mFilterIt is a pioneer in the detection and prevention of ad fraud in apps. Trusted by accredited marketers across the globe, their solutions are powered by the capabilities of AI, ML, and data science. On a mission to bring trust & transparency to the digital advertising world, mFilterIt has helped 500+ clients across 15 countries. With their full-funnel approach and log-level fraud data, they have saved $400+ million for businesses and enabled them to make informed marketing decisions.
Key features
- Machine learning-based algorithm to track repeat users, fake devices
- Detects installs/events from blacklisted IPs, Bots & compromised devices
- Tracks characteristics of individual devices for authenticity
- Checks data patterns of each event to detect behavioral aspects
Schedule a call with mFilterIt.
mFilterIt Features & Services
Features
- App FilterX
- Web FilterX
- Lead FilterX
- Programmatic FilterX
Services
- Ad Traffic Validation
- Brand Hygiene Protection
- eCommerce Competitive Analysis
- Mobile Identity Solution
Team
Amit Relan
Amit Relan co-founded mFilterIt with a vision of bridging the TRUST deficit which exists among stakeholders in digital advertising. Since then, the organization has been on an exciting journey of creating a reputed and authentic third-party brand ‘mFilterIt’ which neutrally validates the impact created through digital campaigns.
Office Locations
2nd floor, Sector 125
Noida, Uttar Pradesh 201313
India
Paras Downtown Centre, 5th Floor
Golf Course Rd, Sector 53
Gurugram, Haryana 122003
India
Internet City Building 10 - Al Sufouh - Al Sufouh 2
Dubai
United Arab Emirates
mFilterIt Data
Founded: | - |
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Employees: | 201-500 |
Revenues: | - |
Social Presence: | - |
Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
mFilterIt Info
Types: | Ad Fraud |
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Ad Formats: | - |
Models: | - |
Trading Models: | - |
On this auspicious occasion of Raksha Bandhan, we promise to carry on the bond of safety & security to help you gro… https://t.co/YdWyrY7M1E
(about 23 hours ago)
A glimpse from the "Coffee with Founders" session. This session covers things that aren't just part of employees'… https://t.co/IrBbenZjDI
(about 1 day ago)
Impersonation scams pose a significant risk to customers and businesses. Check out our blog post to learn more:… https://t.co/D32C9WFFTf
(about 2 days ago)
⚠️Your app is in danger! If your app is seeing high installs but low conversions, it's time to take the right act… https://t.co/HHjbbHFlGx
(about 2 days ago)
RT @CampaignME: .@mFilterIt's Debsena Chakraborty explains how fraudsters can target the gaming community and what you can do to stop them.…
(about 3 days ago)
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Top Ad Fraud Detection Companies (2022) Posted by Pia Subramaniam Top Ad Fraud Detection CompaniesmFilterItAd fraud preventionAd traffic validationMobile identity solutionsView morePerformcbCustomer....