App Marketplace Guide
Mobile apps have been instrumental for companies operations of all sizes, ranging from a small family business shop to a big corporation. A mobile app building process involves multiple kinds of services to support an app throughout its lifecycle. In our App Marketplace directory we list companies that present the following categories – App Analytics, App Builders, App Monetization, App Store Optimization, Mobile Marketing, Push Notifications and User Acquisition.
This category contains companies that offer app developers mobile app analytical tools to measure app KPIs like number of downloads, monthly active users, sessions duration and more. They also may provide app analytical services on top of their app marketing automation tools set.
These companies provide a cloud-based mobile app development service to build apps with ready-to-use templates. It also hosts companies that help developers with multiple SDK implementation, selling their app code, cross-platform development, localization and more. These app builders cover both consumer and enterprise app development sector.
The lack of app marketing expetise leads to a problem many mobile app developers struggle with – app monetization. Developers have knowledge of coding but don’t know how to market apps. The companies in this category aim to help developers to actually make money with their apps via advertising.
For any mobile app to be succesfull, its visability on an app store, how many its potential users can actually find, is vital. A kind of company that helps app developer to connect their apps more efficiently with their users specifically on app stores called an App Store Optimization company. Such companies offer tools to track and improve mobile apps ranking on app stores for specific keywords.
In this category we’ve gathered a range of marketing companies that help app developers with a different aspects of their apps marketing. Specifically app installs generation, promotion, user acquisition, app store optimization, PR, reviews, marketing strategy and more.
One of the best app marketing tactics to reduce mobile app users churn is to utilize push notifications. The companies listed in this category provide not only a platform for direct communication with app users but consult on specific tactics to maximize its efficiency.
Any mobile app success is fundementally influenced by how many users have discovered, installed and actually using it. This category presents companies that help app developers with all these aspects.