Getting You to Your Next Favorite Song: Audiomack, Onboarding, and the Cold Start Problem

Audiomack have to get users into the app as quickly as possible while simultaneously finding them a song they will like in a fraction of a second.

Christopher Dalla Riva joined us at APS NYC to discuss the various improvements Audiomack have made to their user onboarding flow that not only have led to dramatically higher account creation conversion but have also found people music that they want more quickly.

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