Collectcent is a performance driven Adtech Company with expertise in mobile based user acquisition. They help Advertisers acquire high quality engaging users globally through in-app, display and video advertising on CPM and CPI business models. Delivering over 3.5 Bn+ impressions and 400K+ install acquisitions per day for their demand stack partners which consists of a mix of Advertisers and Agencies across APAC, North America and Europe.
They measure the quality of their inventory, not by the huge volumes they deliver, but with the post-acquisition user engagement metrics such as registrations, in-app purchase, reaching the next level in a game, and more.
Backing their AI & big data technology is a team of over 200 people across Canada, Israel, Singapore, China & India.
Sonia Singh is the Co-founder & Director for Business strategy at Collectcent. She passionately drives the business growth by syncing value chain of planning and execution through sales, marketing, strategy, and resource management along with the dynamic team at Collectcent which grew over to 200 people’s team in last couple of years.
As an alumnus of IIM-Trichy & AIMK Kolkata and with over 13 years of strategic business management experience in the Branding, Advertising & Tech industry, she has led large cross-functional teams & managed multi-faceted projects to drive revenue for companies like Real Networks and HCL Technologies and a host of global clients.
Along with this she dons quite some hats as a proud mom and a social activist. Sonia engages in social projects addressing child and women development. She is a passionate entrepreneur and cherishes coaching early-stage entrepreneurs with required personal and business skills. An avid traveller, Sonia preaches and practices in making the world a better place!
Gurugram, Bangalore, Israel, Canada, China, Jakarta (Indonesia)
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
|Platforms:||Android, Desktop, HTML5, Mobile Web, Windows Phone|
|Key Markets:||Asia, Canada, India, UK, USA|
|Types:||Mobile Ad Network, Mobile DSP, SSP|
|Models:||CPA, CPC, CPI|
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