookies, a much bigger transformation...
- At Cannes Lions 2025, AI goes from buzzword to benchmark AI is no longer just a buzzword on the Croisette—it’s the centerpiece of Cannes Lions 2025. Executives across the industry expect AI to be scrutinized not for its novelty but for its real-world utility. Read...
- Cannes Lions predictions 2025: Can AI and creativity work together? As you prepare for a week on the French Riviera, dive into expert predictions from PMW’s panel of experts on all things Cannes Lions 2025.
- Navigating connected TV’s inventory share maze If you’ve spent time in the trenches of programmatic CTV buying and selling, then you’ve probably found yourself deep in app-ads.txt files, counting inventorypartnerdomain (IPD) lines and wondering...
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