OneSignal helps mobile-first companies increase engagement and decrease customer churn through personalized customer messages and journeys without requiring extensive engineering work. The omnichannel messaging platform supports over a million companies in sending 12 billion messages daily across mobile push, web push, email, SMS, and in-app messaging. Today, 20% of new apps in the app store use OneSignal.
OneSignal can be set up in under an hour with less than ten lines of code, enabling customer-facing teams to send messages on the first day. The platform is intuitive and easy to use, saving significant time by unifying your tech stack and eliminating bulky, hard-to-use messaging tools.
OneSignal also enables automation and personalization at scale. The platform integrates with top CRM, analytics, and data platforms to leverage customer data to create personalized messaging journeys. OneSignal has plugins for common publishing platforms, such as Shopify and WordPress, and SDK wrappers for standard iOS and Android programming languages. The platform also has Rest API endpoints to support any tech stack integration, making it easy for marketers and developers to streamline workflows.
Customize Customer Journeys at Scale: OneSignal’s visual customer journey tool guides users through the creation of cross-channel messaging flows specific to their own customers’ lifecycles to improve onboarding, engagement, upsells, retention, and more.
Unify Your Messaging: Centralize your channels to understand who your customers are across channels, and communicate with them cohesively.
Personalize and Segment: Data Tags let apps label users with specific information and send them messages based on (and including) that information through CSV uploads or using one of many data integrations.
Optimize through Testing & Analytics: A/B test message variations to send only the best-performing content to your users, then iterate and improve your messages to drive more engagement. Use built-in analytics to gauge the success of your messaging and build custom conversion events to understand the impact on your business.
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- Omnichannel customer engagement
- Cross-channel customer journeys
- Push notifications
- Customer messaging
- In-app messaging
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Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
|Android, iOS, Mobile Web, Unity
|Platform, Push Notifications
|App Analytics, App Engagement, App Monetization, Customer Engagement, In App Messaging, iOS Push Notifications, Mobile Marketing Automation, Push Notifications, SMS Marketing
Maximizing your ROI: The power of customer retention in uncertain times Posted on July 17, 2023 We leveraged their feedback alongside insights from billions of messages sent daily through OneSignal to come up with effective strategies that can help you transform your LTV.
Guide to understanding mobile user lifetime value (LTV) Posted on July 11, 2023 This post was first published on onesignal.
How to write better CTAs Posted on July 04, 2023 This post was first published on onesignal.
4 Ways to use ChatGPT to enhance your customer engagement strategy Posted on June 13, 2023 " This post was first published on onesignal.
6 Powerful in-app messaging use cases and examples Posted on June 06, 2023 This post was first published on onesignal.
How to leverage initial touchpoints to set customers on a path to success OneSignal’s Megan Patrylak and Claudio Benedikter had a discussion on ways to enhance the onboarding journey for customers in order to boost app development and increase retention
The State of Mobile Messaging 2022 Josh Wetzel, OneSignal’s Chief Revenue Officer, explains his company’s user engagement and customer loyalty approach in this video
#174: Strategies to master retail on mobile with Lexi Sydow Director, Corporate Marketing & Insights at Data.ai How was your shopping this year? How long is your Amazon 2023 Orders list by now? Of course it wasn’t only you and it wasn’t only about Amazon (even though you may justifiably have an impression that it’s always about Amazon 🙂 ) – well, the whole planet went shopping every second on multiple retail apps
#173: The 2023 Customer Engagement Awards with Josh Hollander, Head of Customer Success at OneSignal Now, of course – the reason number one why we all in business is to make money, so we can put food on our table, right? But every once in a while we’re pleasantly surprised when our efforts, our midnight oil burning moments, brainstorms and nail-biting get rewarded
#139: Customer-driven App Development with Josh Wetzel, CRO at OneSignal Look around, wherever you’re listening to this episode, many products you can see have three people associated with them – consumer, marketer, and developer/builder/designer – you get the point
#104: State of Mobile Messaging 2022: Insights from 100B messages with Josh Wetzel, CRO at OneSignal According to Statista, in 2021, daily, emails alone were sent a whopping 320 billion times
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