Native Ads Guide
Native ads are very popular ads. As the name suggests, they are more native to the experience as a whole, meaning less intrusion and more engagement from users.
Native ads example (Source: Marketing Land)
Native Ads eCPMs
Here are some of the biggest native ads offers along with their platform and country below.
|Taboola||US||Rates around 0.30 cents to $5|
|RevContent||US||Around 0.70 cents to $1|
|Content.ad||US||Good performance from US (and EU traffic). Rates: $3 and above|
|Adnow||US||The CPC for US traffic: around 4-5 cents|
|Spoutable||US||They perform well for US traffic: above $3|
|MGID||US||Around 30 cents to $2. Asian traffic is lower: 1 cent to 2 cents|
|Outbrain||US||Some of the highest rates out there|
|Facebook Audience Network||US||Around $0.50-$1.00 (international traffic)|
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