AdColony

AdColony Info

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  Travel goes mobile: 63% use smartphone when booking Posted on July 29, 2021 by Anne Freer That’s according to a report launched by AdColony.
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  App marketers concerned about iOS move to Android Posted on July 12, 2021 by Anne Freer According to a survey by AdColony, 54% of marketing experts said they were moving toward Android.
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  45% of apps used were games in Q1 2021 Posted on April 07, 2021 by Anne Freer That’s according to new data from AdColony.
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  Majority of mobile games during lockdown were casual games Posted on March 18, 2021 by Anne Freer ...were 218 billion new app downloads, a rise of 7% from the previous year, according to new data from AdColony.
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  Mobile ads during Super Bowl should be funny Posted on January 26, 2021 by Anne Freer THat’s according to new research from AdColony, the mobile ad experts.
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  Only a third of Gen Z identify as mobile gamers but play more than millennials Posted on November 02, 2020 by Anne Freer A new study by AdColony reveals what makes this group special and what mobile and app marketers need to be aware of.
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  Singular announces partners with SKAN Posted on October 13, 2020 by Anne Freer ....
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  mobyaffiliates releases research on Top Mobile Ad Servers 2017 Posted on October 31, 2017 by Artyom Dogtiev ...Admob by Google, Yahoo App Publishing, Mobvista, MobFox, Epom, Propeller Ads, Appodeal, Smaato, OpenX, AdColony, Fyber, Aerserv, Inneractive, Tapsense, Tapdaq, Applovin, Sizmek and Clickky.
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  10 Ways to Monetize your Mobile App Posted on August 03, 2017 by Artyom Dogtiev Make App Monetization Easy AdMob, Google Analytics, AdColony, and Flurry are only a few services that can help you monetize, track, and expand your app’s....
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  Top Mobile Ad Mediation Platforms 2016 Posted on February 08, 2016 by Artyom Dogtiev The third-party ad networks include AdColony, AdMob, Facebook Audience Network, InMobi, Millennial Media and MoPub.

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  User acquisition in 2021 Posted on July 20, 2021 ⭐ Ben Holmes (SVP, Performance and Exchange @ AdColony) ⭐ Alexa Wieczorek (User Acquisition Manager @ EA) ⭐ Kenny Rubinsztein (Senior Manager,....
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  Do you rely on Facebook’s Audience Network? You shouldn’t, and here’s why Posted on July 05, 2021 If you’ve been using third-party networks (like AdColony), your performance will be affected, of course, but networks have been preparing their SDK technology....
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  You’ve been given the gift of time on iOS 14 changes. Don’t waste it. Posted on October 07, 2020
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  Icon ads vs video ads: will the real best ad format of 2020 please stand up? Posted on July 08, 2020 The bigger the better vs diminutive yet effective Nearly half a decade back, AdColony survey results suggested that Video Ads are the most effective Ad formats for In-App Monetization.....
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  3 predictions for the health & fitness mobile app market Posted on June 15, 2020 ...to the studio or gym? To understand exactly how consumers are using mobile fitness services now, AdColony gathered more than 600 responses (ages 14-75 years old) to a survey about mobile device use....

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  Apple will release iOS 15 – which comes with a bunch of new privacy features – on September 20. @adexchanger tapped… https://t.co/6tJ8VpQCj7

  (about 1 day ago)
  
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  RT @blastpr: As Apple prepares to roll out #iOS15, @AdColony's Jonathan Harrop says he's not as concerned for the immediate changes as he i…

  (about 2 days ago)
  
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  Meet Senthia Mayrosa, a Sales Director working out of her home office in Indonesia! Get her work-from-home advice a… https://t.co/FEkkozFoQj

  (about 2 days ago)
  
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  RT @MobileUAShow: This episode is a recording of a webinar hosted by Singular. Moderated by @johnkoetsier, we were joined by @friedran (@Tw…

  (about 2 days ago)
  
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  Moms are mobile gamers too! Download our Mobile Gaming Mothers report to dive into their gaming habits! https://t.co/wuQN90IzfZ

  (about 3 days ago)
  

• AdColonized: Getting to Know Senthia Mayrosa Posted on 16th September 2021 (about 3 days ago)
• Recap: Adweek’s Elevate Mobile Gaming Posted on 14th September 2021 (about 5 days ago)
• Mobile Monday: Importance of Ads Matching Content, Apple v. Epic Ruling, Esports in APAC Posted on 13th September 2021 (about 5 days ago)
• Mobile’s Role in the Future of Work Posted on 09th September 2021 (about 1 week ago)
• Under The Microscope: Mobile Gaming in Egypt Posted on 09th September 2021 (about 1 week ago)

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  Top Mobile App Retargeting Companies (2021) Posted by Artyom Dogtiev ...Mobile Ad NetworksInMobiDriving Real ConnectionsView moreironSourceConnecting people with appsView moreAdColony The In-App Marketplace for BrandsView more The Challenges of App Retargeting Mobile marketers....
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  Top App Install Ad Platforms (2021) Posted by Artyom Dogtiev Top App Install Ad PlatformsAdColony The In-App Marketplace for BrandsView moreBidease#1 DSP for mobile app marketersView moreJampp....
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  Top Ad Servers (2021) Posted by Artyom Dogtiev View moreAdColony The In-App Marketplace for BrandsView moreironSourceConnecting people with appsView more First....
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  Top Demand Side Platforms (2021) Posted by Artyom Dogtiev Top Mobile DSPsRevXMade for Growth, Built for App MarketersView moreAdColony The In-App Marketplace for BrandsView moreSmadexMobile-first DSP For Transparent Performance....
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  Top Mobile Ad Networks (2021) Posted by Artyom Dogtiev 5B+ Users Likely To DownloadUtilize AdColony’s industry expertise and proprietary machine learning algorithm to find users, appearing in....
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  Posted by Artyom Dogtiev ...both formats Tapjoy US $13 on Android and $12 on iOS Facebook US $12 on Android and $16 on iOS Adcolony US $6-12 on average Source.
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  Rewarded Video Ads Posted by Artyom Dogtiev ...Android and $8 on iOS Local Advertisers India Android is around $1, iOS is in the range of $5 Adcolony UK $3-$5 for both formats Applovin US Around$12 to $15, both formats Vungle US Around....
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  CPS Ads Posted by Artyom Dogtiev AdColony CPS Advertising Benefits Once the creative assets for a CPS advertising campaign have been created,....

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