Aarki

Aarki helps companies grow and re-engage their mobile users, using machine learning (AI), data, and large global reach.

Key Features

Unmatched Scale

5 global data centers with 5M+ queries per second capacity
All major ad exchanges are integrated and all ad formats are supported
High find rate (% of users in the audience list found in bid stream)
High touch rate (% of users found that see the retargeting creative)
Aarki is reactivating 25K+ users daily for our largest customers
Acquiring 70K+ users daily for our largest customers

Proven Performance

Purchase, Sale, and ROI optimization
Sophisticated segmentation of users based on in-app events
Real-time suppression of reactivated users
Achieve down-funnel KPIs for events like registration, sale, and purchase
Recognized in the industry as a leading mobile performance DSP

Creative Automation

Deep repository of creative learnings
Hyper-personalized creative based on user attributes
Dynamic creative with product feed
Creative localization for 26 languages

Careers

Find out more about our latest opportunities on our Careers page

Aarki Services

User Acquisition
Retargeting
Creative Optimization
Machine Learning
Proprietary Data

Office Locations

HEADQUARTERS

San Fransisco

United States

Bangalore

India

Beijing

China

Lisbon

Portugal

London

United Kingdom

Manila

Philippines

Munich

Germany

Seoul

South Korea

Tel Aviv

Israel

Tokyo

Japan

Yerevan

Armenia

Hanoi

Vietnam

Aarki Data

Founded:	2010
Employees:	101 - 200

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Aarki Info

Types:	DSPs, Retargeting
Ad Formats:	Banners, Native, Video
Models:	CPM
Trading Models:	Managed Service

Aarki Insights

Understanding targeting, objectives and KPIs of mobile advertising campaigns Posted on September 22, 2022 Aarki If you are still in the early stage of testing your retargeting approach and haven’t figured....
Success factors behind acquiring new users for your casual and social casino apps Posted on July 05, 2022 Below are Aarki’s tried and tested creative strategies for social casino and casual apps.

Articles from the Aarki blog:

Beat the 4 Bosses Holding Back Your App’s Growth This blog is a tactical recap of the session delivered by Avi Das, CRO at Aarki, at App Growth Summit Berlin 2025. Welcome to Level 2025. You spawn with a ...
Outsmart Signal Loss With Full-Funnel Firepower It’s not just a needle in the haystack anymore. Now the needle’s invisible, and the clock’s ticking. Why you should listen Most conversations about mobile growth focus on what to ...
Build a Leaner Growth Stack With a Privacy Backbone Signals cut down, marketing stacks bloated. How to trim waste and skim across privacy hurdles? Why you should listen Everyone’s reacting to privacy. Aman Sareen says we need to build ...
The Ultimate Guide to Mobile App User Acquisition Strategy in 2025 Over 5 million apps on the App Store and Google Play Store are vying for user attention, even as downloads declined by 2.3%. Budgets are shifting. More and more, it’s ...
AI That Hits the Right Notes: How Aarki’s Encore Orchestrates Powerful Marketing Marketers Get Superpowers, Creative Gets Smarter, Campaigns Get Faster Why you should listen Performance marketing has reached the boss level. Time to grab your AI supersuit. Wangxin Li, VP of ...

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