Kochava Inc. is a real-time data solutions company offering leading omnichannel measurement, attribution, and campaign management for data-driven brands and platforms. We empower advertisers and publishers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Kochava unifies all of your data and critical omnichannel solutions into a cohesive system; the foundation for limitless advertiser and publisher tools to help you reach your unique growth goals.
With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, Idaho, the company has offices globally. For more information visit their web site www.kochava.com. Follow Kochava on social media: Facebook, Twitter, and LinkedIn.
Features
- Mobile measurement partner (MMP) services
- Measurement support across mobile, web, CTV, and other platforms
- Omnichannel advertising attribution across paid and owned media
- A/B testing and optimization insights
- Real-time app analytics and reporting
- Deep linking tools
- Ad fraud detection and prevention
- Data management and ETL support
- Cost aggregation, revenue, and ROI measurement
- Multi-touch attribution, marketing mix modeling (MMM), and always-on incremental measurement methodologies
- Outcomes measurement for premium publishers & platforms
- Incremental lift studies
- Advanced measurement for linear TV, out-of-home, and digital out-of-home
News
https://www.searchadsmaven.com/blog/kochava-launches-search-ads-maven/
https://www.kochava.com/blog/kochava-launches-search-ads-maven/
https://www.kochava.com/blog/kochava-integrates-with-search-ads-maven/
https://www.kochava.com/blog/search-ads-maven-partners-with-machine-advertising-in-emea/
Links to blogs
https://www.searchadsmaven.com/blog/apple-search-ads-problem-solving-webinar-qa/
https://www.searchadsmaven.com/blog/how-to-scale-diversify-your-keyword-mix-on-apple-search-ads/
https://www.searchadsmaven.com/blog/boost-your-asa-keyword-strategy-with-generative-ai/
https://www.searchadsmaven.com/blog/search-ads-maven-unveils-new-automation-studio/
https://www.searchadsmaven.com/blog/how-to-optimize-asa-campaigns/
https://www.searchadsmaven.com/blog/apple-search-ads-continues-growth-in-the-wake-of-wwdc-2023/
https://www.searchadsmaven.com/blog/avoid-these-5-mistakes-on-apple-search-ads/
https://www.searchadsmaven.com/blog/search-ads-maven-gains-mmp-integration/
Kochava Features
- All data from your Apple Search Ads account(s)
- Generative AI keyword recommendations
- Full-funnel app engagement data from your mobile measurement partner (MMP)
- Unlimited automation with Automation Studio
- Automated alerting through your preferred communication channels
Kochava Info
Platforms: | Android, BlackBerry, HTML5, iOS, Windows Phone |
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Types: | - |
Groups: | App Analytics, App Marketing, App Store Optimization, Apple Search Ads, Mobile Attribution, Mobile Measurement Partners |
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Winning with privacy-first mobile campaigns: Key insights from Verve webinar Posted on August 20, 2024 by Nayden Tafradzhiyski In last week’s webinar hosted by Business of Apps, experts from Dataseat, Kochava, Verve, and Wavemaker explored the transformative impact of Apple’s AdAttributionKit on mobile....
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23% of marketers on ASA don’t spend on brand protection Posted on November 27, 2024 Kochava Category 1 – Win everything Category 1 are those brands that want to win every impression....
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#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit
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#205: Unlocking app growth with Marketing Mix Modeling with Gary Danks, General Manager for AIM by Kochava The field of app marketing is full of jargon
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#8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine More than two million apps are available in the Google Play store and 1
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