Programmatic Advertising Networks

Updated: January 27, 2023

Programmatic advertising is advertising conducted using software; it increases its efficiency and generated revenues by automating the process of connecting publishers inventory with advertisers needs to reach a specific audience.

It includes both real-time bidding when advertisers bid for impressions in mobile or desktop publishers inventory and buying ad impressions in advance from specific publishers. Over time programmatic advertising is replacing all aspects where manual intervention was necessary.

How programmatic mobile advertising works

Source: Cardinal Digital Marketing

Programmatic mobile advertising benefits

In the world of programmatic advertising, SSPs help to support mobile publishers and their inventories by selling their space through an ad exchange. DSPs, (Demand Side Platforms), on the other side, find the best ad inventory and the highest bidder wins that space – this could be on a website or inside a mobile app.

The key benefit of SSPs, other than giving mobile publishers more control over their inventory, is that they can achieve a high fill rate, so mobile ad space that could be used isn’t wasted. In theory, everyone wins in this setup, with advertisers also getting quality inventory for their campaigns.

Programmatic advertising benefits include:

  • Sells mobile ad impressions for the highest price possible
  • Connects to a considerable variety of different mobile advertisers
  • Mobile publishers can set their prices and have more control over their space

Below we’ve listed the best mobile programmatic networks so you can get up and running without fuss.

List of programmatic ad platforms

Appska

The best flow of target users for your app!

10
(5 votes)
(5) REVIEWS
Employees
10-50
Our team of professionals has its own programmatic Ad Platform that can provide you 500,000 paid events worldwide monthly.

Mooko Media

Discover Your Perfect Partner

10
(1 vote)
(1) REVIEWS
Employees
10-50

Doble Via Latam was born in 2004, with VAS services and in 2011 thinking about advertisers needs, we started with mobile advertising business. Positioned at an international level we have vast experience in mobile and video advertising business.

Learn more about Doble Via Latam

3.14 Mobitech

Mobile Advertising the way it should be

10
(3 votes)
(3) REVIEWS
FoundedEmployees
2013101 - 200

Remerge

Your partner for real app growth

10
(2 votes)
(2) REVIEWS
FoundedEmployees
2014101 - 200
...demand-side-platform (DSP) that helps performance marketers drive revenue and retention from high-value app users with programmatic in-app ads.

[masterslider alias=\"ms-remerge-1\"] Remerge is an independent demand-side-platform (DSP) that helps performance marketers drive revenue and retention from high-value app users with programmatic in-app ads.

Learn more about Remerge

ADxAD

pop, banners, native, member’s area traffic

10
(1 vote)
(1) REVIEWS
Employees
10-50

Aragon Premium

The Fastest Growing Mobile Marketing Agency

10
(11 votes)
(11) REVIEWS
Employees
10-50
...and paid social advertising, influencer marketing, content marketing, direct carrier partnerships, programmatic advertising, and loyalty and rewards programs.

Aragon Premium is a mobile app marketing agency that focuses on cost-per-acquisition marketing. They offer a range of services, including display and paid social advertising, influencer marketing, content marketing, direct carrier partnerships, programmatic advertising, and loyalty and rewards programs.

Learn more about Aragon Premium

Certis Media

Programmatic DSP - DMP solutions

10
(2 votes)
(2) REVIEWS

Sovrn

We Empower Independent Voices

(0) REVIEWS

Sovrn is an advertising technology company that provides Meridian solution – an ad server for publishers. The company’s mission is to help publishers to increase their revenue, get insights for their audience and comprehensive reporting on their ad campaigns, as well as acquire more knowledge about effective monetization. Meridian ad server provides a suite of advertising tools for display, mobile and video advertising.

  • Key Features: header bidding, VPAID and VAST video support, OnScroll InView ads, integration with all major advertising buyer worldwide
  • Tagline: Insights, audience access and advertising solutions that publishers can profit from.
  • Platforms: iOS, Android, Web
Learn more about Sovrn
SpotX ad server featuresprogrammatic infrastructure, data enablement, and monetization solutions for OTT, outstream, and addressable....

Spotx is the leading global video advertising platform that enables media owners and publishers to monetize premium content across desktop, mobile and connected TV devices. SpotX ad server features programmatic infrastructure, data enablement, and monetization solutions for OTT, outstream, and addressable TV. It gives media owners and publishers the control, transparency, and actionable insights needed to understand buyer behavior, manage access and pricing, and maximize revenue.

