CPC, or cost-per-click, is a business model that requires an advertiser to pay a publisher each time an ad was clicked inside the publisher’s inventory.
Here are some CPC offers along with their platform and country below.
|Admob||US||High, especially on Android, rewarded video: $23|
|Admob||US||iOS rewarded video: $16|
|Admob||India||Android rewarded video: $0.84|
|Admob||India||iOS rewarded video: $1.18|
|Google AdSense||US||$20 and above – but only with link unit ads|
Reddit adds app install and Conversion Pixel mobile ad options Posted on February 19, 2019 by Anne Freier The extensions build on Reddit’s previous ad offering – the CPC ad, which it launched a few weeks ago.
Clicks and ad spend are up during 2018 holiday shopping events Posted on December 04, 2018 by Anne Freier The disparity between clicks and ad spend shows that CPCs have increased signalling larger competition for advertisers.
Adjust launches improved version of mobile benchmarking tool Posted on November 13, 2018 by Anne Freier ...Click Through Rate (CTR), Conversion Rate from Click to Install, Cost per Mille (CPM), Cost per Click (CPC), Distribution of Fraud Types.
Mobile advertising now makes up 92% of Facebook's ad revenue Posted on November 01, 2018 by Anne Freier CPCs are also higher on Instagram ($0.
Anuj Khanna Sohum talks about how data powers contextual mobile marketing Posted on October 23, 2018 by Artyom Dogtiev
Instagram represents 20% of total ad expenditure on Facebook Posted on July 23, 2018 by Anne Freier ...the Marin Software data revealed that global search spend grew 13% driven by click volumes and higher CPCs.
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