Google Analytics is the analytical platform from Google for both mobile and desktop advertisers, publishers and mobile app developers.
Google provides tight integration of its analytical tool with other products such as AdWords, AdSense, Google Display Network and others. The list of features include data collecting across websites, apps and internet-connected (IoT) devices, data access via mobile app, configurable APIs, email notifications, multiple levels of user access controls and more.
Google Analytics Features
- Customer-centric Measurement
- Improve ROI
- Optimize Marketing Performance
- Analysis & Reporting
Google Analytics Info
Google Analytics for mobile apps is shutting down - where should developers move now? Posted on May 23, 2019 by Artyom Dogtiev Google Analytics for Mobile Apps is shutting down.
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