With best-in-class tech purpose-built for video, SpotX’s holistic, brand-safe solution is employed by some of the largest media owners and publishers in the world including fuboTV, Microsoft Casual Games, Newsy, Samba TV, Sling TV, Vudu and partners with a variety of different companies within the digital video ecosystem including comScore, DoubleVerify, Integral Ad Science, JW Player, MediaMath, MOAT, Nielsen, Oracle, and more.

  • Key Features: works with OTT, addressable TV
  • Tagline: Online Video Advertising Platform
  • Platforms: iOS, Android and Mobile Web.
Learn more about SpotX

Google Ad Manager (formerly known as DoubleClick for Publishers) is an ad server from Google for web and mobile app publishers. It supports video (from TV to short-form ad in apps), native and custom ad formats, provides unified control panel for multiple ad sources, powerful insights and brand safety.

Learn more about Google Ad Manager

OpenX

Powering People‑Based Marketing Across the Open Web

(0) REVIEWS

OpenX is the world’s largest advertising technology company. OpenX online advertising marketplace is built on the principles of the open web.

With  OpenAudience™, publishers gain insights about their audience to be able to respect their privacy, build deeper understanding of people who interact with their ads and access custom audience profiles, built from OpenAudience data base.

On the advertising side, marketers can use OpenAudience™ to plan and buy with ease and performance on every screen across the open web. This is the tool for marketers to find the right person to approach with an ad, showcase their brand and hit their KPIs.

Learn more about OpenX

Adelphic

A Demand-Side Platform For An Omnichannel World

(0) REVIEWS

Adelphic is a one of the leading people-based cross-channel demand-side platforms.  It provides an enterprise-ready self-service software solution for agencies, brands and other large media buyers to make meaningful engagements with consumers across all devices and formats. The company’s platform is fully RTB-enabled and delivers global scale through access to all leading inventory providers. Adelphic’s technology overcomes the limitations of user identification across all digital devices, yielding rich, nuanced portraits of real people, instead of cookies. Adelphic is owned by Viant, a subsidiary of Time Inc. (NYSE:TIME).

  • Highlights: the only subscription based DSP on the market, Viant’s people-based device graph powered by our 1st party data, ML
  • Featured in an Index: n/a
Learn more about Adelphic
FoundedEmployeesRevenuesSocialTraffic
201351-200---
Jampp is a programmatic advertising platform used by the most ambitious companies to accelerate their mobile businesses. Founded....

Jampp unlocks programmatic advertising to drive incremental performance. A demand-side platform (DSP) at heart, Jampp leverages unique contextual and behavioral signals to deliver customers and in-app purchases through programmatic user acquisition and retargeting. We simplify programmatic growth for some of the biggest names in mobile.

  • Services: User Acquisition, App retargeting, Lift measurement, Geolocated ads, Dynamic Creative Optimization (DCO), Dynamic Product Ads, Predictive Bidding
  • Tagline: Unlock new growth

 

Learn more about Jampp

Bucksense

Redefining digital success

(0) REVIEWS
Bucksenseis the programmatic platform for digital marketers, launched in 2012 in Madrid, Spain.

Bucksense is the programmatic platform for digital marketers, launched in 2012 in Madrid, Spain. The company’s DSP solution operates across five channels – Display, Native, Video, Mobile and Desktop. With Bucksense, marketers ad campaigns data is collected and analyzed every hour, as well as a bidding strategy is being automatically updated.

  • Highlights: provides access to more than 18 ad exchanges, retargeting, hyper targeting, multiple device and format optimization, Native Video format supply, proprietary Responsive Ad units, Rewarded Video self-serve early adopter, connects from 18 to 70+ ad exchanges, PMP deals, serves 350 agencies
  • AppsFlyer Performance Index: n/a
  • Tagline: In-house marketing, done right.
Learn more about Bucksense

StackAdapt

How Agencies Thrive.

(0) REVIEWS
StackAdapt isa Toronto, Canada-based programmatic native advertising platform that provides both self-serve and hosted DSP solution for advertisers.....

StackAdapt is a Toronto, Canada-based programmatic native advertising platform that provides both self-serve and hosted DSP solution for advertisers. Among platform’s distinctive features its easy-to-use interface, Machine Leaning algorithms that power its efficiency, real-time campaign optimization, intent-based targeting and retargeting capabilities, state-of-the-art fraud detection, transparent user data & inventory, award-winning customer support and no monthly minimums.

