In this video, Simon Dawlat from Batch and Julia Roitsch of the BVG Jelbi App, delivered a talk about how to make your app stand out. They talked about the BVG Jelbi app's journey since its launch in 2019. They shared how BVG Jelbi is different from other apps in the MaaS (Mobility as a Service) market. They showcased how BVG Jelbi has multiplied their monthly active users by 5. They shared lessons learned as well as CRM engagement tactics that they have put in place to acquire users and drive growth.