Find mobile ad networks that will allow you to run ad campaigns to reach Australian mobile users. According to IAB the mobile market in Australia is rising, demonstrating year-over-year double-digit growth, with more than 50% of ads being displayed on mobile devices and video ads holding about 30% of the total display market. In Q1 2017 advertisers in Australia spent $653 million, up 29% YOY. By targeting mobile users in Australia, app advertisers in North America can reach out English-speaking population with their ads in less competitive environment than they would in United States. The number of Australians that go online via their smartphones went up from 16 million in 2015 to 17 million in 2017, this is 68% of the Australian population that currently is about 25 million.
List of Australian ad companies