  • Highlights: native advertising, advanced targeting & retargeting capabilities, Machine Learning algorithms
  • AppsFlyer Performance Index: n/a
  • Tagline: The #1 programmatic native advertising platform
Learn more about StackAdapt

Xandr is online advertising platform from AT&T. Leveraging multi-generational legacy of AT&T, the company provides a premium platform for advertisers and publishers looking to reach specific audiences at scale in brand-safe environments all through a powerful, unified platform. What gives Xandr a competitive advantage is a combination of data insights, premium content, powerful technology, and scaled direct-to-consumer distribution.

Learn more about Xandr

Adobe Advertising Cloud

One demand-side platform to rule them all.

(0) REVIEWS
The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home....

 

Adobe Advertising Cloud is a global cross-channel advertising platform from Adobe for brands and agencies to plan, buy, measure and optimize their ad campaigns. As an independent demand-side platform (DSP), Adobe Media Optimizer provides brand marketers with integration with the world’s best targeting, reporting and inventory partners. The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home channels with a single dashboard.

  • Highlights: programmatic ad campaigns capabilities that cover desktop, mobile, TV and offline out-of-home channels on a single platform and on a big scale
  • AppsFlyer Performance Index: n/a
  • Tagline: One demand-side platform to rule them all.
Learn more about Adobe Advertising Cloud
FoundedEmployeesRevenuesSocialTraffic
201251-200---

 

Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform. The Company’s User Acquisition platform unifies more than 600 media sources under one dashboard including Google, TikTok, Samsung premium inventory and much more.

  • Business Models – Choose your preferred business model CPC/CPI/CPO/CPE/CPA
  • Fraud – Detection as part of the platform, adding you an extra layer of safety
  • Measurement – integrated to all major 3rd party mobile measurement solutions
  • Cost-efficiency – Save countless resources by managing all campaigns under one screen
  • Data Play – Enjoy machine decisions based on more than 500Million data points a day
Learn more about Zoomd

Bidease

#1 DSP for mobile app marketers

10
(3 votes)
(3) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201650-100 -3k+-
Our risk-free programmatic performance solutions help the world’s biggest brands and developers achieve their performance....

 

Bidease is a mobile DSP platform for mobile marketers. Its built on a foundation of proprietary programmatic advertising technology, Machine Learning, and first party data. Bidease team optimizes campaigns across all major mobile formats for desired post-install behaviors at no risk to its clients’ bottom line.

  • Mobile platforms: iOS, Android, Mobile Web
  • Campaign types: CPI, CPA, CPM
  • Ad formats supported: Banners, Interstitial, Native, Rewarded Video, Video
  • Targeting: Carrier, Device, Gender, Geo, Interests, IP, OS
  • Key Markets: global
Learn more about Bidease

Appska

The best flow of target users for your app!

10
(5 votes)
(5) REVIEWS
Employees
10-50
Our team of professionals has its own programmatic Ad Platform that can provide you 500,000 paid events worldwide monthly.

Mooko Media

Discover Your Perfect Partner

10
(1 vote)
(1) REVIEWS
Employees
10-50

Doble Via Latam was born in 2004, with VAS services and in 2011 thinking about advertisers needs, we started with mobile advertising business. Positioned at an international level we have vast experience in mobile and video advertising business.

Learn more about Doble Via Latam

3.14 Mobitech

Mobile Advertising the way it should be

10
(3 votes)
(3) REVIEWS
FoundedEmployees
2013101 - 200

Remerge

Your partner for real app growth

10
(2 votes)
(2) REVIEWS
FoundedEmployees
2014101 - 200
...demand-side-platform (DSP) that helps performance marketers drive revenue and retention from high-value app users with programmatic in-app ads.

[masterslider alias=\"ms-remerge-1\"] Remerge is an independent demand-side-platform (DSP) that helps performance marketers drive revenue and retention from high-value app users with programmatic in-app ads.

Learn more about Remerge

ADxAD

pop, banners, native, member’s area traffic

10
(1 vote)
(1) REVIEWS
Employees
10-50

Aragon Premium

The Fastest Growing Mobile Marketing Agency

10
(11 votes)
(11) REVIEWS
Employees
10-50
...and paid social advertising, influencer marketing, content marketing, direct carrier partnerships, programmatic advertising, and loyalty and rewards programs.

