The Role of “The Product” in your App Growth Strategy

Often times, as we think about the growth of our products, we get so caught up in the primary strategies and KPIs of our industry that we lose sight of one of the key reasons people pay for something: The Product

In this session from APS NYC, Andrew Rauner of Dow Jones talks about how to pair various traditional growth strategies with actual, tangible, core product improvements that will be a delight to your customer base, and your product counterparts.

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