TrafficGuard

#1 ad fraud prevention for brands, networks and agencies

10
(2 votes)
(2) REVIEWS
10
(2 votes)
(2) REVIEWS

TrafficGuard detects, mitigates and reports on digital ad fraud before it hits your advertising budget. Sitting within the advertising journey, TrafficGuard analyses impressions, clicks, conversions and events to mitigate ad fraud at its earliest reliable detection. Our proactive approach keeps your performance data clean, and helps you scale and optimise your advertising confidently.

No more aggressive blacklists hidden in black boxes. TrafficGuard is surgical by nature, relying on statistical invalidation rather than blanket blocking. Our surgical approach mitigates false positives and protects your valid traffic. Transparency is at the heart of our platform, giving you clear reasons for every invalidated engagement; and also enabling you to give agencies and traffic sources access to reporting on their traffic. This drives your advertising performance by helping your supply chain to optimise campaigns in real time rather than wasting time sending spreadsheets and manually reconciling media volumes.

TrafficGuard is trusted to protect ad spend of leading global businesses including super-apps Rappi and GoJek; major game developer, Glu Mobile; mobile ad agency, MUV; and eCommerce giants Bukalapak and Centauro.
Founded in 2015, TrafficGuard is a subsidiary of Australian Securities Exchange listed, Adveritas Limited (ASX: AV1) with global operations.

Learn more about TrafficGuard’s comprehensive ad fraud protection at trafficguard.ai

Key features:

  • Triple layered fraud protection
  • Blocking fraud and invalid traffic at the impression, click and event levels
  • Granular reporting and transaction level exports
  • Dedicated reporting for traffic suppliers to drive optimization
  • Machine learning trained to find and validate new fraud tactics as they emerge

TrafficGuard Data

Founded:2018
Employees:11-50
Revenues:-
Social Presence:534
Website Traffic:-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

TrafficGuard Info

Types:Ad Fraud Detection Tools
Ad Formats:-
Models:-
Trading Models:-
TrafficGuard News
TrafficGuard Insights
Latest Tweets from TrafficGuard:
  • TrafficGuardAI

    The key trends that will shape #adtech in 2021, in light of the changes around privacy and regulations. Article by… https://t.co/1FMkjnFev5

    Retweet Reply Favorite (about 2 days ago)
  • TrafficGuardAI

    RT @Adweek: In 2021, regulations will continue to shape ad tech, the presence of ad fraud will continue to drain ad budgets and marketers w…

    Retweet Reply Favorite (about 2 days ago)
  • TrafficGuardAI

    With TrafficGuard, @Altrooz is able to confidently scale its client campaigns with more and more traffic sources -… https://t.co/u5hGry3S6w

    Retweet Reply Favorite (about 4 days ago)
  • TrafficGuardAI

    "The days of targeting users based on their behaviour and information shared across sites are numbered." COO,… https://t.co/IE7FP1mU8T

    Retweet Reply Favorite (about 13 days ago)
  • TrafficGuardAI

    Thank you for your support in 2020. We look forward to helping many more businesses fight fraud and grow with confi… https://t.co/Rs6obj1wdW

    Retweet Reply Favorite (about 23 days ago)
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