Aragon Premium is a mobile app marketing agency that focuses on cost-per-acquisition marketing. They offer a range of services, including display and paid social advertising, influencer marketing, content marketing, direct carrier partnerships, programmatic advertising, and loyalty and rewards programs.

Learn more about Aragon Premium

Certis Media

Programmatic DSP - DMP solutions

10
(2 votes)
(2) REVIEWS

Sovrn

We Empower Independent Voices

(0) REVIEWS

Sovrn is an advertising technology company that provides Meridian solution – an ad server for publishers. The company’s mission is to help publishers to increase their revenue, get insights for their audience and comprehensive reporting on their ad campaigns, as well as acquire more knowledge about effective monetization. Meridian ad server provides a suite of advertising tools for display, mobile and video advertising.

  • Key Features: header bidding, VPAID and VAST video support, OnScroll InView ads, integration with all major advertising buyer worldwide
  • Tagline: Insights, audience access and advertising solutions that publishers can profit from.
  • Platforms: iOS, Android, Web
Learn more about Sovrn
SpotX ad server featuresprogrammatic infrastructure, data enablement, and monetization solutions for OTT, outstream, and addressable....

Spotx is the leading global video advertising platform that enables media owners and publishers to monetize premium content across desktop, mobile and connected TV devices. SpotX ad server features programmatic infrastructure, data enablement, and monetization solutions for OTT, outstream, and addressable TV. It gives media owners and publishers the control, transparency, and actionable insights needed to understand buyer behavior, manage access and pricing, and maximize revenue.

With best-in-class tech purpose-built for video, SpotX’s holistic, brand-safe solution is employed by some of the largest media owners and publishers in the world including fuboTV, Microsoft Casual Games, Newsy, Samba TV, Sling TV, Vudu and partners with a variety of different companies within the digital video ecosystem including comScore, DoubleVerify, Integral Ad Science, JW Player, MediaMath, MOAT, Nielsen, Oracle, and more.

  • Key Features: works with OTT, addressable TV
  • Tagline: Online Video Advertising Platform
  • Platforms: iOS, Android and Mobile Web.
Learn more about SpotX

Google Ad Manager (formerly known as DoubleClick for Publishers) is an ad server from Google for web and mobile app publishers. It supports video (from TV to short-form ad in apps), native and custom ad formats, provides unified control panel for multiple ad sources, powerful insights and brand safety.

Learn more about Google Ad Manager

OpenX

Powering People‑Based Marketing Across the Open Web

(0) REVIEWS

OpenX is the world’s largest advertising technology company. OpenX online advertising marketplace is built on the principles of the open web.

With  OpenAudience™, publishers gain insights about their audience to be able to respect their privacy, build deeper understanding of people who interact with their ads and access custom audience profiles, built from OpenAudience data base.

On the advertising side, marketers can use OpenAudience™ to plan and buy with ease and performance on every screen across the open web. This is the tool for marketers to find the right person to approach with an ad, showcase their brand and hit their KPIs.

Learn more about OpenX

Adelphic

A Demand-Side Platform For An Omnichannel World

(0) REVIEWS

Adelphic is a one of the leading people-based cross-channel demand-side platforms.  It provides an enterprise-ready self-service software solution for agencies, brands and other large media buyers to make meaningful engagements with consumers across all devices and formats. The company’s platform is fully RTB-enabled and delivers global scale through access to all leading inventory providers. Adelphic’s technology overcomes the limitations of user identification across all digital devices, yielding rich, nuanced portraits of real people, instead of cookies. Adelphic is owned by Viant, a subsidiary of Time Inc. (NYSE:TIME).

  • Highlights: the only subscription based DSP on the market, Viant’s people-based device graph powered by our 1st party data, ML
  • Featured in an Index: n/a
Learn more about Adelphic
FoundedEmployeesRevenuesSocialTraffic
201351-200---
Jampp is a programmatic advertising platform used by the most ambitious companies to accelerate their mobile businesses. Founded....

Jampp unlocks programmatic advertising to drive incremental performance. A demand-side platform (DSP) at heart, Jampp leverages unique contextual and behavioral signals to deliver customers and in-app purchases through programmatic user acquisition and retargeting. We simplify programmatic growth for some of the biggest names in mobile.

