Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Location
HEADQUARTERS
Karl-Liebknecht-Straße 32
10178 Berlin
Germany
Verve Info
| Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
|---|---|
| Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
| Models: | CTV |
| Trading Models: | Programmatic, Real Time Bidding |
Verve News
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Winning with privacy-first mobile campaigns: Key insights from Verve webinar Posted on August 20, 2024 by Nayden Tafradzhiyski In last week’s webinar hosted by Business of Apps, experts from Dataseat, Kochava, Verve, and Wavemaker explored the transformative impact of Apple’s AdAttributionKit on mobile advertising.....
Verve Insights
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Get on board with on-device cohorts Posted on August 06, 2024 AdExchanger/Verve Brands are in need of advertising solutions that align with their own commitments to data privacy.....
Verve Podcasts
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
Articles from the Verve blog:
- What does the privacy-conscious future look like for CTV? Many discussions about privacy in programmatic advertising focus on mobile and web. But advertisers and publishers alike also need to pay attention to how connected television (CTV) is shifting in an increasingly...
- More Control Drives More Data Sharing: Surprising In-App Privacy Trends Revealed by Verve Research In the news: New research shows that while 68% of consumers feel more control over their app privacy settings than two years ago, 58% are also more willing to share data.
- Video Interview: DMEXCO 2024 Verve, Chief Revenue Officer, Sameer Sondhi Thought leadership: Sameer Sondhi talks to Mediashotz at DMEXCO 2024 about anonymous targeting on mobile and the power of blimps.
- Verve launches purpose-built Brand+ and Performance+ Marketplaces New initiative unites full-funnel support under Verve brand, while enabling the unique benefits of distinct branding- and performance-focused formats and tools.
- What does the privacy-conscious future look like for CTV? Thought leadership: AdvertisingWeek interviews Stafaniya Radzinovik about the future of CTV advertising.
Verve Reviews
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