It’s tricky when you have to do UA in a new and very unknown market. In this video, Sun Park shows how Ada Health used influencers successfully, their approaches and tactics and what worked/didn’t when unlocking UA in Tanzania.
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![TikTok Influencer Marketing - The Wave House [case study]](https://i.ytimg.com/vi/vQOAzEwnl7I/mqdefault.jpg)