  • Services: User Acquisition, App retargeting, Lift measurement, Geolocated ads, Dynamic Creative Optimization (DCO), Dynamic Product Ads, Predictive Bidding
  • Tagline: Unlock new growth

 

Learn more about Jampp

Bucksense

Redefining digital success

(0) REVIEWS
Bucksenseis the programmatic platform for digital marketers, launched in 2012 in Madrid, Spain.

Bucksense is the programmatic platform for digital marketers, launched in 2012 in Madrid, Spain. The company’s DSP solution operates across five channels – Display, Native, Video, Mobile and Desktop. With Bucksense, marketers ad campaigns data is collected and analyzed every hour, as well as a bidding strategy is being automatically updated.

  • Highlights: provides access to more than 18 ad exchanges, retargeting, hyper targeting, multiple device and format optimization, Native Video format supply, proprietary Responsive Ad units, Rewarded Video self-serve early adopter, connects from 18 to 70+ ad exchanges, PMP deals, serves 350 agencies
  • AppsFlyer Performance Index: n/a
  • Tagline: In-house marketing, done right.
Learn more about Bucksense

StackAdapt

How Agencies Thrive.

(0) REVIEWS
StackAdapt isa Toronto, Canada-based programmatic native advertising platform that provides both self-serve and hosted DSP solution for advertisers.....

StackAdapt is a Toronto, Canada-based programmatic native advertising platform that provides both self-serve and hosted DSP solution for advertisers. Among platform’s distinctive features its easy-to-use interface, Machine Leaning algorithms that power its efficiency, real-time campaign optimization, intent-based targeting and retargeting capabilities, state-of-the-art fraud detection, transparent user data & inventory, award-winning customer support and no monthly minimums.

  • Highlights: native advertising, advanced targeting & retargeting capabilities, Machine Learning algorithms
  • AppsFlyer Performance Index: n/a
  • Tagline: The #1 programmatic native advertising platform
Learn more about StackAdapt

Xandr is online advertising platform from AT&T. Leveraging multi-generational legacy of AT&T, the company provides a premium platform for advertisers and publishers looking to reach specific audiences at scale in brand-safe environments all through a powerful, unified platform. What gives Xandr a competitive advantage is a combination of data insights, premium content, powerful technology, and scaled direct-to-consumer distribution.

Learn more about Xandr

Adobe Advertising Cloud

One demand-side platform to rule them all.

(0) REVIEWS
The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home....

 

Adobe Advertising Cloud is a global cross-channel advertising platform from Adobe for brands and agencies to plan, buy, measure and optimize their ad campaigns. As an independent demand-side platform (DSP), Adobe Media Optimizer provides brand marketers with integration with the world’s best targeting, reporting and inventory partners. The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home channels with a single dashboard.

  • Highlights: programmatic ad campaigns capabilities that cover desktop, mobile, TV and offline out-of-home channels on a single platform and on a big scale
  • AppsFlyer Performance Index: n/a
  • Tagline: One demand-side platform to rule them all.
Learn more about Adobe Advertising Cloud
FoundedEmployeesRevenuesSocialTraffic
201251-200---

 

Zoomd is dedicated to helping advertisers and publishers achieve their key performance indicators (KPIs) through a patented, performance-based advertising platform. The Company’s User Acquisition platform unifies more than 600 media sources under one dashboard including Google, TikTok, Samsung premium inventory and much more.

  • Business Models – Choose your preferred business model CPC/CPI/CPO/CPE/CPA
  • Fraud – Detection as part of the platform, adding you an extra layer of safety
  • Measurement – integrated to all major 3rd party mobile measurement solutions
  • Cost-efficiency – Save countless resources by managing all campaigns under one screen
  • Data Play – Enjoy machine decisions based on more than 500Million data points a day
Learn more about Zoomd

Bidease

#1 DSP for mobile app marketers

10
(3 votes)
(3) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
201650-100 -3k+-
Our risk-free programmatic performance solutions help the world’s biggest brands and developers achieve their performance....

 

Bidease is a mobile DSP platform for mobile marketers. Its built on a foundation of proprietary programmatic advertising technology, Machine Learning, and first party data. Bidease team optimizes campaigns across all major mobile formats for desired post-install behaviors at no risk to its clients’ bottom line.

  • Mobile platforms: iOS, Android, Mobile Web
  • Campaign types: CPI, CPA, CPM
  • Ad formats supported: Banners, Interstitial, Native, Rewarded Video, Video
  • Targeting: Carrier, Device, Gender, Geo, Interests, IP, OS
  • Key Markets: global
Learn more about Bidease

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