This group of experts includes:
✅Julia Dalzhenkava, TikTok's Senior Product Manager for App Ads and Measurement
✅Savannah Smith, TikTok's head of apps and services
✅Bolt's Performance Marketing Manager, Anastassia Tsarenko
In today's ever-changing digital landscape, it is imperative to adjust to the shifting requirements and behaviours of consumers. The consumer journey is no longer linear, so it's critical for businesses to be present in settings where a range of interested parties are present. Come explore with us how TikTok's entertainment ecosystem is generating complete funnel effect to support app customers in becoming adaptable in the demanding world of today.