Winning with influencers in a Post-IDFA world

Jidé Maduako, the CEO of Yoke Network, spoke at APS USA (WFH) about the value of influencer content in your campaigns as well as the impact of creator campaigns. He discusses the impacts of privacy restrictions, changes made by Apple, and their effects on influencer marketing. In order to maximize app growth, he emphasizes the value and impact of creative campaigns and influencer content.

 

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