Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
Verve Features & Services
Features
- In-app Mobile
- CTV Advertising
- User Acquisition
- Privacy-First
- Performance SSP
- Premium Brands
Services
- Mobile advertising
- Local mobile publishing
- Location based targeting
- Premium audience targeting
- Mobile monetization
Office Location
HEADQUARTERS
Karl-Liebknecht-Straße 32
10178 Berlin
Germany
Verve Info
| Types: | CTV Advertising, DSPs, In-game Advertising, Mobile Ad Network, SSP |
|---|---|
| Ad Formats: | Banners, In-App, Interstitial, Native, Rewarded Video, Video |
| Models: | CTV |
| Trading Models: | Programmatic, Real Time Bidding |
Verve News
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Google and Verve join Remerge podcast to share updates on Privacy Sandbox Posted on July 24, 2024 by Nayden Tafradzhiyski Earlier this year, Remerge and Verve became the first DSP/SSP partnership to work with Google on testing the Android Privacy Sandbox,....
Articles from the Verve blog:
- In conversation with: Modern approaches to in-app measurement with Maor Sadra, CEO of INCRMNTAL Beyond the basics: evaluating ID attribution, SKAdNetwork (SKAN), media mix modeling (MMM), and Incrementality in modern ad tech
- What does Apple’s new AdAttributionKit mean for mobile gaming? Thought leadership: David Philippson, CEO & Co-Founder of Dataseat, discusses what Apple's AdAttributionKit might mean for the mobile gaming industry.
- The future of probabilistic attribution: What will Apple do next? Thought leadership: Paul Hayton, CTO and Co-Founder of Dataseat, looks at why a fingerprinting ban is needed and what form it might take.
- The CTV Advertising Guide 2024 – North America Thought leadership: This year’s CTV guide looks at how the CTV market is developing, what’s working, and which developments are shaping the industry.
- Ad industry acquisitions are beginning to heat up In the news: The industry experienced a flurry of M&A activity last month, including mobile ad-tech company Verve acquiring Jun Group for $185 million.
Verve Reviews
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