Google Analytics is the analytical platform from Google for both mobile and desktop advertisers, publishers and mobile app developers.
Google provides tight integration of its analytical tool with other products such as AdWords, AdSense, Google Display Network and others. The list of features include data collecting across websites, apps and internet-connected (IoT) devices, data access via mobile app, configurable APIs, email notifications, multiple levels of user access controls and more.
Google Analytics Features
- Customer-centric Measurement
- Improve ROI
- Optimize Marketing Performance
- Analysis & Reporting
Google Analytics Info
App marketers concerned about iOS move to Android Posted on July 12, 2021 by Anne Freer They survey also found that Google Analytics is by far the most used tool to track performance (64%).
Only 3 months before the Google Analytics 4 deadline! 🗓️ Migrate now with these step-by-step videos →… https://t.co/l1sK3bP6Vx(about 21 hours ago)
Custom channel groups are rolling out in Google Analytics 4! Design your own categories, and employ them as dimensi… https://t.co/0VC1ktVKhk(about 4 days ago)
Migrate from Universal Analytics to Google Analytics 4 with this step-by-step guidance from our Product Managers ↓ https://t.co/Fe59eMpEG6(about 7 days ago)
100 days before Universal Analytics standard sunset! ⏱️ Migrate now to Google Analytics 4 and continue measuring… https://t.co/GIxTvAzjOY(about 8 days ago)
📢 You can now create up to 2,000 properties and 400 subproperties in your Google Analytics 4 account →… https://t.co/6ostiO8pY6(about 9 days ago)
Analytics for modern product teams
Google Analytics for Mobile
Measure and optimize mobile apps
Powerful, granular app analytics
We turn consumer data into product advantage.
Digital experiences your customers will love
Mobile and Web Analytics
Google Analytics Reviews
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